Fraser P. Seitel

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Fraser P. Seitel
Born
Fraser P. Seitel

(1946-06-06) June 6, 1946 (age 73)
NationalityAmerican
OccupationPublic relations

Fraser P. Seitel (born June 6, 1946) is an American publicist and author.[1]

Seitel is president of Emerald Partners, a public relations firm that he and associates founded in 1992.[2] He is the author of the textbook The Practice of Public Relations,[3] the 1992 book IdeaWise: How to Transform Your Ideas, which he co-authored with Steve Rivkin, and Rethinking Reputation in 2012, co-authored with John Doorley.[4]

Seitel was senior counselor at Burson-Marsteller, and senior vice president and director of public affairs at the Chase Manhattan Bank in the 1980s.[5] He also has been a spokesman for the Rockefeller family.[6][7]

Seitel is also an adjunct professor at New York University School of Continuing and Professional Studies' graduate program in Public Relations and Corporate Communication.[8]

He has written opinion pieces for the Fox News website,[9][10][11][12] Fortune Magazine,[13][14][15] and appeared on Larry King Live,[16] MSNBC, Glenn Beck, Fox Business Network, the Fox Radio Network and National Public Radio.[17][18]

Works[edit]

  • IdeaWise: How to Transform Your Ideas into Tomorrow's Innovations (2002)
  • Rethinking Reputation: How PR Trumps Marketing and Advertising in the New Media World (2012)
  • Archive of Hope, An: Harvey Milk's Speeches and Writings (2013)
  • The Practice of Public Relations (13th edition; 2016)

References[edit]

  1. ^ "Celebrity Photo Gallery, Celebrity Wallpapers, Celebrity Videos, Bio, News, Songs, Movies". In.com. Retrieved August 5, 2014.
  2. ^ RichWatch.net. "Frank Miller on Occupy: Spoiled Anarchist Babies". Richwatch.net. Retrieved August 5, 2014.
  3. ^ "Author Fraser P. Seitel biography and book list". Freshfiction.com. Retrieved August 5, 2014.
  4. ^ "No to the Sin of 'Spin' | Inquirer Business". Business.inquirer.net. July 27, 2014. Retrieved August 5, 2014.
  5. ^ Seitel, Fraser. The Practice of Public Relations, 11th edition. Prentice Hall (New Jersey: 2010), xxxi.
  6. ^ Santora, Marc (June 13, 2014). "Son%20of%20David%20Rockefeller%20Dies%20in%20Small-Plane%20Crash&_r=0". The New York Times. Retrieved June 23, 2014.
  7. ^ "John D. Rockefeller's Great-Grandson Richard Killed In Plane Crash Near Westchester County Airport « CBS New York". Newyork.cbslocal.com. June 13, 2014. Retrieved August 5, 2014.
  8. ^ "Our Faculty". New York University. Retrieved November 30, 2013.
  9. ^ "NPR = Negative Public Relations". Fox News. October 22, 2010. Retrieved August 5, 2014.
  10. ^ "Steve Jobs' Schizophrenic Approach to the Practice of Public Relations". Fox News. October 7, 2011. Retrieved August 5, 2014.
  11. ^ "Spirit Airlines' refusal to refund vet's ticket earns it an 'F' in Public Relations". Fox News. May 1, 2012. Retrieved August 5, 2014.
  12. ^ "Public Relations Advice for Rep. Anthony Weiner - It's Sex Addiction Rehab for You". Fox News. June 7, 2011. Retrieved August 5, 2014.
  13. ^ "3 reasons why Chris Christie is damaged goods". Fortune. January 14, 2014. Retrieved August 5, 2014.
  14. ^ "How Tim Cook can save himself (and Apple)". Fortune. September 12, 2013. Retrieved August 5, 2014.
  15. ^ "A 4-point guide to fighting Bill Ackman". Fortune. August 14, 2013. Retrieved August 5, 2014.
  16. ^ "CNN.com - Transcripts". Transcripts.cnn.com. Retrieved August 5, 2014.
  17. ^ Seitel, xxxi
  18. ^ http://www.edsonpr.com/NEWS/odwyer_080930.pdf

External links[edit]