In the village is an inn named the "Watership Down", known locally as "the jerry". Built in 1840, it was called the Freefolk Arms but was renamed in honour of local author Richard Adams and his book Watership Down, which took its name from the down about 5 miles (8 km) to the north of the village.
The village name was brought to many people's attention by the "Forever Freefolk" garden at the 2016 Chelsea Flower Show, sponsored by Brewin Dolphin and designed by Rosy Hardy of local nursery Hardy's Cottage Garden Plants. The garden highlighted the fragility of England's chalk streams, and won a silver medal.
The village is part of the civil parish of Laverstoke and is part of the Overton, Laverstoke and Steventon ward of Basingstoke and Deane borough council. The borough council is a Non-metropolitan district of Hampshire County Council.
- "Welcome to Hardy's Cottage Garden Plants". Hardy's. Retrieved 25 May 2016.
- "The Brewin Dolphin Garden – Forever Freefolk". RHS CHelse Flower Show. Royal Horticultural Society. Retrieved 25 May 2016.
- "Basingstoke and Deane Wards info". 2010. Archived from the original on 24 October 2010. Retrieved 26 October 2010.
Media related to Freefolk at Wikimedia Commons
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