Goblin (album)

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Goblin
Goblincover.jpg
Studio album by Tyler, The Creator
Released May 10, 2011
Recorded 2009–11
Studio
Genre Alternative hip hop
Length 73:49
Label XL
Producer
Tyler, The Creator chronology
Bastard
(2009)
Goblin
(2011)
Wolf
(2013)
Deluxe edition cover
Singles from Goblin
  1. "Sandwitches"
    Released: October 8, 2010
  2. "Yonkers"
    Released: February 14, 2011
  3. "She"
    Released: May 10, 2011

Goblin is the second studio album by Odd Future leader Tyler, The Creator. It was released on May 10, 2011, through XL Recordings. The album's production came almost entirely from Tyler himself, along with contributions from fellow Odd Future member Left Brain. Goblin continues Tyler's dialogues with his fictional therapist Dr. TC, first heard on Bastard.

The album was preceded by singles "Sandwitches", featuring Hodgy Beats, "Yonkers", "She", featuring Frank Ocean and "Bitch Suck Dick", featuring Jasper Dolphin and Taco. The single "Yonkers" is considered responsible for garnering the significant internet and industry buzz surrounding the OF group at the time of the album's release. Goblin received generally positive reviews from critics. The album cover features Buffalo Bill at age 19.

Background and release[edit]

On October 8, 2010, Tyler and Hodgy released "Sandwitches" on Odd Future's official website for free, saying it was not going to be on any albums. On February 10, 2011, Tyler released the music video for the first single, "Yonkers", from the album. An extended version with an extra verse was later released on iTunes four days later, along with an extended version of the previously released track "Sandwitches". On February 16, Tyler and Hodgy performed "Sandwitches" on Late Night with Jimmy Fallon, making it the first television appearance for any Odd Future member.

One month later, on March 16, 2011, Tyler and Hodgy performed the tracks "Yonkers" and "Sandwitches" on the mtvU Woodie Awards with the rest of Odd Future. On that same day, a preview of "Tron Cat" was released online as promotion for the album.

Also in March, the album cover was posted online featuring a colored picture of Buffalo Bill when he was 19, and it was featured as a backdrop for Tyler's MTV performance. The cover is credited in the album's personnel notes to "Thebe". On March 24, Tyler posted the track list on his Twitter, and the track "Sandwitches" was to be included on the album. In March and April, pre-orders were released on Amazon for the standard and deluxe editions, respectively. Pre-orders for both versions were then released on iTunes on April 15.

On April 21, Tyler posted several pictures from the filming of a new music video, followed by an announcement that the video is finished on the next day. On April 22, Tyler released a promo video involving himself portraying a character named Thurnis Haley who is a golfer.[1][2] A second and third promo was released several days later. On April 28, "Tron Cat" was leaked online. On April 30, snippets of the album appeared on Amazon. On May 3, Tyler and Hodgy performed "Sandwitches" and "Analog" on BBC, along with them performing "65" off of the upcoming MellowHype album.

The third single to be released from the album was "She" featuring Frank Ocean.[3] On May 9, 2011, Tyler posted a picture of a TV screen on his Twitter, with the caption "She". The music video for "She" was released June 3, 2011.

The album's fourth single was announced to be "Bitch Suck Dick", featuring Jasper Dolphin and Taco. The music video was released at 5pm Western Time/8pm Eastern Time on October 11, 2011.[4]

Tyler has said that the album was supposed to feature the song "Llama" featuring Earl Sweatshirt, however, it was removed due to his mother not giving Tyler permission to use his vocals.[5]

Goblin was also released as a deluxe edition with alternate artwork and packaging, a poster, lyrics, and a second disc containing three bonus tracks. Tyler released the deluxe edition cover of the album on his Flickr on April 4, 2011.[6]

Reception[edit]

Commercial performance[edit]

The album debuted at number 5 on the Billboard 200, with first-week sales of 45,000 copies in the United States.[7] On the week of August 28, 2011, Goblin climbed up 92 spots on the US Billboard 200. As of April 2013, Goblin has sold 230,000 copies in the United States.[8]

Accolades[edit]

The music video for the song "Yonkers" would lead Tyler into winning the award for Best New Artist at the 2011 MTV Video Music Awards.[9]

Critical reviews[edit]

Professional ratings
Review scores
Source Rating
AllMusic 4/5 stars[10]
Entertainment Weekly A–[11]
HipHopDX 4.0/5[12]
Los Angeles Times 2/4 stars[13]
Now 2/5[14]
Pitchfork 8.0/10[15]
PopMatters 8/10 stars[16]
Rolling Stone 3.5/5 stars[17]
Slant Magazine 4.5/5 stars[18]
Spin 8/10[19]

Goblin received generally positive reviews from critics. At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream publications, the album received an average score of 72, based on 37 reviews.[20] Jon Dolan from Rolling Stone awarded Goblin 3 and a half, out of 5 stars, complimenting the album's "lush, left-field R&B-tinged tracks" along with its "early-Eminem evil" lyrics.[17] David Jeffries of AllMusic gave the album 4 out of 5 stars, commenting that "Tyler's production is as attractive as ever, contrasting his disgusting rhymes and gruff voice with subdued, sometimes serene beats that echo and creep."[10] Brad Wete of Entertainment Weekly said, "Too bad Kanye--who's also a fan--already used the title last fall, because Goblin is one Beautiful Dark Twisted Fantasy."[11] Slant Magazine critic Huw Jones awarded the album a 4 and a half out of 5 stars rating, praising its production and stating that "Goblin could well be one of the decade's most significant releases...a masterpiece for those capable of stomaching it."[18] The reviewer Jen Long from the BBC enjoyed Tyler's lyrical "run of shock tactics reminiscent of Eminem", many strongly criticized the similarity.[21] Joshua Errett of Now said that someone should have informed Tyler that "Eminem already did this 15 years ago", giving Goblin 2 out of 5 stars.[14] Louis Pattison of NME said, "It's an album that leaves you in no doubt that Odd Future's leader is a rare talent."[22] Evan Rytlewski of The A.V. Club said, "Brash and unwieldy as it seems on the surface, Goblin is a deliberately created work of art, one of the densest and most provocative statements that independent rap has produced in years."[23]

Scott Plagenhoef of Pitchfork said, "His fantasies and lack of filter are still huge roadblocks for many if not most listeners. They're depraved and despicable, tied in part to a long and unfortunate legacy of gangster and street rap. They're also one aspect of a larger, character-driven story -- a license that we grant to visual arts, film, and literature but rarely to pop music."[15] Max Feldman of PopMatters said, "It's that sort of shameful thing that would prevent us from seeing Goblin for what it really is: a massive spoonful of marvelous hip-hop medicine, of the most unnerving, hyperreal humour you may well ever hear."[16] Chris Martins of Spin said, "Is the entire thing about 20 minutes too long? Probably. But the obvious lack of outside meddling proves that Tyler's auteur status remains intact. He is, in the parlance of our times, still swaggin'. How maybe he can get to work on winning that Grammy."[19] Randal Roberts from the Los Angeles Times commented that the album just "presses the same button that Elvis, Johnny Rotten, Chuck D and Eminem did" and after "about 50 minutes you just want Tyler, the Creator to shut the hell up", giving it 2 out of 4 stars.[13]

Track listing[edit]

No. Title Writer(s) Length
1. "Goblin"   Tyler Okonma 6:48
2. "Yonkers"   Okonma 4:09
3. "Radicals"   Okonma 7:18
4. "She" (featuring Frank Ocean) 4:13
5. "Transylvania"  
3:12
6. "Nightmare"   Okonma 5:22
7. "Tron Cat"   Okonma 4:13
8. "Her"   Okonma 3:31
9. "Sandwitches" (featuring Hodgy Beats)
4:51
10. "Fish"  
  • Okonma
  • Breaux
6:19
11. "Analog" (featuring Hodgy Beats)
  • Okonma
  • Long
2:54
12. "Bitch Suck Dick" (featuring Jasper Dolphin and Taco)
3:36
13. "Window" (featuring Domo Genesis, Frank Ocean, Hodgy Beats and Mike G)
8:00
14. "AU79"   Okonma 3:40
15. "Golden"   Okonma 5:43

[24]

Notes

  • "Radicals" contains additional vocals from Syd tha Kyd and Taco
  • "Nightmare" contains additional vocals from Taco
  • "Tron Cat" and "Golden" contains additional vocals from Syd tha Kyd
  • "Fish" contains additional vocals from Frank Ocean and Syd tha Kyd
  • "Fish" contains the hidden track "Boppin' Bitch"

Personnel[edit]

  • Tyler, The Creator (credited as Wolf Haley)executive producer
  • Left Brain – production on traсk 5
  • Syd tha Kyd – mixing, additional vocals on tracks 3, 7, 10, and 15
  • Taco – additional vocals on track 3 and 6
  • Frank Ocean – additional vocals on track 10
  • Brian "Big Bass" Gardner – mastering

Charts[edit]

Chart (2011) Peak
position
Australian Albums (ARIA)[25] 66
Belgian Albums (Ultratop Flanders)[26] 62
Belgian Alternative Albums (Ultratop Flanders)[26] 26
Belgian Heatseakers (Ultratop Flanders)[26] 20
Canadian Albums (Billboard)[27] 16
Danish Albums (Hitlisten)[28] 13
Dutch Alternative Albums (Mega Alternative Top 30)[29] 20
German Albums (Offizielle Top 100)[30] 97
Irish Albums (IRMA)[31] 44
Norwegian Albums (VG-lista)[32] 12
UK Albums (OCC)[33] 21
UK Independent Albums (OCC)[34] 5
UK R&B Albums (OCC)[35] 2
US Billboard 200[36] 5
US Independent Albums (Billboard)[37] 1
US Top R&B/Hip-Hop Albums (Billboard)[38] 1
US Top Rap Albums (Billboard)[39] 2

References[edit]

  1. ^ "Odd Future's Tyler, The Creator Presents His Alter-Ego Thurnis Haley". MTV. Retrieved December 15, 2015. 
  2. ^ "Tyler, The Creator Goblin Preview". XXL. Retrieved 2011-04-28. 
  3. ^ "Twitter / Tyler, The Creator". Twitter. Retrieved 2011-04-28. 
  4. ^ "Twitter". Retrieved December 15, 2015. 
  5. ^ Wolf Haley. "is Earl on any of the GOBLIN tracks? | Formspring". Formspring. Archived from the original on July 31, 2012. Retrieved 2011-08-17. 
  6. ^ Okonma, Tyler. "GOBLIN | Flickr – Photo Sharing!". Flickr. Retrieved 2011-04-28. 
  7. ^ Caulfield, Keith (May 18, 2011). "Lonely Island Sets Sail at No. 3 on Billboard 200, Adele Still No. 1". Billboard. Retrieved May 18, 2011. 
  8. ^ "The Creator Tyler – Wolf – Amazon.com Music". Amazon.com. Retrieved 2013-08-18. 
  9. ^ "Hip Hop Album Sales: The Week Ending 8/28/2011". HipHopDX. Retrieved December 15, 2015. 
  10. ^ a b Jeffries, David. "Review: Goblin". AllMusic. Retrieved 14 May 2011. 
  11. ^ a b Wete, Brad. "Review: Goblin". Entertainment Weekly. Retrieved 11 May 2011. 
  12. ^ "Tyler, The Creator (OFWGKTA) – Goblin". Retrieved 20 June 2015. 
  13. ^ a b "Randal Roberts review, LA Times(latimes.com)". Retrieved 2012-02-27. 
  14. ^ a b "Review by Joshua Erret, Now Magazine Canada(nowtoronto.com)". Retrieved 2012-02-27. 
  15. ^ a b Plagenhoef, Scott (May 11, 2011). "Tyler, the Creator: Goblin". Pitchfork. Retrieved 2013-02-18. 
  16. ^ a b Feldman, Max. "Tyler, The Creator: Goblin < PopMatters". PopMatters. Retrieved 2011-08-17. 
  17. ^ a b Jon Dolan (2011-05-10). "Goblin by Tyler, the Creator | Rolling Stone Music | Music Reviews". Rolling Stone. Retrieved 2011-08-17. 
  18. ^ a b Jones, Huw. "Review: Goblin". Slant Magazine. Retrieved 9 May 2011. 
  19. ^ a b Martins, Chris. "Review: Goblin". Spin. Retrieved 9 May 2011. 
  20. ^ "Goblin Reviews, Ratings, Credits, and More at Metacritic". Metacritic. Retrieved 2011-08-17. 
  21. ^ "Review by Jen Long of BBC (BBC.com)". Retrieved 2012-02-27. 
  22. ^ Louis Pattison (11 May 2011). "Album Review: Tyler, The Creator – 'Goblin'". NME. Retrieved May 13, 2016. 
  23. ^ Evan Rytlewski (May 10, 2011). "Music Review Tyler, The Creator: Goblin". The A.V. Club. Retrieved May 27, 2016. 
  24. ^ "Tyler, the Creator – Goblin (Tracklist)". 
  25. ^ "The ARIA Report: Week Commencing 23 May 2011" (PDF). Pandora Archive. May 30, 2011. Retrieved February 15, 2015. 
  26. ^ a b c "Ultratop.be – Tyler The Creator – Goblin" (in Dutch). Hung Medien. Retrieved April 12, 2013.
  27. ^ "Tyler, the Creator – Chart history" Billboard Canadian Albums Chart for Tyler, the Creator. Retrieved April 12, 2013.
  28. ^ "Danishcharts.com – Tyler The Creator – Goblin". Hung Medien. Retrieved April 12, 2013.
  29. ^ "Alternative Top 30 : 14/05/2011" (in Dutch). Dutchcharts.nl. Retrieved January 6, 2014. 
  30. ^ "Longplay-Chartverfolgung at Musicline" (in German). Musicline.de. Phononet GmbH. Retrieved April 12, 2013.
  31. ^ "GFK Chart-Track Albums: Week 19, 2011". Chart-Track. IRMA. Retrieved July 16, 2014.
  32. ^ "Norwegiancharts.com – Tyler The Creator – Goblin". Hung Medien. Retrieved April 12, 2013.
  33. ^ "Tyler The Creator | Artist | Official Charts". UK Albums Chart. Official Charts Company. 2011-05-21. Retrieved April 12, 2013. 
  34. ^ "Official Independent Albums Chart Top 50". Official Charts Company. Retrieved March 16, 2014.
  35. ^ "Official R&B Albums Chart Top 40". Official Charts Company. Retrieved April 12, 2013.
  36. ^ "Tyler, the Creator – Chart history" Billboard 200 for Tyler, the Creator. Retrieved April 12, 2013.
  37. ^ "Tyler, the Creator – Chart history" Billboard Independent Albums for Tyler, the Creator. Retrieved April 12, 2013.
  38. ^ "Tyler, the Creator – Chart history" Billboard Top R&B/Hip-Hop Albums for Tyler, the Creator. Retrieved April 12, 2013.
  39. ^ "Tyler, the Creator – Chart history" Billboard Top Rap Albums for Tyler, the Creator. Retrieved April 12, 2013.