Flame Tree Publishing

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Flame Tree Publishing
Flame-Tree-Publishing-logos 02.jpg
Founded 1992 (1992)
Country of origin  UK
Headquarters location London
Distribution Worldwide
Publication types Books, calendars, ebooks, gift stationery
Nonfiction topics Art, Music, Recipes, Lifestyle
Fiction genres Science fiction ebooks
Imprints Flame Tree 451 (F & SF ebooks)
Flame Tree iGuides (ebook non-fiction)
Official website www.flametreepublishing.com

Flame Tree Publishing is an independent publisher of illustrated books, calendars and other stationery items, based in Fulham, London, United Kingdom. Flame Tree creates content in the form of paper printed encyclopedias, guides and practical books and publishes them in different book, gift, stationery and digital markets. It has a number of license arrangements with museums, galleries and other licensors, including Tate,[1] V&A [2] and The Royal Academy of Arts.[3] The publisher has recently started releasing e-books and is launching a new fantasy, crime and science fiction e-book imprint called Flame Tree 451.[4]


Flame Tree was established in 1992 as a part-time illustrated art book packaging operation by primary owner Nick Wells. In 1995 Wells left HarperCollins Publishers to turn Flame Tree into a full-time business, operating from an office in Chiswick. The company name was changed to The Foundry Creative Media Company Ltd but Flame Tree Publishing was retained as the publishing imprint and brand. Managing Director Frances Bodiam joined in 1996. Wells and Bodiam continue to run the business. In 2012 The company name changed to Flame Tree Publishing Ltd and John Holloran and Ross Clayton of Marston Book Services Ltd invested in the company to provide distribution and accounting services.


In the first few years Flame Tree's main activity was to create a range of packaged books for a series of corporate publishers, including HarperCollins (25 of the original colour reference Collins Gems and two illustrated encyclopedias [5][6]), Dorling Kindersley (including 16 K.I.S.S. Guides, such as Astrology [7]) and 24 of the then Letts Education's Success Guides to KS3, and GCSE [8]

During this period Flame Tree started to create and sell calendars and greeting cards to retail markets and have exhibited at the Spring Fair and Autumn International Gift Shows [9] at the NEC since 1997.

In 1998, Flame Tree moved into its current premises on the borders of Hammersmith and Fulham, close to The River Café (London) and, at that time, a few minutes walk from several other publishers, Virgin Books, HarperCollins and Constable & Robinson. Flame Tree started publishing into the UK and international markets, focusing on art, music, cookery and general reference. Among its first books were Guitar Facts, An Illustrated Guide (ISBN 9781904041726) and Simple Cookery: Wok and Stir Fry (ISBN 9781903817049) both of which demonstrate Flame Tree's method of creating practical content for everyday use. Step-by-step photos continue to be a feature of many of their publications.

Flame Tree exhibits at a number annual trade shows including the London Book Fair,[10] The Spring Fair International Gift Show, Frankfurt Book Fair [11] and BookExpo America.[12]

Trade bodies[edit]

Flame Tree is a member of the Independent Publishers Guild (IPG) and The Greeting Card Association (GCE).

Notable books[edit]

Notable calendar ranges[edit]

Notable eBooks[edit]

  • Interpreting Dreams (ISBN 9781907562419). Author: Adam Fronteras. General Editor: Rashid Ahmad.
  • The Songwriters Rhyming Dictionary (ISBN 9781907562143). Author: Jake Jackson.
  • World War II (ISBN 9781907562396). Authors: Jon and Diane Sutherland. Introduction: Paul Cornish.


External links[edit]