Headquarters in Thomasville, Georgia
|Traded as||NYSE: FLO|
S&P 400 Component
|Industry||Packaged bakery products|
|Headquarters||Thomasville, Georgia, U.S.|
|George E. Deese (Executive Chairman of the Board) Allen L. Shiver (President and CEO)|
|Products||Wonder Bread, Nature's Own, Whitewheat, Sunbeam, Mrs. Freshley's, Blue Bird, Mi Casa, Cobblestone Mill, Tastykake, Dave's Killer Bread|
Number of employees
Flowers Foods, headquartered in Thomasville, Georgia, is a producer and marketer of packaged bakery foods in the United States. The company operates 46 bakeries that produce breads, buns, rolls, snack cakes, pastries, and tortillas. The company's products are sold regionally through a direct store delivery network that encompasses the East, South, and Southwest, West and the Northwest, and are sold nationwide via delivery to retailers' warehouses.
Flowers Foods has two operating segments. The Direct Store Delivery (DSD) Segment handles fresh breads, buns, rolls, and snack cakes that are sold regionally through a network of independent distributors. The company is continually expanding its market reach through acquisitions and by stretching its current territory. Flowers’ Warehouse Segment is responsible for the national distribution of frozen snack cakes and breads and rolls that are sold direct to customers' warehouses. Flowers' Mrs. Freshley's brand of snack cakes is available nationally to retail and vending customers through this segment, as is the European Bakers' brand of frozen specialty breads and rolls, which is available nationally to retail in-store bakeries and foodservice customers.
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In 1919, brothers William Howard and Joseph Hampton Flowers opened Flowers Baking Company in Thomasville, Georgia. In 1944, Flowers became the 6th bakery in the U.S. to franchise Quality Bakers of America’s Sunbeam brand and Little Miss Sunbeam for its white bread.
In 1968, the company became Flowers Industries, and began trading over-the-counter. Less than a year later, Flowers was listed on the American Stock Exchange. In 1982, the company listed on the New York Stock Exchange under the ticker symbol FLO.
In the mid-1990s, Flowers acquired the Keebler Company and Mrs. Smith's Pies. In 2001, Flowers sold its investment in Keebler to the Kellogg Company and delivered $1.24 billion to its shareholders. Flowers’ remaining business units, Flowers Bakeries and Mrs. Smith's Bakeries, were then spun off into a new company called Flowers Foods. In 2003, Flowers Foods sold its Mrs. Smith's frozen dessert business to the Schwan Food Company.
21st century acquisitions
On October 25, 2002, Flowers bought out Ideal Baking Company including one bakery in Batesville, AR. Ideal serves north Arkansas, southern Missouri, and the Memphis, TN market.
On September 21, 2005, Flowers Foods closed on the purchase of Royal Cake Company for $10 Million (USD). Flowers will continue to operate the Winston-Salem, NC bakery.
In 2009, Flowers Foods purchased Leo's Foods.
In 2012, Sara Lee and Earthgrains in California and Earthgrains in Oklahoma City were bought from Bimbo Bakeries.
In 2014, Flowers Foods launched the bread brand Cobblestone Bread Co.
In 2015, Flowers Foods purchased Dave's Killer Bread of Milwaukie, Oregon for $275 million in cash. Also in 2015, Flowers Foods purchased Alpine Valley Bread Co., an organic baker in Mesa, Arizona. In 2019 Flowers Foods acquired Canyon Bakeries, a gluten free bread company based in Denver.
This article relies too much on references to primary sources. (March 2011) (Learn how and when to remove this template message)
- Flowers Foods Corporation
- "Flowers Foods". Fortune. Retrieved 2019-01-28.
- "About Flowers Foods". www.flowersfoods.com.
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- Boulder Brands CEO Stephen Hughes. "USA: Flowers Foods buys Royal Cake Company". Just-food.com. Retrieved 2013-10-28.
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- "Our History". www.flowersfoods.com.
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- "Flower's Foods Acquires Tortilla Maker Leo's Food". PerishableNews. October 26, 2009. Retrieved October 28, 2013.
- DiStefano, Joseph N. (2011-04-11). "Tastykake sale: Plants stay open; buyer to repay PA". Philly.com. Retrieved 2012-11-18.
- "Archived copy". Archived from the original on 2015-04-17. Retrieved 2015-04-09.CS1 maint: Archived copy as title (link)
- Choi, Candace (2013-01-11). "Hostess Names Flowers as Lead Bidder for Bread Brands". The New York Times. Retrieved 2013-02-26.
- "Flowers completes Hostess bread asset acquisition". Food Business News. 2013-07-22. Retrieved 2013-10-28.
- "Flowers to relaunch Cobblestone brand targeted toward millennials". Retrieved 2018-07-03.
- "Dave's Killer Bread bought by Flowers Foods for $275M".
- "Flowers Foods to acquire Alpine Valley Bread". Retrieved 2018-07-03.
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