Glu Mobile

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Glu Mobile, Inc.
Industry Video game industry
Founded 2001; 16 years ago (2001) (as Sorrent)
Headquarters San Francisco, California, U.S.
Key people
Nick Earl (CEO & President)
Eric Ludwig (EVP & CFO)
Tim Wilson ( CTO)
Chris Akhavan (CRO)
Sheila Ryan (VP Global HR)
Scott Leichtner (VP & General Counsel)
Dominic Martinelli (VP, IT & Customer Care)
Gordon Lee (VP of Accounting)
Revenue $223.1 million [1]
Subsidiaries PlayFirst
Plain Vanilla Games

Glu Mobile, Inc. (also known as Glu Games, stylised as glu) is a developer and publisher of mobile games for smartphone and tablet devices. Founded in San Francisco, California, in 2001 as Sorrent, Glu has since taken up office in a few countries. Glu offers products to multiple platforms including iOS, Android, Amazon, Windows Phone and Google Chrome.[2]


Glu Logo from 2005 until 2014

In December 2004, San Mateo, California-based Sorrent merged with London-based Macrospace. In June 2005 the merged company created a new corporate entity titled Glu.[3] That same year, Greg Ballard replaced Sorrent founder Scott Orr as CEO. In 2006 Glu Mobile acquired iFone and in 2007 it acquired Chinese mobile game producer Beijing Zhangzhong MIG Information Technology Co. Ltd. ("MIG"). In September 2007, Glu Mobile announced the launch of Asteroids for mobile phones.[4] In March 2008 Glu Mobile acquired San Clemente-based mobile developer Superscape.

In January 2010, Niccolo de Masi joined Glu Mobile as the President and CEO. Mr. de Masi was previously CEO at Hands-On Mobile. Since his arrival, Glu has transitioned to a freemium business model focused around Glu's original IP.

On August 2, 2011, Glu Mobile acquired Griptonite Games. Its staff of 200 "approximately doubles" Glu's internal development capacity.[5]

Glu Mobile bought Gamespy Technologies (the entity responsible for GameSpy multiplayer services) from IGN Entertainment in August 2012,[6] and proceeded in December to raise integration costs and shut down servers for many older games, including the Star Wars: Battlefront series, Sniper Elite, Microsoft Flight Simulator X and Neverwinter Nights, with no warning to developers or consumers, much to the outrage of communities of those games.[7] GameSpy Technologies remains operational and has not made any announcements of a pending shutdown; the two GameSpy companies were separate entities and only related by name.[8] Glu mobile is also responsible for shutting down online multiplayer servers for several titles on the Nintendo DS and Wii, such as Mario Kart DS, Super Smash Bros Brawl, and Mario Kart Wii, causing much controversy and anger. Glu shut down the rest of Gamespy effective on May 31, 2014.[9]

On September 3, 2014, PlayFirst was acquired by Glu Mobile. The official statement from Glu Mobile CEO, Niccolo de Masi, read "We are pleased to officially add PlayFirst to the Glu family and look forward to delivering new DASH products to a worldwide audience,"[10]

In April 2015, China Tencent paid $126 Million for a 15 % stake in Glu Mobile.[11]

On December 22, 2016, it was announced that Glu Mobile had acquired the trivia game QuizUp for US$7.5M.[12]

In November 2016, Nick Earl became CEO


The majority stake of Glu Mobile shares are held by institutions, at the start of the third quarter of 2012, institutional ownership was 78% of the outstanding shares according to Google Finance.[13]

The top 15 institutional shareholders ranked by holding size at the start of the second quarter of 2012 according to NASDAQ statistics[14] are the following.

Institution Name Date Shares Held
New Enterprise Associates Management Company, LLC 06/30/2012 5,943,793
AlphaOne Investment Services, LLC 06/30/2012 3,233,900
Allianz Asset Management AG 06/30/2012 2,371,465
Columbia Partners, L.L.C. Investment Management 06/30/2012 2,224,931
Becker Drapkin Management, LP 06/30/2012 1,795,500
Wells Fargo & Co. 06/30/2012 1,759,337
SRS Investment Management, LLC 06/30/2012 1,710,000
Barclays Global Investors UK Holdings Limited 06/30/2012 1,562,733
Archon Capital Management LLC 06/30/2012 1,328,800
The Vanguard Group, Inc. 06/30/2012 1,233,378
Driehaus Capital Management LLC 06/30/2012 1,192,068
BlackRock Fund Advisors 06/30/2012 1,176,925
The Bank of New York Mellon Corp 06/30/2012 1,024,227
Washington Capital Management, Inc. 06/30/2012 951,818
S Squared Technology, LLC 06/30/2012 863,900

Games published[edit]

See also[edit]

  • PlayFirst, its subsidiary, was acquired by Glu Mobile on September 3, 2014

Related game developers[edit]


External links[edit]