|This article needs additional citations for verification. (September 2010)|
Firetrap is a British clothing company, founded in 1991, specialising in premium menswear and accessories. It was the main brand within the WDT company (World Design and Trade), which also owned its sister brand Fullcircle along with previous brands SC51 and Sonnetti.
Owned by Mike Ashley, Firetrap is now part of the Sports Direct group of global brands like Sondico, Lonsdale, Karrimor, etc.
- "Firetrap - About Us". Firetrap. Retrieved 2011-09-26.About Firetrap
|This retail business article is a stub. You can help Wikipedia by expanding it.|