Genii (magazine)

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Genii Magazine
Genii Magazine Cover for V75N1.jpg
January 2012 (Vol 75, No. 1) issue
Editor Richard Kaufman
Former editors Bill Larsen, Jr. & Irene Larsen (1953-1990)
Dante Larsen (1990-1993)
Dante Larsen & Erika Larsen (1993-1994)
Erika Larsen (1994-1998)
Categories Magic
Frequency Monthly
Circulation 9,000
Publisher The Genii Corporation
Founder William Larsen, Sr.
First issue September 1, 1936 (1936-September-01)
Country USA
Based in Washington, DC
Language English

Genii, The Conjurors' Magazine is the largest selling magazine in the world devoted to magic and magicians. A monthly color glossy of over 100 pages, it is edited by Richard J. Kaufman. The magazine is based in Washington, DC.


Genii was founded by William Larsen, Sr. in 1936. Upon his death in 1953 it was subsequently edited and published by his wife Gerrie Larsen, son William Larsen, Jr. and his wife Irene Larsen, grandson Dante Larsen, and granddaughter Erika Larsen. In 1998, it was sold to The Genii Corporation headed by magic author Richard Kaufman.[1][2][3][4][5][6][7]

It appears as both a conventionally printed magazine as well as a digital edition which includes both audio and video supplements to be viewed on both the user's computer and via apps on all electronic devices. Subscribers also receive free access to all 77 years of Genii's back issues.

In 2013, The Academy of Magical Arts, located at The Magic Castle in Los Angeles, started providing paid subscriptions of Genii to all of its magician members.[8][9][10][11]

Genii is the only magazine in the field of magic which regularly includes free DVDs with its issues, and has done so for many years.[12][13][14][15]


Genii's roster of columnists have included: David Britland, Eugene Burger, Al Cohen, Dani DaOrtiz, John Gaughan, Andi Gladwin, Roberto Giobbi, Helder Guimaraes David Kaye, Ian Kendall, Chris Kenner, Homer Liwag, Max Maven, Jon Racherbaumer, Jim Steinmeyer, Dustin Stinett, Tom Stone, Daniel Ulin, and Caleb Wiles.

Genii's team of critics for new books and products are currently: David Britland, John Lovick, Will Houstoun, Eric Mead, David Oliver, Danny Orleans, David Regal, Dustin Stinett, and Joe M. Turner.

Past columnists have included Dai Vernon, Charlie Miller, Jules Lenier, Guy Hollingworth, Luke Jermay, Harry Lorayne, David Acer, Michael Close, Bob Farmer, James Swain, Paul Cummins, and Jamy Ian Swiss.


  1. ^ "William W. Larsen Jr.; Co-Founder of Magic Castle - latimes". 1993-02-12. Retrieved 2016-01-08. 
  2. ^ Thomas J. McLean (2006-09-14). "Castle casts spell on Larsen clan". Variety. Retrieved 2016-01-08. 
  3. ^
  4. ^ "Nielsen Magic - Larsen Family Poster Print". 2010-12-06. Retrieved 2016-01-08. 
  5. ^ [1]
  6. ^ "Women in Magic: The Magic Castle Tribute to Geri Larsen.". Remarkable Magic. 2012-05-16. Retrieved 2016-01-08. 
  7. ^ Haunted Hollywood: Tinseltown Terrors, Filmdom Phantoms, and Movieland Mayhem by Tom Ogden
  8. ^ Cox, John (2013-08-19). "WILD ABOUT HARRY: Genii and The Magic Castle reunite in new deal". Retrieved 2016-01-08. 
  9. ^ Archived from the original on November 14, 2013. Retrieved November 14, 2013.  Missing or empty |title= (help)
  10. ^ [2] Archived November 14, 2013, at the Wayback Machine.
  11. ^ "Academy History | The Academy of Magical Arts". 1963-01-02. Retrieved 2016-01-08. 
  12. ^ Saturday (2008-09-20). "The Magic Newswire - Magic News - PODCAST :: RICHARD KAUFMAN :: GENII". Retrieved 2016-01-08. 
  13. ^ "Magic News, Magic Videos and Podcasts » Blog Archive » Kaufman Offers Lifetime Genii Subscription For $1000". 2008-11-08. Retrieved 2016-01-08. 
  14. ^ Byrne, Brendan (2012-01-16). "". Irish Magic News. Retrieved 2016-01-08. 
  15. ^ Cox, John (2012-07-17). "WILD ABOUT HARRY: Genii & Houdini: October 1955". Retrieved 2016-01-08.