Subaru Corporation

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Subaru Corporation
Native name
株式会社SUBARU
Formerly
Fuji Heavy Industries
Public KK
Traded asTYO: 7270
TOPIX Large 70 Component
IndustryAutomotive, transportation equipment manufacturing, defense
Founded15 July 1953; 65 years ago (1953-07-15)
HeadquartersEbisu, Shibuya, Tokyo, Japan
Key people
Yasuyuki Yoshinaga, President & CEO
Jun Kondo, Vice President
ProductsAutomobiles, aircraft, industrial engines, garbage trucks
OwnerToyota (16.48%)
The Master Trust Bank of Japan (5.40%)
Japan Trustee Services Bank (4.38%)
Mizuho Bank, Ltd. (2.05%)
Suzuki (1.75%)
Sompo Japan Nipponkoa Insurance Inc. (1.55%)
FHI's Client Stock Ownership (1.40%)
Toyota Marine & Nichido Fire Insurance Co., Ltd. (1.32%)
WebsiteSubaru Corporation

Subaru Corporation (Japanese: 株式会社SUBARU, Hepburn: Kabushiki-gaisha Subaru), formerly known as Fuji Heavy Industries, Ltd. (Japanese: 富士重工業株式会社, Hepburn: Fuji Jūkōgyō Kabushiki-gaisha) (FHI), is a Japanese multinational corporation and conglomerate primarily involved in aerospace and ground transportation manufacturing, known for its line of Subaru automobiles. The company's aerospace division serves as a defense contractor to the Japanese government, manufacturing Boeing and Lockheed Martin helicopters and airplanes under license. This same division is a global development and manufacturing partner to both companies.

History[edit]

Fuji Heavy Industries traces its roots to the Nakajima Aircraft Company, a leading supplier of airplanes to the Japanese government during World War II. At the end of World War II, Nakajima was broken up by the Allied Occupation government under keiretsu legislation, and by 1950 part of the separated operation was already known as Fuji Heavy Industries.

FHI was incorporated on July 15, 1953, when five Japanese companies, known as Fuji Kogyo, Fuji Jidosha Kogyo, Omiya Fuji Kogyo, Utsunomiya Sharyo and Tokyo Fuji Sangyo, joined to form one of Japan's largest manufacturers of transportation equipment.

By late 1980s, the company was a major supplier of military, aerospace and railroad equipment in Japan, but 80% of its sales came from automobiles. Sales in 1989 fell 15% to US$4.3 billion.[1] In 1990, the company faced a loss of over US$500 million. Industrial Bank of Japan Ltd., the main bank of the company, asked Nissan Motor, which owned 4.2% of the company, to step in. Nissan sent Isamu Kawai, the president of Nissan Diesel Motor Co., to take charge of FHI.[2] In 1991, FHI started contract-manufacturing Nissan Pulsar (Nissan Sunny in Europe) sedans and hatchbacks.[3]

Currently, the company makes Subaru brand cars, and its aerospace division makes parts for Boeing, helicopters for the Japanese Self Defense Force, Raytheon Hawker, and Eclipse Aviation business jets.

In 2003, the company adopted the logo of its Subaru division as its worldwide corporate symbol.[4]

On October 5, 2005 Toyota purchased 8.7% of FHI shares from General Motors, which had owned 20.1% since 1999.[5] GM later divested its remaining 11.4% stake on the open market to sever all ties with FHI. FHI previously stated there might have been 27 million shares (3.4%) acquired before the start of trading by an unknown party on October 6, 2005, and speculation suggested a bank or perhaps another automaker was involved. After the purchase, Toyota announced a contract with Subaru on March 13, 2006 to use the underutilized Subaru manufacturing facility in Lafayette, Indiana, USA as well as plans to hire up to 1,000 workers and set aside an assembly line for the Camry, beginning in the second quarter of 2007.

In June 2014, the company entered into a contract with Boeing, as one of five major Japanese companies contracted, to build parts for Boeing's 777X aircraft.[6]

In May 2016, Fuji Heavy Industries announced that it would change its name to Subaru Corporation, with the change effective on April 1, 2017.[7][8][9]

Divisions[edit]

Subaru has four main divisions:

Former divisions[edit]

  • Subaru discontinued the production of buses and railroad cars in 2003.
  • Subaru discontinued the production of small engines in 2017. The former Subaru Industrial Power Products division manufactured and sold commercial engines, pumps and generators which were formerly under the Subaru-Robin and Robin brands.[12]
  • Discontinued in 2017, the Subaru Industrial Power Products division manufactured and sold commercial engines, pumps and generators which were formerly under the Subaru-Robin and Robin brands. Subaru's industrial products division, began manufacturing "Star" engines for Polaris Industries snowmobiles in 1968 but engine manufacturing operations ended in 1998 when Polaris Industries started to build their own Liberty two-stroke engines. Subaru remains an invested partner with, and supplier of pistons to, Polaris. Subaru has provided more than 2 million engines used in Polaris snowmobiles, ATVs, watercraft and utility vehicles.[13]

Leadership[edit]

Past presidents

  • 1953–1956 — Kenji Kita
  • 1956–1963 — Takao Yoshida
  • 1963–1970 — Nobuo Yokota
  • 1970–1978 — Eiichi Ohara
  • 1978–1985 — Sadamichi Sasaki
  • 1985–1990 — Toshihiro Tajima
  • 1990–1996 — Isamu Kawai
  • 1996–2001 — Takeshi Tanaka
  • 2001–2006 — Kyoji Takenaka
  • 2006–2011 — Ikuo Mori

Bus models[edit]

A 5E body with Isuzu Cubic chassis
A 7E body articulated bus with Volvo B10M chassis
A 1M body with Nissan Diesel Space Arrow chassis
  • R13
    • 13
    • 3A/3B/3D/3E
    • R1/R2
  • R14
    • 14
    • 4B/4E
  • R15
    • 5B/5E
    • R1/R2/R3
    • HD1/HD2/HD3
    • Double-decker
  • R16
    • 6B/6E
    • H1
  • R17
    • 7B/7E
    • 7HD
    • 7S
  • R18
    • 8B/8E
  • R21
    • 1M/1S

Aircraft[edit]

JGSDF AH-64D (DJP) attached to the 1st Airborne Brigade January 2012

References[edit]

  1. ^ "Former Nissan Executive Will Head Fuji". LA Times Jun 29, 1990
  2. ^ "For Bankrupt Companies, Happiness Is a Warm Keiretsu" by Robert Neff, Bloomberg, Oct 25, 1992
  3. ^ "Fuji to Build Nissan Models", Chicago Tribune Jan 27 1991
  4. ^ "Fuji Heavy Industries Adopts Subaru's Six-Star Emblem as New Corporate Symbol". Fuji Heavy Industries. 15 July 2003. Retrieved 2008-06-11.
  5. ^ Shimizu, Kaho (2005-10-06). "Toyota to buy Fuji shares in GM selloff". The Japan Times.
  6. ^ "Boeing enters pact with Japanese consortium for supply of 777X plane parts". Chicago Chronicle. Retrieved 12 June 2014.
  7. ^ Subaru Parent Fuji Heavy Industries Changes Its Name to Subaru Corp.
  8. ^ Fuji Heavy Industries Ltd. To Change Company Name To Subaru Corporation
  9. ^ FUJI HEAVY INDUSTRIES LTD. CHANGES COMPANY NAME TO SUBARU CORPORATION
  10. ^ Aircraft Maintainers Demonstrate MV-22B Osprey Systems at Atsugi April 23, 2016 DVIDS Retrieved November 14, 2016
  11. ^ Osprey noise levels measured at GSDF’s Kisarazu camp in Chiba Prefecture October 25, 2016 Japan Times Retrieved November 14, 2016
  12. ^ Subaru Power website
  13. ^ Polaris and Fuji: A Long History of a Powerful Partnership
  14. ^ http://www.fhi.co.jp/english/outline/section/aero.html
  15. ^ Foreign firms bid for $2 billion chopper deal The Japan Times/Reuters Accessed 10th October 2014

External links[edit]