Fox Factory

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Fox Factory Holding Corp.
TypePublic company
FoundedCalifornia, 1977; 45 years ago (1977)[1]
HeadquartersDuluth, Georgia, U.S.
Key people
  • Mike Dennison (CEO)
  • Scott Humphrey (CFO)
  • Chris Tutton (President, Sport Specialty Group)
  • Rich Winters (President, Powered Vehicle Group)[2]
RevenueUS$803 million (2020)[3]
Number of employees
2,600 (2019)

Fox Factory Holding Corp. is an American company best known for their Fox Racing Shox brand of off-road racing suspension components.[4]


In 1974, Bob Fox ran a small business distributing suspension components for motocross bikes with his brother Geoff. In 1977,[1] the company split into what became Fox Racing (later Fox Head Inc.) under Geoff Fox, and Bob Fox's Fox Racing Shox parts production company, Fox Factory. A holding company, Fox Factory Holding, was established in 1978.[3] Fox Factory produces suspension components for motorcycles, automobiles, all-terrain vehicles, snowmobiles, and mountain bikes.[1]

Fox Factory was acquired by Compass Diversified Holdings, a private equity firm, in 2008.[5] It went public in 2013.[6]


From 2014 through 2021, Fox Factory acquired several groups spanning mountain bike, truck suspension, turn-key truck upfitting, performance car suspension, and custom designed adventure van categories.  



Sport Truck USA, Coldwater, MI [7]

Fox Acquired several brands under the "Sport Truck USA" umbrella, including;

  • BDS Suspension: Premium suspension kits
  • Zone Offroad: Entry-level suspension kits
  • JKS Manufacturing: Jeep specific suspension kits

Race Face, Vancouver, B.C.[8]

Manufactures and distributes high performance cycling components, apparel, and protection.


Manufactures and distributes bike components and apparel.


Marzocchi (Bicycles)[10]

Fox acquired certain assets of Marzocchi dedicated to mountain bike suspension.


Tuscany Motors, Elkhart, IN[11]

Vehicle upfitter focused on full-size trucks on Ford, Ram, and Chevrolet platforms.


RideTech, Jasper, IN[12]

Manufacturer of traditional, coilover, and air suspension systems for muscle cars, trucks, and hot rods.


SCA Performance, Trussville, AL[13]

Vehicle upfitter focused on full-size trucks on the Chevrolet, Ford, and RAM platforms. Brands brought to market under the SCA Performance umbrella include Black Widow, Rocky Ridge Trucks, and Rocky Mountain Truckworks.


Outside Van, Portland OR[14]

Custom converter of adventure vans on the Mercedes Sprinter platform.


Mountain Bike Suspensions[edit]

Merida Big Seven mountain bike with Fox front suspension

In 2016, sales of mountain bike related equipment (primarily suspension products) accounted for 56% of the company's total revenue.[3]


As of 2016, all available in 26", 27.5", & 29" wheel sizes (except where noted) and tapered steerer tubes, with straight 1-1/8" tubes on select models. Talas springs are externally adjustable down by 20-30mm.

(stanchion size in mm, air spring type, travel range in mm)[15]

Cross Country[edit]
  • 32 Float 100-150
  • 32 Talas 120-150 (discontinued)

(1-1/8" steerer available)

  • 34 Float 120-150
  • 34 Talas 140-150 (discontinued)

(27.5"+ replaces 26" wheel option)

All Mountain[edit]
  • 36 factory (grip2 and fit 4 dampers) 150-160 mm of travel
  • 36 performance elite (grip, grip 2, and fit 4 dampers) 150-160 mm of travel
  • 36e factory (ebike ready) (grip2 damper) 140 and 160 mm of travel
  • 36e performance elite (ebike ready) (grip and grip2 dampers) 160 mm of travel
  • 36 Talas 150-180 (discontinued)

(1-1/8" steerer available)

Dirt Jump[edit]
  • 32 831 100 (discontinued)

(26" wheel only, 1-1/8" steerer available)

  • 40 Float 203, for wheels: 27.5” & 29” (called the "40", for a short period the 29” variant was called a “49” but was latter reverted back to “40” to avoid confusion).

( 1-1/8" steerer available)

  • 40 Van (coil spring)(discontinued)


Air Spring[edit]
  • Float [DPS]
  • Float X2
  • Float DPX2
  • Float x
Coil Spring[edit]
  • DHX2
  • DHX

Off-Road Division[edit]

In 2014 Fox introduced the Performance Series line of Off-Road shocks and rebranded their existing shocks as Factory Series.[16] The differences between the two lines of shocks are extensive, nearly every part has been redesigned.

Air Bump Product Lines:

  • 2.0 Factory Series Pinch Mount Air Bump
  • 2.5 Factory Series Stud Mount Air Bump
  • 2.5 Factory Series Pinch Mount Air Bump

Air Shock Product Lines:

  • 2.0 Factory Series Air Shock
  • 2.5 Factory Series Air Shock

Bypass Product Lines:

  • 2.0 Factory Series Bypass
  • 2.5 Factory Series Bypass
  • 3.0 Factory Series Bypass
  • 3.5 Factory Series Bypass
  • 4.0 Factory Series Bypass
  • 4.4 Factory Series Bypass

Coilover Product Lines:

  • 2.0 Factory Series Coilover
  • 2.5 Factory Series Coilover
  • 2.5 Performance Series Coilover
  • 3.0 Factory Series Coilover

Smoothie Product Lines:

  • 2.0 Factory Series Smoothie
  • 2.5 Factory Series Smoothie
  • 2.5 Performance Series Smoothie
  • 3.0 Factory Series Smoothie

See also[edit]


  1. ^ a b c "The History of Fox Air Shotcks" (PDF). Moto Cross History Museum. p. 2. Retrieved May 20, 2018.
  2. ^ "Fox Racing Shox - Management". Fox Factory. Retrieved 6 September 2017.
  3. ^ a b c "Fox Factory Holding Corp. -". SEC Edgar.
  4. ^ Fox Racing [1] Fox Racing Shocks - Redefining Limits retrieved 10/2/2013
  5. ^
  6. ^ Fox raises $128M in public debut, ends day up 24%
  7. ^ Reed, Carter (2014-04-02). "Sport Truck USA Acquired by Fox Factory Holding Company". Sport Truck USA | a Division of Fox Factory Inc. (in American English). Retrieved 2021-09-22.
  8. ^ "Fox acquires Raceface and Easton". BIKE Magazine (in American English). 2014-12-05. Retrieved 2021-09-22.
  9. ^ "Fox acquires Raceface and Easton". BIKE Magazine (in American English). 2014-12-05. Retrieved 2021-09-22.
  10. ^ "Fox Racing Shox Acquires Marzocchi". Pinkbike. 2015-10-19. Retrieved 2021-09-22.
  11. ^ "Fox Factory buys majority share in Tuscany Motor Company". Bicycle Retailer and Industry News. Retrieved 2021-09-22.
  12. ^ "Ridetech Acquired by Fox Factory Holding Corp. (FOXF)". Ridetech (in American English). 2019-05-07. Retrieved 2021-09-22.
  13. ^ Staff, THE SHOP. "Fox Factory Agrees to SCA Performance Acquisition". THE SHOP Magazine (in American English). Retrieved 2021-09-22.
  14. ^ Aug 5, SGB Media |; Outdoor, 2021 |; Updates, S. G. B.; Update (2021-08-05). "Fox Factory's Sales Vault 79 Percent | SGB Media Online". Retrieved 2021-09-22.{{cite web}}: CS1 maint: numeric names: authors list (link)
  15. ^
  16. ^ "Fox 2.5 Performance Series vs Factory Series | AccuTune". AccuTune Off-Road (in American English). Retrieved 2015-10-21.

External links[edit]