General Airconditioners

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General (Brand)
General logo1.png
Product typeair conditioners
OwnerFujitsu General Limited
Related brandsFujitsu
A window mounted General air conditioner

General is a brand of air conditioners owned by Fujitsu General Limited of Japan. Fujitsu General manufactures and markets various air conditioning units and humidity control solutions under the General and Fujitsu brands in different markets.

Former Australian Cricketer Mark "Tubby" Taylor has been the face of Fujitsu General Air conditioners in Australia since 1998[1].


In India, General air conditioners are manufactured and marketed by ETA General Pvt. Ltd, which is a joint venture between Fujitsu General Limited and the ETA-Ascon group based in Dubai.[2] The company is headquartered in Chennai. It has another manufacturing unit in Thailand.[3]


  1. ^ "For 21 years Fujitsu General has been Mark Taylor's favourite air". Retrieved 5 September 2019.
  2. ^ "ETA-Fujitsu venture launches General ACs". Chennai. The Hindu Business Line. 19 September 2000. Archived from the original on 28 March 2013. Retrieved 16 September 2012.
  3. ^ "ETA targets 20% share in AC market". Chennai: The Economic Times. PTI. 23 May 2005. Retrieved 30 August 2014.