Femi Emiola

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Femi Emiola
Fetoyota.jpg
Emiola at the iflookscouldkill.com launch party
Born Iowa City, Iowa, US
Occupation Actress
Website http://www.femiemiola.com

Femi Emiola is an American actress. She is best known for her roles in the TV series Wicked Wicked Games and in the web series If Looks Could Kill. Her first name is a Yoruba translation[1] pronounced "F-eh-mi" meaning "love me" or "marry me".

Biography[edit]

Early life[edit]

Femi Emiola was born in Iowa City, Iowa to a Filipina mother and a Nigerian father, then both PhD candidates at the University of Iowa. Femi lived her early life in the Philippines and in Nigeria before returning to the United States as a teenager. While in Nigeria, she was educated at the Federal Government Colleges and the International School Ibadan.[2] Both her parents are chemists.[3]

She trained in Theatre Arts at Iowa State University and studied in New York City with director and acting teacher, Wynn Handman, a former colleague of Sanford Meisner and artistic director/co-founder of The American Place Theatre.[3]

Career[edit]

Emiola made her film debut in an award-winning short film "The Living Silence". Her performance in the film helped garner the filmmaker, Tanya Steele, a Directors Guild East Coast Student Filmmaker Award.[4][5]

Between 2006 and 2007, Emiola played Lani Walker, the assistant to vindictive and psychotic Blythe Hunter portrayed by Tatum O'Neal in the My Network TV telenovela Wicked Wicked Games, which premiered on December 6, 2006 and aired to completion (65 episodes) in March 2007.[6]

Emiola appeared on the television shows ER, Ghost Whisperer, Scrubs, Las Vegas, The New Adventures of Old Christine, Tyler Perry's House of Payne, and The Practice.[7][8]

In 2000, Emiola posed for the artist Meredith Bergmann. Emiola's profile became the foundation for Bergmann's Phillis Wheatley, which was part of the Boston Women's Memorial, unveiled in 2003 on Commonwealth Avenue Mall in Boston. The sculpture included Lucy Stone and Abigail Adams, is crafted from bronze and granite, and is Bergmann's largest public commission.

In June 2008, Emiola became the face of a marketing campaign for the Toyota Camry.[4][9] The campaign launched on June 9, 2008 and targeted affluent African-American women ages 25–40. There were no television commercials; instead Toyota created an interactive website, Iflookscouldkill.com, which included a video series and an online game. The online campaign was also supported by billboards and radio ads with Emiola's voice prompting listeners to logon to the website. [10] The $5 million campaign centered on the website and a six-episode video series, promoted as "where espionage and high fashion collide." The target audience for the campaign was African-American women with an annual income of $70,000 and up.[10] Emiola starred as Bianca Turner, a fashion designer and Toyota Camry owner who becomes unwittingly involved in an espionage plot. Viewers could navigate within scenes and play along, picking up clues to assist Bianca as she tries to solve the mystery. Print and online ads on BET.com and Essence.com also supported the campaign which ran from June 9 through July 27, 2008. 42 Entertainment in Pasadena, California, developed the game and the site. Burrell Communications, Chicago, is Camry's agency.[10]


Filmography[edit]

Year Film/TV/Show Character
2008 If Looks Could Kill Interactive Web Series for Toyota Bianca Turner
Tyler Perry's House of Payne (TV) Sheila
2007 Wicked Wicked Games (TV) Lani Walker
2006 Ghost Whisperer (TV) Rachel Fisher
The New Adventures of Old Christine (TV) Hostess
Disposable Nurse Becky
2005 Blood Deep Eliza
ER (TV) Lena
2004 Las Vegas (TV) Young Woman
Images of War in America: The Invisible Man (TV) Clarissa Bentley
Scrubs Sharice (aka Young Woman)
The Practice Sharon White
2003 The Living Silence Lemon

References[edit]

  1. ^ "Femi: Yoruba Names". Behind the Name. Retrieved December 5, 2014. 
  2. ^ "Fabulous Femi". TRUE LOVE WEST AFRICA. Media24 (43): 41. November 2008. 
  3. ^ a b Jayne Bullock (2004-01-28). "Acting Out: Ames Native Follows Path to Success with Determination". Ames Tribune. Archived from the original on 2011-07-14. 
  4. ^ a b Milton Allimadi (2008-08-17). "Femi - Multi-Cultural Talent". Black Star News. 
  5. ^ "Awards for "The Living Silence" on Internet Movie Database". 
  6. ^ Hal Erickson. "Wicked Wicked Games". Allmovie. 
  7. ^ "Femi Emiola's Bio on WTNH.com - MyTV9". 
  8. ^ "Femi Emiola filmography on nytimes.com". The New York Times. 
  9. ^ Jack Yan (2008-10-27). "An Angel in Los Angeles.". Lucire Magazine. 
  10. ^ a b c Steve Miller, (2008-06-11). "Toyota Drives Women Online". BrandWeek. 

External links[edit]