Feature stories are stories with only one feature, but are creative and true. Feature stories can also be make believe. While the distinction between published features and news is often clear, when approached conceptually there are few hard boundaries between the two. It is quite possible to write a feature story in the style of a news story. Nevertheless, features do tend to take a more narrative approach, perhaps using opening paragraphs as scene-setting narrative hooks instead of the delivery of the most important facts. A feature story can be in a news article, a newspaper, and even online.
As the print media faces ever stiffer competition from other sources of news, feature stories are becoming more common as they can be more engaging to read. At many newspapers, news stories are sometimes written in "feature style," adopting some of the conventions of feature writing while still covering breaking events. Wire services such as the Associated Press, which previously made a point of distributing only news, now also include feature stories.
The Pulitzer Prize for Feature Writing is awarded annually for a distinguished example of feature writing in an American newspaper or magazine, giving prime consideration to high literary quality and originality.