Jump to content

Google

Edit links
Page semi-protected
From Wikipedia, the free encyclopedia
This article is about the company. For the search engine provided by the company, see Google Search. For the parent company with the stock tickers GOOG and GOOGL, see Alphabet Inc. For the number, see Googol. For other uses, see Google (disambiguation).

Google LLC
FormerlyGoogle Inc. (1998–2017)
Company typeSubsidiary
NASDAQ: GOOGL, GOOG
Industry
FoundedSeptember 4, 1998; 26 years ago (1998-09-04)[a] in Menlo Park, California, United States
Founders
HeadquartersGoogleplex,
Mountain View, California
,
U.S.
Area served
Worldwide
Key people
Products
Number of employees
182,502 (2023) Edit this on Wikidata
ParentAlphabet Inc.
Subsidiaries
ASN
Websiteabout.google
Footnotes / references
[5][6][7][8]
Eric Schmidt, Sergey Brin, and Larry Page sitting together
Then Chairman and CEO Eric Schmidt (left) with co-founders Sergey Brin (center) and Larry Page (right) in 2008

Google LLC (/ˈɡuːɡəl/ ⓘ GOO-gəl) is an American-based multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial intelligence (AI).[9] It has been referred to as "the most powerful company in the world"[10] and is one of the world's most valuable brands due to its market dominance, data collection, and technological advantages in the field of AI.[11][12][13] Google's parent company, Alphabet Inc., is one of the five Big Tech companies, alongside Amazon, Apple, Meta, and Microsoft.

Google was founded on September 4, 1998, by American computer scientists Larry Page and Sergey Brin while they were PhD students at Stanford University in California. Together, they own about 14% of its publicly listed shares and control 56% of its stockholder voting power through super-voting stock. The company went public via an initial public offering (IPO) in 2004. In 2015, Google was reorganized as a wholly owned subsidiary of Alphabet Inc. Google is Alphabet's largest subsidiary and is a holding company for Alphabet's internet properties and interests. Sundar Pichai was appointed CEO of Google on October 24, 2015, replacing Larry Page, who became the CEO of Alphabet. On December 3, 2019, Pichai also became the CEO of Alphabet.[14]

The company has since rapidly grown to offer a multitude of products and services beyond Google Search, many of which hold dominant market positions. These products address a wide range of use cases, including email (Gmail), navigation and mapping (Waze, Maps and Earth), cloud computing (Cloud), web navigation (Chrome), video sharing (YouTube), productivity (Workspace), operating systems (Android), cloud storage (Drive), language translation (Translate), photo storage (Photos), videotelephony (Meet), smart home (Nest), smartphones (Pixel), wearable technology (Pixel Watch and Fitbit), music streaming (YouTube Music), video on demand (YouTube TV), AI (Google Assistant and Gemini), machine learning APIs (TensorFlow), AI chips (TPU), and more. Discontinued Google products include gaming (Stadia),[15] Glass, Google+, Reader, Play Music, Nexus, Hangouts, and Inbox by Gmail.[16][17] Google's other ventures outside of internet services and consumer electronics include quantum computing (Sycamore), self-driving cars (Waymo, formerly the Google Self-Driving Car Project), smart cities (Sidewalk Labs), and transformer models (Google DeepMind).[18]

Google Search and YouTube are the two most-visited websites worldwide followed by Facebook and X (formerly known as Twitter). Google is also the largest search engine, mapping and navigation application, email provider, office suite, online video platform, photo and cloud storage provider, mobile operating system, web browser, machine learning framework, and AI virtual assistant provider in the world as measured by market share.[19] On the list of most valuable brands, Google is ranked second by Forbes[20] and fourth by Interbrand.[21] It has received significant criticism involving issues such as privacy concerns, tax avoidance, censorship, search neutrality, antitrust and abuse of its monopoly position. On August 5, 2024, D.C. Circuit Court Judge Amit P. Mehta ruled that Google held an illegal monopoly over Internet search.[22]

History

Main articles: History of Google and List of mergers and acquisitions by Alphabet
See also: Alphabet Inc.

Early years

Larry Page and Sergey Brin in 2003

Google began in January 1996 as a research project by Larry Page and Sergey Brin while they were both PhD students at Stanford University in California.[23][24][25] The project initially involved an unofficial "third founder", Scott Hassan, the original lead programmer who wrote much of the code for the original Google Search engine, but he left before Google was officially founded as a company;[26][27] Hassan went on to pursue a career in robotics and founded the company Willow Garage in 2006.[28][29]

While conventional search engines ranked results by counting how many times the search terms appeared on the page, they theorized about a better system that analyzed the relationships among websites.[30] They called this algorithm PageRank; it determined a website's relevance by the number of pages, and the importance of those pages that linked back to the original site.[31][32] Page told his ideas to Hassan, who began writing the code to implement Page's ideas.[26] Page and Brin would also use their friend Susan Wojcicki's garage as their office when the search engine was set up in 1998.[33]

Page and Brin originally nicknamed the new search engine "BackRub", because the system checked backlinks to estimate the importance of a site.[23][34][35] Hassan as well as Alan Steremberg were cited by Page and Brin as being critical to the development of Google. Rajeev Motwani and Terry Winograd later co-authored with Page and Brin the first paper about the project, describing PageRank and the initial prototype of the Google search engine, published in 1998. Héctor García-Molina and Jeffrey Ullman were also cited as contributors to the project.[36] PageRank was influenced by a similar page-ranking and site-scoring algorithm earlier used for RankDex, developed by Robin Li in 1996, with Larry Page's PageRank patent including a citation to Li's earlier RankDex patent; Li later went on to create the Chinese search engine Baidu.[37][38]

Eventually, they changed the name to Google; the name of the search engine was a misspelling of the word googol,[23][39][40] a very large number written 10100 (1 followed by 100 zeros), picked to signify that the search engine was intended to provide large quantities of information.[41]

Google's homepage in 1998
Google's original homepage had a simplistic design because the company founders had little experience in HTML, the markup language used for designing web pages[42]

Google was initially funded by an August 1998 investment of $100,000 from Andy Bechtolsheim,[23] co-founder of Sun Microsystems. This initial investment served as a motivation to incorporate the company to be able to use the funds.[43][44] Page and Brin initially approached David Cheriton for advice because he had a nearby office in Stanford, and they knew he had startup experience, having recently sold the company he co-founded, Granite Systems, to Cisco for $220 million. David arranged a meeting with Page and Brin and his Granite co-founder Andy Bechtolsheim. The meeting was set for 8 a.m. at the front porch of David's home in Palo Alto and it had to be brief because Andy had another meeting at Cisco, where he now worked after the acquisition, at 9 a.m. Andy briefly tested a demo of the website, liked what he saw, and then went back to his car to grab the check. David Cheriton later also joined in with a $250,000 investment.[45][46]

Google received money from two other angel investors in 1998: Amazon.com founder Jeff Bezos, and entrepreneur Ram Shriram.[47] Page and Brin had first approached Shriram, who was a venture capitalist, for funding and counsel, and Shriram invested $250,000 in Google in February 1998. Shriram knew Bezos because Amazon had acquired Junglee, at which Shriram was the president. It was Shriram who told Bezos about Google. Bezos asked Shriram to meet Google's founders and they met six months after Shriram had made his investment when Bezos and his wife were on a vacation trip to the Bay Area. Google's initial funding round had already formally closed but Bezos' status as CEO of Amazon was enough to persuade Page and Brin to extend the round and accept his investment.[48][49]

Between these initial investors, friends, and family Google raised around $1,000,000, which is what allowed them to open up their original shop in Menlo Park, California.[50] Craig Silverstein, a fellow PhD student at Stanford, was hired as the first employee.[25][51][52]

After some additional, small investments through the end of 1998 to early 1999,[47] a new $25 million round of funding was announced on June 7, 1999,[53] with major investors including the venture capital firms Kleiner Perkins and Sequoia Capital.[44] Both firms were initially reticent about investing jointly in Google, as each wanted to retain a larger percentage of control over the company to themselves. Larry and Sergey however insisted on taking investments from both. Both venture companies finally agreed to investing jointly $12.5 million each due to their belief in Google's great potential and through the mediation of earlier angel investors Ron Conway and Ram Shriram who had contacts in the venture companies.[54]

Growth

In March 1999, the company moved its offices to Palo Alto, California,[55] which is home to several prominent Silicon Valley technology start-ups.[56] The next year, Google began selling advertisements associated with search keywords against Page and Brin's initial opposition toward an advertising-funded search engine.[57][25] To maintain an uncluttered page design, advertisements were solely text-based.[58] In June 2000, it was announced that Google would become the default search engine provider for Yahoo!, one of the most popular websites at the time, replacing Inktomi.[59][60]

Google's first servers, showing lots of exposed wiring and circuit boards
Google's first production server[61]

In 2003, after outgrowing two other locations, the company leased an office complex from Silicon Graphics, at 1600 Amphitheatre Parkway in Mountain View, California.[62] The complex became known as the Googleplex, a play on the word googolplex, the number one followed by a googol of zeroes. Three years later, Google bought the property from SGI for $319 million.[63] By that time, the name "Google" had found its way into everyday language, causing the verb "google" to be added to the Merriam-Webster Collegiate Dictionary and the Oxford English Dictionary, denoted as: "to use the Google search engine to obtain information on the Internet".[64][65] The first use of the verb on television appeared in an October 2002 episode of Buffy the Vampire Slayer.[66]

Additionally, in 2001 Google's investors felt the need to have a strong internal management, and they agreed to hire Eric Schmidt as the chairman and CEO of Google.[50] Eric was proposed by John Doerr from Kleiner Perkins. He had been trying to find a CEO that Sergey and Larry would accept for several months, but they rejected several candidates because they wanted to retain control over the company. Michael Moritz from Sequoia Capital at one point even menaced requesting Google to immediately pay back Sequoia's $12.5m investment if they did not fulfill their promise to hire a chief executive officer, which had been made verbally during investment negotiations. Eric was not initially enthusiastic about joining Google either, as the company's full potential had not yet been widely recognized at the time, and as he was occupied with his responsibilities at Novell where he was CEO. As part of him joining, Eric agreed to buy $1 million of Google preferred stocks as a way to show his commitment and to provide funds Google needed.[67]

Initial public offering

On August 19, 2004, Google became a public company via an initial public offering, listing the company on the Nasdaq Global Select Market under the ticker symbol GOOG. At that time Page, Brin and Schmidt agreed to work together at Google for 20 years, until the year 2024.[68] The company offered 19,605,052 shares at a price of $85 per share.[69][70] Shares were sold in an online auction format using a system built by Morgan Stanley and Credit Suisse, underwriters for the deal.[71][72] The sale of $1.67 billion gave Google a market capitalization of more than $23 billion.[73]

Eric Schmidt, CEO of Google from 2001 to 2011

On November 13, 2006, Google acquired YouTube for $1.65 billion in Google stock,[74][75][76][77] On July 20, 2007, Google bids $4.6 billion for the wireless-spectrum auction by the FCC.[78] On March 11, 2008, Google acquired DoubleClick for $3.1 billion, transferring to Google valuable relationships that DoubleClick had with Web publishers and advertising agencies.[79][80] By 2011, Google was handling approximately 3 billion searches per day. To handle this workload, Google built 11 data centers around the world with several thousand servers in each. These data centers allowed Google to handle the ever-changing workload more efficiently.[50]

In May 2011, the number of monthly unique visitors to Google surpassed one billion for the first time.[81][82] In May 2012, Google acquired Motorola Mobility for $12.5 billion, in its largest acquisition to date.[83][84][85] This purchase was made in part to help Google gain Motorola's considerable patent portfolio on mobile phones and wireless technologies, to help protect Google in its ongoing patent disputes with other companies,[86] mainly Apple and Microsoft,[87] and to allow it to continue to freely offer Android.[88]

2012 onwards

In June 2013, Google acquired Waze for $966 million.[89] While Waze would remain an independent entity, its social features, such as its crowdsourced location platform, were reportedly valuable integrations between Waze and Google Maps, Google's own mapping service.[90] Google announced the launch of a new company, called Calico, on September 19, 2013, to be led by Apple Inc. chairman Arthur Levinson. In the official public statement, Page explained that the "health and well-being" company would focus on "the challenge of ageing and associated diseases".[91]

Entrance of building where Google and its subsidiary Deep Mind are located at 6 Pancras Square, London

On January 26, 2014, Google announced it had agreed to acquire DeepMind Technologies, a privately held artificial intelligence company from London.[92] Technology news website Recode reported that the company was purchased for $400 million, yet the source of the information was not disclosed. A Google spokesperson declined to comment on the price.[93][94] The purchase of DeepMind aids in Google's recent growth in the artificial intelligence and robotics community.[95] In 2015, DeepMind's AlphaGo became the first computer program to defeat a top human pro at the game of Go.

According to Interbrand's annual Best Global Brands report, Google has been the second most valuable brand in the world (behind Apple Inc.) in 2013,[96] 2014,[97] 2015,[98] and 2016, with a valuation of $133 billion.[99]

On August 10, 2015, Google announced plans to reorganize its various interests as a conglomerate named Alphabet Inc. Google became Alphabet's largest subsidiary and the umbrella company for Alphabet's Internet interests. Upon completion of the restructuring, Sundar Pichai became CEO of Google, replacing Larry Page, who became CEO of Alphabet.[100][101][102]

Current CEO, Sundar Pichai, with Prime Minister of India, Narendra Modi

On August 8, 2017, Google fired employee James Damore after he distributed a memo throughout the company that argued bias and "Google's Ideological Echo Chamber" clouded their thinking about diversity and inclusion, and that it is also biological factors, not discrimination alone, that cause the average woman to be less interested than men in technical positions.[103] Google CEO Sundar Pichai accused Damore of violating company policy by "advancing harmful gender stereotypes in our workplace", and he was fired on the same day.[104][105][106]

Between 2018 and 2019, tensions between the company's leadership and its workers escalated as staff protested company decisions on internal sexual harassment, Dragonfly, a censored Chinese search engine, and Project Maven, a military drone artificial intelligence, which had been seen as areas of revenue growth for the company.[107][108] On October 25, 2018, The New York Times published the exposé, "How Google Protected Andy Rubin, the 'Father of Android'". The company subsequently announced that "48 employees have been fired over the last two years" for sexual misconduct.[109] On November 1, 2018, more than 20,000 Google employees and contractors staged a global walk-out to protest the company's handling of sexual harassment complaints.[110][111] CEO Sundar Pichai was reported to be in support of the protests.[112] Later in 2019, some workers accused the company of retaliating against internal activists.[108]

On March 19, 2019, Google announced that it would enter the video game market, launching a cloud gaming platform called Google Stadia.[113]

On June 3, 2019, the United States Department of Justice reported that it would investigate Google for antitrust violations.[114] This led to the filing of an antitrust lawsuit in October 2020, on the grounds the company had abused a monopoly position in the search and search advertising markets.[115]

In December 2019, former PayPal chief operating officer Bill Ready became Google's new commerce chief. Ready's role will not be directly involved with Google Pay.[116]

In April 2020, due to the COVID-19 pandemic, Google announced several cost-cutting measures. Such measures included slowing down hiring for the remainder of 2020, except for a small number of strategic areas, recalibrating the focus and pace of investments in areas like data centers and machines, and non-business essential marketing and travel.[117] Most employees were also working from home due to the COVID-19 pandemic and the success of it even led to Google announcing that they would be permanently converting some of their jobs to work from home [118]

The 2020 Google services outages disrupted Google services: one in August that affected Google Drive among others, another in November affecting YouTube, and a third in December affecting the entire suite of Google applications. All three outages were resolved within hours.[119][120][121]

In 2021, the Alphabet Workers Union was founded, composed mostly of Google employees.[122]

In January 2021, the Australian Government proposed legislation that would require Google and Facebook to pay media companies for the right to use their content. In response, Google threatened to close off access to its search engine in Australia.[123]

In March 2021, Google reportedly paid $20 million for Ubisoft ports on Google Stadia.[124] Google spent "tens of millions of dollars" on getting major publishers such as Ubisoft and Take-Two to bring some of their biggest games to Stadia.[125]

In April 2021, The Wall Street Journal reported that Google ran a years-long program called "Project Bernanke" that used data from past advertising bids to gain an advantage over competing for ad services. This was revealed in documents concerning the antitrust lawsuit filed by ten US states against Google in December.[126]

In September 2021, the Australian government announced plans to curb Google's capability to sell targeted ads, claiming that the company has a monopoly on the market harming publishers, advertisers, and consumers.[127]

In 2022, Google began accepting requests for the removal of phone numbers, physical addresses and email addresses from its search results. It had previously accepted requests for removing confidential data only, such as Social Security numbers, bank account and credit card numbers, personal signatures, and medical records. Even with the new policy, Google may remove information from only certain but not all search queries. It would not remove content that is "broadly useful", such as news articles, or already part of the public record.[128]

In May 2022, Google announced that the company had acquired California based, MicroLED display technology development and manufacturing Start-up Raxium. Raxium is set to join Google's Devices and Services team to aid in the development of micro-optics, monolithic integration, and system integration.[129][130]

In December 2022, Google debuted OSV-Scanner,[131][132] a Go tool for finding security holes in open source software, which pulls from the largest open source vulnerability database of its kind to defend against supply chain attacks.

In early 2023, following the success of ChatGPT and concerns that Google was falling behind in the AI race, Google's senior management issued a "code red" and a "directive that all of its most important products—those with more than a billion users—must incorporate generative AI within months".[133]

In early May 2023, Google announced its plans to build two additional data centers in Ohio. These centers, which will be built in Columbus and Lancaster, will power up the company's tools, including AI technology. The said data hub will add to the already operational center near Columbus, bringing Google's total investment in Ohio to over $2 billion.[134]

In August 2024, Google would lose a lawsuit which started in 2020 in lower court, as it was found that the company had an illegal monopoly over Internet search.[135] D.C. Circuit Court Judge Amit Mehta held that this monopoly was in violation of Section 2 of the Sherman Act.[136] In September 2024, the EU Court of Justice, based in Europe, would also find that Google held an illegal monopoly, in this case with regards to its shopping search, and could not avoid paying a €2.4 billion fine.[137] The EU Court of Justice found that Google's treatment of rival shopping searches, which the court referred to as "discriminatory", was in violation of the Digital Markets Act.[137]

In October 2024, Google was fined by Russia with 2.5 decillion dollars for allegedly blocking pro-Kremlin propaganda.[138]

In November 2024, Google announced the establishment of a new artificial intelligence (AI) hub in Saudi Arabia, aiming to support the Kingdom's economic growth and technological development as part of its Vision 2030 initiative. This AI hub is projected to contribute up to $71 billion to Saudi Arabia's economy by advancing AI-driven solutions tailored to the region's specific needs and training local talent.[139]

The partnership between Google and Saudi Arabia includes collaboration with key stakeholders, such as the Public Investment Fund (PIF), to develop AI applications that will benefit sectors like healthcare, finance, oil and gas, and logistics. The initiative focuses on creating localized AI technologies, with an emphasis on integrating Arabic language capabilities and enabling widespread cloud adoption.[140]

Products and services

Main article: List of Google products

Search engine

Main articles: Google Search and Google Images

Google indexes billions of web pages to allow users to search for the information they desire through the use of keywords and operators.[141] According to comScore market research from November 2009, Google Search is the dominant search engine in the United States market, with a market share of 65.6%.[142] In May 2017, Google enabled a new "Personal" tab in Google Search, letting users search for content in their Google accounts' various services, including email messages from Gmail and photos from Google Photos.[143][144]

Google launched its Google News service in 2002, an automated service which summarizes news articles from various websites.[145] Google also hosts Google Books, a service which searches the text found in books in its database and shows limited previews or and the full book where allowed.[146]

Google expanded its search services to include shopping (launched originally as Froogle in 2002),[147] finance (launched 2006),[148] and flights (launched 2011).[149]

Advertising

Google at ad-tech London, 2010

Google generates most of its revenues from advertising. This includes sales of apps, purchases made in-app, digital content products on Google and YouTube, Android and licensing and service fees, including fees received for Google Cloud offerings. Forty-six percent of this profit was from clicks (cost per clicks), amounting to US$109,652 million in 2017. This includes three principal methods, namely AdMob, AdSense (such as AdSense for Content, AdSense for Search, etc.) and DoubleClick AdExchange.[150] In addition to its own algorithms for understanding search requests, Google uses technology from its acquisition of DoubleClick, to project user interest and target advertising to the search context and the user history.[151][152] In 2007, Google launched "AdSense for Mobile", taking advantage of the emerging mobile advertising market.[153]

Google Analytics allows website owners to track where and how people use their website, for example by examining click rates for all the links on a page.[154] Google advertisements can be placed on third-party websites in a two-part program. Google Ads allows advertisers to display their advertisements in the Google content network, through a cost-per-click scheme.[155] The sister service, Google AdSense, allows website owners to display these advertisements on their website and earn money every time ads are clicked.[156] One of the criticisms of this program is the possibility of click fraud, which occurs when a person or automated script clicks on advertisements without being interested in the product, causing the advertiser to pay money to Google unduly. Industry reports in 2006 claimed that approximately 14 to 20 percent of clicks were fraudulent or invalid.[157] Google Search Console (rebranded from Google Webmaster Tools in May 2015) allows webmasters to check the sitemap, crawl rate, and for security issues of their websites, as well as optimize their website's visibility.

Artificial intelligence

Google had previously used virtual assistants and chatbots, such as Google Bard, prior to the announcement of Gemini in March 2024. None of them, however, had been seen as legitimate competitors to ChatGPT, unlike Gemini.[158] An artificial intelligence training program for Google employees was also introduced in April 2024.[159]

Google has also created the text-to-image model Imagen,[160] and the text-to-video model Veo.[161]

In 2023, Google released NotebookLM, an online tool for synthesizing documents using Gemini. In September 2024, it gained attention for its "Audio Overview" feature, which generates podcast-like summaries of documents.[162][163]

Consumer services

Web-based services

Google offers Gmail for email,[164] Google Calendar for time-management and scheduling,[165] Google Maps and Google Earth for mapping, navigation and satellite imagery,[166] Google Drive for cloud storage of files,[167] Google Docs, Sheets and Slides for productivity,[167] Google Photos for photo storage and sharing,[168] Google Keep for note-taking,[169] Google Translate for language translation,[170] YouTube for video viewing and sharing,[171] Google My Business for managing public business information,[172] and Duo for social interaction.[173] A job search product has also existed since before 2017,[174][175][176] Google for Jobs is an enhanced search feature that aggregates listings from job boards and career sites.[177] Google Earth, launched in 2005, allows users to see high-definition satellite pictures from all over the world for free through a client software downloaded to their computers.[178]

Software

Google develops the Android mobile operating system,[179] as well as its smartwatch,[180] television,[181] car,[182] and Internet of things-enabled smart devices variations.[183] It also develops the Google Chrome web browser,[184] and ChromeOS, an operating system based on Chrome.[185]

Hardware

Google Pixel smartphones on display in a store

In January 2010, Google released Nexus One, the first Android phone under its own brand.[186] It spawned a number of phones and tablets under the "Nexus" branding[187] until its eventual discontinuation in 2016, replaced by a new brand called Pixel.[188]

In 2011, the Chromebook was introduced, which runs on ChromeOS.[189]

In July 2013, Google introduced the Chromecast dongle, which allows users to stream content from their smartphones to televisions.[190][191]

In June 2014, Google announced Google Cardboard, a simple cardboard viewer that lets the user place their smartphone in a special front compartment to view virtual reality (VR) media.[192]

In October 2016, Google announced Daydream View, a lightweight VR viewer which lets the user place their smartphone in the front hinge to view VR media.[193][194]

Other hardware products include:

  • Nest, a series of voice assistant smart speakers that can answer voice queries, play music, find information from apps (calendar, weather etc.), and control third-party smart home appliances (users can tell it to turn on the lights, for example). The Google Nest line includes the original Google Home[195] (later succeeded by the Nest Audio), the Google Home Mini (later succeeded by the Nest Mini), the Google Home Max, the Google Home Hub (later rebranded as the Nest Hub), and the Nest Hub Max.
  • Nest Wifi (originally Google Wifi), a connected set of Wi-Fi routers to simplify and extend coverage of home Wi-Fi.[196]

Enterprise services

Main articles: Google Workspace and Google Cloud Platform

Google Workspace (formerly G Suite until October 2020[197]) is a monthly subscription offering for organizations and businesses to get access to a collection of Google's services, including Gmail, Google Drive and Google Docs, Google Sheets and Google Slides, with additional administrative tools, unique domain names, and 24/7 support.[198]

On September 24, 2012,[199] Google launched Google for Entrepreneurs, a largely not-for-profit business incubator providing startups with co-working spaces known as Campuses, with assistance to startup founders that may include workshops, conferences, and mentorships.[200] Presently, there are seven Campus locations: Berlin, London, Madrid, Seoul, São Paulo, Tel Aviv, and Warsaw.

On March 15, 2016, Google announced the introduction of Google Analytics 360 Suite, "a set of integrated data and marketing analytics products, designed specifically for the needs of enterprise-class marketers" which can be integrated with BigQuery on the Google Cloud Platform. Among other things, the suite is designed to help "enterprise class marketers" "see the complete customer journey", generate "useful insights", and "deliver engaging experiences to the right people".[201] Jack Marshall of The Wall Street Journal wrote that the suite competes with existing marketing cloud offerings by companies including Adobe, Oracle, Salesforce, and IBM.[202]

Internet services

In February 2010, Google announced the Google Fiber project, with experimental plans to build an ultra-high-speed broadband network for 50,000 to 500,000 customers in one or more American cities.[203][204] Following Google's corporate restructure to make Alphabet Inc. its parent company, Google Fiber was moved to Alphabet's Access division.[205][206]

In April 2015, Google announced Project Fi, a mobile virtual network operator, that combines Wi-Fi and cellular networks from different telecommunication providers in an effort to enable seamless connectivity and fast Internet signal.[207][208]

Financial services

In August 2023, Google became the first major tech company to join the OpenWallet Foundation, launched earlier in the year, whose goal was creating open-source software for interoperable digital wallets.[209]

Corporate affairs

Stock price performance and quarterly earnings

Google's initial public offering (IPO) took place on August 19, 2004. At IPO, the company offered 19,605,052 shares at a price of $85 per share.[69][70] The sale of $1.67 billion gave Google a market capitalization of more than $23 billion.[73] The stock performed well after the IPO, with shares hitting $350 for the first time on October 31, 2007,[210] primarily because of strong sales and earnings in the online advertising market.[211] The surge in stock price was fueled mainly by individual investors, as opposed to large institutional investors and mutual funds.[211] GOOG shares split into GOOG class C shares and GOOGL class A shares.[212] The company is listed on the NASDAQ stock exchange under the ticker symbols GOOGL and GOOG, and on the Frankfurt Stock Exchange under the ticker symbol GGQ1. These ticker symbols now refer to Alphabet Inc., Google's holding company, since the fourth quarter of 2015.[213]

In the third quarter of 2005, Google reported a 700% increase in profit, largely due to large companies shifting their advertising strategies from newspapers, magazines, and television to the Internet.[214][215][216]

For the 2006 fiscal year, the company reported $10.492 billion in total advertising revenues and only $112 million in licensing and other revenues.[217] In 2011, 96% of Google's revenue was derived from its advertising programs.[218]

Google generated $50 billion in annual revenue for the first time in 2012, generating $38 billion the previous year. In January 2013, then-CEO Larry Page commented, "We ended 2012 with a strong quarter ... Revenues were up 36% year-on-year, and 8% quarter-on-quarter. And we hit $50 billion in revenues for the first time last year – not a bad achievement in just a decade and a half."[219]

Google's consolidated revenue for the third quarter of 2013 was reported in mid-October 2013 as $14.89 billion, a 12 percent increase compared to the previous quarter.[220] Google's Internet business was responsible for $10.8 billion of this total, with an increase in the number of users' clicks on advertisements.[221] By January 2014, Google's market capitalization had grown to $397 billion.[222]

Tax avoidance strategies

Further information: Corporation tax in the Republic of Ireland § Multinational tax schemes, and Google tax

Google uses various tax avoidance strategies. On the list of largest technology companies by revenue, it pays the lowest taxes to the countries of origin of its revenues. Google between 2007 and 2010 saved $3.1 billion in taxes by shuttling non-U.S. profits through Ireland and the Netherlands and then to Bermuda. Such techniques lower its non-U.S. tax rate to 2.3 per cent, while normally the corporate tax rate in, for instance, the UK is 28 per cent.[223] This reportedly sparked a French investigation into Google's transfer pricing practices in 2012.[224]

In 2020, Google said it had overhauled its controversial global tax structure and consolidated all of its intellectual property holdings back to the U.S.[225]

Google Vice-president Matt Brittin testified to the Public Accounts Committee of the UK House of Commons that his UK sales team made no sales and hence owed no sales taxes to the UK.[226] In January 2016, Google reached a settlement with the UK to pay £130m in back taxes plus higher taxes in future.[227] In 2017, Google channeled $22.7 billion from the Netherlands to Bermuda to reduce its tax bill.[228]

In 2013, Google ranked 5th in lobbying spending, up from 213th in 2003. In 2012, the company ranked 2nd in campaign donations of technology and Internet sections.[229]

Corporate identity

Further information: History of Google § Name, Google (verb), Google logo, Google Doodle, List of Google April Fools' Day jokes, and List of Google Easter eggs
Google's logo from 2013 to 2015. The logo was used with minor changes since 1999.

The name "Google" originated from a misspelling of "googol",[230][231] which refers to the number represented by a 1 followed by one-hundred zeros. Page and Brin write in their original paper on PageRank:[36] "We chose our system name, Google, because it is a common spelling of googol, or 10100[,] and fits well with our goal of building very large-scale search engines." Having found its way increasingly into everyday language, the verb "google" was added to the Merriam Webster Collegiate Dictionary and the Oxford English Dictionary in 2006, meaning "to use the Google search engine to obtain information on the Internet."[232][233] Google's mission statement, from the outset, was "to organize the world's information and make it universally accessible and useful",[234] and its unofficial slogan is "Don't be evil".[235] In October 2015, a related motto was adopted in the Alphabet corporate code of conduct by the phrase: "Do the right thing".[236] The original motto was retained in the code of conduct of Google, now a subsidiary of Alphabet.

The original Google logo was designed by Sergey Brin.[237] Since 1998, Google has been designing special, temporary alternate logos to place on their homepage intended to celebrate holidays, events, achievements and people. The first Google Doodle was in honor of the Burning Man Festival of 1998.[238][239] The doodle was designed by Larry Page and Sergey Brin to notify users of their absence in case the servers crashed. Subsequent Google Doodles were designed by an outside contractor, until Larry and Sergey asked then-intern Dennis Hwang to design a logo for Bastille Day in 2000. From that point onward, Doodles have been organized and created by a team of employees termed "Doodlers".[240]

Google has a tradition of creating April Fools' Day jokes. Its first on April 1, 2000, was Google MentalPlex which allegedly featured the use of mental power to search the web.[241] In 2007, Google announced a free Internet service called TiSP, or Toilet Internet Service Provider, where one obtained a connection by flushing one end of a fiber-optic cable down their toilet.[242]

Google's services contain easter eggs, such as the Swedish Chef's "Bork bork bork", Pig Latin, "Hacker" or leetspeak, Elmer Fudd, Pirate, and Klingon as language selections for its search engine.[243] When searching for the word "anagram", meaning a rearrangement of letters from one word to form other valid words, Google's suggestion feature displays "Did you mean: nag a ram?"[244] Since 2019, Google runs free online courses to help engineers learn how to plan and author technical documentation better.[245]

Workplace culture

Google employees marching in the Pride in London parade in 2016

On Fortune magazine's list of the best companies to work for, Google ranked first in 2007, 2008 and 2012,[246][247][248] and fourth in 2009 and 2010.[249][250] Google was also nominated in 2010 to be the world's most attractive employer to graduating students in the Universum Communications talent attraction index.[251] Google's corporate philosophy includes principles such as "you can make money without doing evil", "you can be serious without a suit", and "work should be challenging and the challenge should be fun."[252]

As of September 30, 2020, Alphabet Inc. had 132,121 employees,[253] of which more than 100,000 worked for Google.[8] Google's 2020 diversity report states that 32 percent of its workforce are women and 68 percent are men, with the ethnicity of its workforce being predominantly white (51.7%) and Asian (41.9%).[254] Within tech roles, 23.6 percent were women; and 26.7 percent of leadership roles were held by women.[255] In addition to its 100,000+ full-time employees, Google used about 121,000 temporary workers and contractors, as of March 2019.[8]

Google's employees are hired based on a hierarchical system. Employees are split into six hierarchies based on experience and can range "from entry-level data center workers at level one to managers and experienced engineers at level six."[256] As a motivation technique, Google uses a policy known as Innovation Time Off, where Google engineers are encouraged to spend 20% of their work time on projects that interest them. Some of Google's services, such as Gmail, Google News, Orkut, and AdSense, originated from these independent endeavors.[257] In a talk at Stanford University, Marissa Mayer, Google's vice-president of Search Products and User Experience until July 2012, showed that half of all new product launches in the second half of 2005 had originated from the Innovation Time Off.[258]

In 2005, articles in The New York Times[259] and other sources began suggesting that Google had lost its anti-corporate, no evil philosophy.[260][261][262] In an effort to maintain the company's unique culture, Google designated a Chief Culture Officer whose purpose was to develop and maintain the culture and work on ways to keep true to the core values that the company was founded on.[263] Google has also faced allegations of sexism and ageism from former employees.[264][265] In 2013, a class action against several Silicon Valley companies, including Google, was filed for alleged "no cold call" agreements which restrained the recruitment of high-tech employees.[266] In a lawsuit filed January 8, 2018, multiple employees and job applicants alleged Google discriminated against a class defined by their "conservative political views[,] male gender[,] and/or [...] Caucasian or Asian race".[267]

On January 25, 2020, the formation of an international workers union of Google employees, Alpha Global, was announced.[268] The coalition is made up of "13 different unions representing workers in 10 countries, including the United States, [the] United Kingdom, and Switzerland."[269] The group is affiliated with the UNI Global Union, which represents nearly 20 million international workers from various unions and federations. The formation of the union is in response to persistent allegations of mistreatment of Google employees and a toxic workplace culture.[269][270][267] Google had previously been accused of surveilling and firing employees who were suspected of organizing a workers union.[271] In 2021, court documents revealed that between 2018 and 2020, Google ran an anti-union campaign called Project Vivian to "convince them (employees) that unions suck".[272]

Office locations

Further information: Googleplex
Google's New York City office building houses its largest advertising sales team.
Google's Toronto office

Google's headquarters in Mountain View, California is referred to as "the Googleplex", a play on words on the number googolplex and the headquarters itself being a complex of buildings. Internationally, Google has over 78 offices in more than 50 countries.[273]

In 2006, Google moved into about 300,000 square feet (27,900 m2) of office space at 111 Eighth Avenue in Manhattan, New York City. The office houses its largest advertising sales team.[274] In 2010, Google bought the building housing the headquarter, in a deal that valued the property at around $1.9 billion.[275][276] In March 2018, Google's parent company Alphabet bought the nearby Chelsea Market building for $2.4 billion. The sale is touted as one of the most expensive real estate transactions for a single building in the history of New York.[277][278][279][280] In November 2018, Google announced its plan to expand its New York City office to a capacity of 12,000 employees.[281] The same December, it was announced that a $1 billion, 1,700,000-square-foot (160,000 m2) headquarters for Google would be built in Manhattan's Hudson Square neighborhood.[282][283] Called Google Hudson Square, the new campus is projected to more than double the number of Google employees working in New York City.[284]

By late 2006, Google established a new headquarters for its AdWords division in Ann Arbor, Michigan.[285] In November 2006, Google opened offices on Carnegie Mellon's campus in Pittsburgh, focusing on shopping-related advertisement coding and smartphone applications and programs.[286][287] Other office locations in the U.S. include Atlanta, Georgia; Austin, Texas; Boulder, Colorado; Cambridge, Massachusetts; San Francisco, California; Seattle, Washington; Kirkland, Washington; Birmingham, Michigan; Reston, Virginia, Washington, D.C.,[288] and Madison, Wisconsin.[289]

Google's Dublin Ireland office, headquarters of Google Ads for Europe

It also has product research and development operations in cities around the world, namely Sydney (birthplace location of Google Maps)[290] and London (part of Android development).[291] In November 2013, Google announced plans for a new London headquarter, a 1 million square foot office able to accommodate 4,500 employees. Recognized as one of the biggest ever commercial property acquisitions at the time of the deal's announcement in January,[292] Google submitted plans for the new headquarter to the Camden Council in June 2017.[293][294] In May 2015, Google announced its intention to create its own campus in Hyderabad, India. The new campus, reported to be the company's largest outside the United States, will accommodate 13,000 employees.[295][296]

Google's Global Offices sum a total of 86 Locations worldwide,[297] with 32 offices in North America, 3 of them in Canada and 29 in United States Territory, California being the state with the most Google's offices with 9 in total including the Googleplex. In the Latin America Region Google counts with 6 offices, in Europe 24 (3 of them in UK). The Asia Pacific region counts with 26 offices principally 5 in India and 3 in Australia, 3 in China, and the Africa Middle East region counts 5 offices.

North America

SN City Country or US State
1. Ann Arbor  Michigan
2. Atlanta  Georgia
3. Austin  Texas
4. Boulder  Colorado
5. Boulder – Pearl Place  Colorado
6. Boulder – Walnut  Colorado
7. Cambridge  Massachusetts
8. Chapel Hill  North Carolina
9. Chicago – Carpenter  Illinois
10. Chicago – Fulton Market  Illinois
11. Detroit  Michigan
12. Irvine  California
13. Kirkland  Washington
14. Kitchener  Canada
15. Los Angeles  California
16. Madison  Wisconsin
17. Miami  Florida
18. Montreal  Canada
19. Mountain View  California
20. New York  New York
21. Pittsburgh  Pennsylvania
22. Playa Vista  California
23. Portland  Oregon
24. Redwood City  California
25. Reston  Virginia
26. San Bruno  California
27. San Diego  California
28. San Francisco – HQ  California
29. Seattle  Washington
30. Sunnyvale  California
31. Toronto  Canada
32. Washington DC  District of Columbia

Latin America

SN City Country
1. Belo Horizonte  Brazil
2. Bogotá  Colombia
3. Buenos Aires  Argentina
4. Mexico City  Mexico
5. San Salvador  El Salvador
6. Santiago  Chile
7. São Paulo  Brazil

Europe

SN City Country
1. Aarhus  Denmark
2. Amsterdam  Netherlands
3. Athens  Greece
4. Berlin  Germany
5. Brussels  Belgium
6. Bucharest  Romania
7. Copenhagen  Denmark
8. Dublin  Ireland
9. Hamburg  Germany
10. Kraków  Poland
11. Lisbon  Portugal
12. London – 6PS  United Kingdom
13. London – BEL  United Kingdom
14. London – CSG  United Kingdom
15. Madrid  Spain
16. Milan  Italy
17. Munich  Germany
18. Oslo  Norway
19. Paris  France
20. Prague  Czech Republic
21. Stockholm  Sweden
22. Vienna  Austria
23. Vilnius  Lithuania
24. Warsaw  Poland
25. Wrocław  Poland
26. Zürich – BRA  Switzerland
27. Zürich – EUR  Switzerland

Asia–Pacific

SN City Country
1. Auckland  New Zealand
2. Bangalore – Kyoto Campus  India
3. Bangalore – OMR  India
4. Bangkok  Thailand
5. Beijing  China
6. Gurgaon  India
7. Ho Chi Minh City  Vietnam
8. Hong Kong  Hong Kong
9. Hyderabad  India
10. Jakarta  Indonesia
11. Kuala Lumpur  Malaysia
12. Manila  Philippines
13. Melbourne  Australia
14. Mumbai  India
15. New Taipei City  Taiwan
16. Pune  India
17. Seoul  South Korea
18. Shanghai  China
19. Shenzhen  China
20. Singapore  Singapore
21. Sydney – ODR  Australia
22. Sydney – PIR  Australia
23. Taipei  Taiwan
24. Tokyo – RPG  Japan
25. Tokyo – STRM  Japan
26. Zhubei  Taiwan

Africa and the Middle East

SN City Country
1. Accra  Ghana
2. Doha  Qatar
3. Dubai  United Arab Emirates
4. Haifa  Israel
5. Istanbul  Turkey
6. Johannesburg  South Africa
7. Lagos  Nigeria
8. Tel Aviv  Israel

Infrastructure

Further information: Google data centers

Google has data centers in North and South America, Asia, and Europe.[298] There is no official data on the number of servers in Google data centers; however, research and advisory firm Gartner estimated in a July 2016 report that Google at the time had 2.5 million servers.[299] Traditionally, Google relied on parallel computing on commodity hardware like mainstream x86 computers (similar to home PCs) to keep costs per query low.[300][301][302] In 2005, it started developing its own designs, which were only revealed in 2009.[302]

Google has built its own private submarine communications cables. The first cable, named Curie, connects California with Chile and was completed on November 15, 2019.[303][304] The second fully Google-owned undersea cable, named Dunant, connects the United States with France and is planned to begin operation in 2020.[305] Google's third subsea cable, Equiano, will connect Lisbon, Portugal with Lagos, Nigeria and Cape Town, South Africa.[306] The company's fourth cable, named Grace Hopper, connects landing points in New York, US, Bude, UK and Bilbao, Spain, and is expected to become operational in 2022.[307]

Environment

In October 2006, the company announced plans to install thousands of solar panels to provide up to 1.6 Megawatt of electricity, enough to satisfy approximately 30% of the campus' energy needs.[308][309] The system is the largest rooftop photovoltaic power station constructed on a U.S. corporate campus and one of the largest on any corporate site in the world.[308] Since 2007, Google has aimed for carbon neutrality in regard to its operations.[310]

In Spring 2009, Google hired a herd of 200 goats for a week from California Grazing to mow their lawn. It was apparently more eco-friendly.[311]

Google disclosed in September 2011 that it "continuously uses enough electricity to power 200,000 homes", almost 260 million watts or about a quarter of the output of a nuclear power plant. Total carbon emissions for 2010 were just under 1.5 million metric tons, mostly due to fossil fuels that provide electricity for the data centers. Google said that 25 percent of its energy was supplied by renewable fuels in 2010. An average search uses only 0.3 watt-hours of electricity, so all global searches are only 12.5 million watts or 5% of the total electricity consumption by Google.[312]

In 2010, Google Energy made its first investment in a renewable energy project, putting $38.8 million into two wind farms in North Dakota. The company announced the two locations will generate 169.5 megawatts of power, enough to supply 55,000 homes.[313] In February 2010, the Federal Energy Regulatory Commission granted Google an authorization to buy and sell energy at market rates.[314] The corporation exercised this authorization in September 2013 when it announced it would purchase all the electricity produced by the not-yet-built 240-megawatt Happy Hereford wind farm.[315]

In July 2010, Google signed an agreement with an Iowa wind farm to buy 114 megawatts of power for 20 years.[316]

In December 2016, Google announced that—starting in 2017—it would purchase enough renewable energy to match 100% of the energy usage of its data centers and offices. The commitment will make Google "the world's largest corporate buyer of renewable power, with commitments reaching 2.6 gigawatts (2,600 megawatts) of wind and solar energy".[317][318][319]

In November 2017, Google bought 536 megawatts of wind power. The purchase made the firm reach 100% renewable energy. The wind energy comes from two power plants in South Dakota, one in Iowa and one in Oklahoma.[320] In September 2019, Google's chief executive announced plans for a $2 billion wind and solar investment, the biggest renewable energy deal in corporate history. This will grow their green energy profile by 40%, giving them an extra 1.6 gigawatt of clean energy, the company said.[321]

In September 2020, Google announced it had retroactively offset all of its carbon emissions since the company's foundation in 1998.[322] It also stated that it is committed to operating its data centers and offices using only carbon-free energy by 2030.[323] In October 2020, the company pledged to make the packaging for its hardware products 100% plastic-free and 100% recyclable by 2025. It also said that all its final assembly manufacturing sites will achieve a UL 2799 Zero Waste to Landfill certification by 2022 by ensuring that the vast majority of waste from the manufacturing process is recycled instead of ending up in a landfill.[324]

In 2023 Google consumed 24 TWh of electricity, more than countries such as Iceland, Ghana, the Dominican Republic, or Tunisia.[325]

Climate change denial and misinformation

Google donates to climate change denial political groups including the State Policy Network and the Competitive Enterprise Institute.[326][327] The company also actively funds and profits from climate disinformation by monetizing ad spaces on most of the largest climate disinformation sites.[328] Google continued to monetize and profit from sites propagating climate disinformation even after the company updated their policy to prohibit placing their ads on similar sites.[329]

Philanthropy

Main article: Google.org

In 2004, Google formed the not-for-profit philanthropic Google.org, with a start-up fund of $1 billion.[330] The mission of the organization is to create awareness about climate change, global public health, and global poverty. One of its first projects was to develop a viable plug-in hybrid electric vehicle that can attain 100 miles per gallon. Google hired Larry Brilliant as the program's executive director in 2004[331] and Megan Smith has since replaced him as director.[332]

In March 2007, in partnership with the Mathematical Sciences Research Institute (MSRI), Google hosted the first Julia Robinson Mathematics Festival at its headquarters in Mountain View.[333] In 2011, Google donated 1 million euros to International Mathematical Olympiad to support the next five annual International Mathematical Olympiads (2011–2015).[334][335] In July 2012, Google launched a "Legalize Love" campaign in support of gay rights.[336]

In 2008, Google announced its "project 10100", which accepted ideas for how to help the community and then allowed Google users to vote on their favorites.[337] After two years of no update, during which many wondered what had happened to the program,[338] Google revealed the winners of the project, giving a total of ten million dollars to various ideas ranging from non-profit organizations that promote education to a website that intends to make all legal documents public and online.[339]

Responding to the humanitarian crisis after the 2022 Russian invasion of Ukraine, Google announced a $15 million donation to support Ukrainian citizens.[340] The company also decided to transform its office in Warsaw into a help center for refugees.[341]

Also in February 2022, Google announced a $100 million fund to expand skills training and job placement for low-income Americans, in conjunction with non-profits Year Up, Social Finance, and Merit America.[342]

Criticism and controversies

Further information: Criticism of Google, Censorship by Google, and Privacy concerns regarding Google
San Francisco activists protest privately owned shuttle buses that transport workers for tech companies such as Google from their homes in San Francisco and Oakland to corporate campuses in Silicon Valley.

Google has had criticism over issues such as aggressive tax avoidance,[343] search neutrality, copyright, censorship of search results and content,[344] and privacy.[345][346]

Other criticisms are alleged misuse and manipulation of search results, its use of other people's intellectual property, concerns that its compilation of data may violate people's privacy, and the energy consumption of its servers, as well as concerns over traditional business issues such as monopoly, restraint of trade, anti-competitive practices, and patent infringement.

2018

In July 2018, Mozilla program manager Chris Peterson accused Google of intentionally slowing down YouTube performance on Firefox.[347][348]

According to Ryan Gallagher of The Intercept in August 2018, Google was developing for the People's Republic of China a censored version of its search engine (known as Dragonfly) "that will blacklist websites and search terms about human rights, democracy, religion, and peaceful protest".[349] Google was grilled at a Senate committee hearing on the project one month later.[350][351] The project was canceled in December following the backlash it garnered both externally and internally within the company.[352][353]

2019

In 2019, a hub for critics of Google dedicated to abstaining from using Google products coalesced in the Reddit online community /r/degoogle.[354] The DeGoogle grassroots campaign continues to grow as privacy activists highlight information about Google products, and the associated incursion on personal privacy rights by the company.

In April 2019, former Mozilla executive Jonathan Nightingale accused Google of intentionally and systematically sabotaging the Firefox browser over the past decade in order to boost adoption of Google Chrome.[355]

In November 2019, the Office for Civil Rights of the United States Department of Health and Human Services began investigation into Project Nightingale, to assess whether the "mass collection of individuals' medical records" complied with HIPAA.[356] According to The Wall Street Journal, Google secretively began the project in 2018, with St. Louis-based healthcare company Ascension.[357]

2022

In a 2022 National Labor Relations Board ruling, court documents suggested that Google sponsored a secretive project—Project Vivian—to counsel its employees and to discourage them from forming unions.[358]

Google reportedly paid Apple $22 billion in 2022 to maintain its position as the default search engine on Safari. This deal underscores the intense competition in the tech industry for dominance in the search market. It marks one of the largest payments between two tech giants in recent years.[359]

2023

On May 1, 2023, Google placed an ad against anti-disinformation Brazilian Congressional Bill No. 2630, which was about to be approved, on its search homepage in Brazil, calling on its users to ask congressional representatives to oppose the legislation. The country's government and judiciary accused the company of undue interference in the congressional debate, saying it could amount to abuse of economic power and ordering the company to change the ad within two hours of notification or face fines of R$1 million (2023) (US$185,528.76) per non-compliance hour. The company then promptly removed the ad.[360][361]

2024

In March 2024, a former Google software engineer and Chinese national, Linwei Ding, was accused of stealing confidential artificial intelligence information from the company and handing it to Chinese corporations.[362] Ding had allegedly stolen over 500 files from the company over the course of 5 years, having been hired in 2019.[363] Upon discovering Ding had been in contact with Chinese state-owned companies, Google notified the FBI, who carried on the investigation.[364]

In May 2024, a misconfiguration in Google Cloud led to the accidental deletion of UniSuper's $135 billion Australian pension fund account, affecting over half a million members who were unable to access their accounts for a week. The outage, attributed to a cloud service error and not a cyberattack, prompted a joint apology from UniSuper and Google Cloud executives, who assured members that no personal data was compromised and restoration efforts were underway.[365]

In August 2024, Google sent an email to users informing them of its legal obligation to disclose certain confidential information to U.S. government authorities. The company stated that when it receives valid requests from government agencies to produce documents without redacting confidential customer information, it may produce such documents even if they are confidential to users. However, it will request confidential treatment of such information from the government.[366]

In September 2024, Competition and Markets Authority (CMA) provisionally found that Google engaged in anti-competitive practices in the online advertising technology market, potentially harming thousands of UK publishers and advertisers. The investigation claimed Google used its market power to prevent rivals from competing fairly, affecting billions spent on digital ads. Google rejected the findings as flawed, stating its ad tech benefits businesses. If found guilty, Google could face penalties of up to 10% of its global turnover. Similar investigations are ongoing in the U.S. and EU, where regulators have suggested that Google may need to sell part of its ad-tech business.[367]

Palestine

Google is also part of Project Nimbus, a $1.2 billion deal in which the technology companies Google and Amazon will provide Israel and its military with artificial intelligence, machine learning, and other cloud computing services, including building local cloud sites that will "keep information within Israel's borders under strict security guidelines."[368][369][370] The contract has been criticized by shareholders and employees over concerns that the project could lead to human rights abuses against Palestinians, in the context of the Israeli–Palestinian conflict and the disputed status of Palestinian territories.[371][372] Ariel Koren, a former marketing manager for Google's educational products and an outspoken critic of the project, wrote that Google "systematically silences Palestinian, Jewish, Arab and Muslim voices concerned about Google's complicity in violations of Palestinian human rights—to the point of formally retaliating against workers and creating an environment of fear", and said she was retaliated against for organizing against the project.[368][373]

In March 2024, The New York Times reported that Google Photos was being used in a facial recognition program by Unit 8200, a surveillance unit of the Israeli Defense Forces, to surveil Palestinians in the Gaza Strip amid the Israel-Hamas War. A Google spokesman commented that the service is free and "does not provide identities for unknown people in photographs."[374]

On April 18, 2024, Google dismissed 28 employees who participated in protests against the company's involvement in Project Nimbus, a $1.2 billion contract with the Israeli government to provide cloud computing and AI infrastructure, which the employees argued should not be used for military or intelligence services. The protesting employees, part of the group No Tech For Apartheid, staged sit-ins at Google's offices in New York and Sunnyvale, California,[375] leading to disruptions and blockages within the company facilities.[376][377] This had followed reports of Israeli forces killing large numbers of Palestinian civilians while using own Lavender AI system to identify targets.[378][379]

Antitrust, privacy, and other litigation

Main article: Google litigation
The European Commission, which imposed three fines on Google in 2017, 2018, and 2019

Fines and lawsuits

European Union

On June 27, 2017, the company received a record fine of €2.42 billion from the European Union for "promoting its own shopping comparison service at the top of search results."[380]

On July 18, 2018,[381] the European Commission fined Google €4.34 billion for breaching EU antitrust rules. The abuse of dominants position has been referred to as Google's constraint applied to Android device manufacturers and network operators to ensure that traffic on Android devices goes to the Google search engine. On October 9, 2018, Google confirmed[382] that it had appealed the fine to the General Court of the European Union.[383]

On October 8, 2018, a class action lawsuit was filed against Google and Alphabet due to "non-public" Google+ account data being exposed as a result of a bug that allowed app developers to gain access to the private information of users. The litigation was settled in July 2020 for $7.5 million with a payout to claimants of at least $5 each, with a maximum of $12 each.[384][385][386]

On March 20, 2019, the European Commission imposed a €1.49 billion ($1.69 billion) fine on Google for preventing rivals from being able to "compete and innovate fairly" in the online advertising market. European Union competition commissioner Margrethe Vestager said Google had violated EU antitrust rules by "imposing anti-competitive contractual restrictions on third-party websites" that required them to exclude search results from Google's rivals.[387][388]

On September 14, 2022, Google lost the appeal of a €4.125 billion (£3.5 billion) fine, which was ruled to be paid after it was proved by the European Commission that Google forced Android phone-makers to carry Google's search and web browser apps. Since the initial accusations, Google has changed its policy.[389]

On 10 September 2024, Europe's top court imposed a €2.4 billion fine on Google for abusing its dominance in the shopping comparison market, marking the conclusion of a case that began in 2009 with a complaint from British firm Foundem.[390]

On 18 September 2024, Alphabet's Google won a €1.49 billion ($1.7 billion) antitrust fine from the European Union, while Qualcomm's efforts to repeal a penalty were unsuccessful. The General Court agreed with many of the European Commission's findings but annulled the Google fine, stating that the Commission failed to consider all relevant factors and did not demonstrate harm to innovation or consumers. Google noted that it had already changed its contract practices in 2016. Meanwhile, Qualcomm saw its fine reduced slightly but failed to overturn the ruling regarding its predatory pricing against Icera. Both companies have options to appeal further.[391]

France

On January 21, 2019, French data regulator CNIL imposed a record €50 million fine on Google for breaching the European Union's General Data Protection Regulation. The judgment claimed Google had failed to sufficiently inform users of its methods for collecting data to personalize advertising. Google issued a statement saying it was "deeply committed" to transparency and was "studying the decision" before determining its response.[392]

On January 6, 2022, France's data privacy regulatory body CNIL fined Alphabet's Google 150 million euros (US$169 million) for not allowing its Internet users an easy refusal of Cookies along with Facebook.[393]

On March 20, 2024, Google was fined approximately $270 million by French regulators for using content from news outlets in France without proper disclosure to train its AI, Bard, now renamed Gemini, violating a previous commitment to negotiate content use transparently and fairly.[394]

United States

After U.S. Congressional hearings in July 2020,[395] and a report from the U.S. House of Representatives' Antitrust Subcommittee released in early October,[396] the United States Department of Justice filed an antitrust lawsuit against Google on October 20, 2020, asserting that it has illegally maintained its monopoly position in web search and search advertising.[397][398] The lawsuit alleged that Google engaged in anticompetitive behavior by paying Apple between $8 billion and $12 billion to be the default search engine on iPhones.[399] Later that month, both Facebook and Alphabet agreed to "cooperate and assist one another" in the face of investigation into their online advertising practices.[400][401] Another suit was brought against Google in 2023 for illegally monopolizing the advertising technology market.[402]

On October 8, 2024, The U.S. government suggested it could request Google to divest parts of its business, such as the Chrome browser and Android, due to its alleged monopoly in online search. The Justice Department aimed to limit Google's growing dominance in areas like AI. Google, which intended to appeal, argued that the proposals were too extreme, while also dealing with other antitrust cases involving its app store and advertising operations.[403]

In November 2024, the Justice Department proposed major changes to curb Google's online search monopoly, including forcing the company to sell its Chrome browser, share search data with competitors, and end exclusive agreements that make Google the default search engine on devices like iPhones. The DoJ also sought a ban on Google re-entering the browser market for five years and restrictions on its investments in rival search or AI technologies. Google called these proposals excessive and harmful to consumers, pledging to appeal. A trial on the case was scheduled for April 2025, though the incoming administration and new DoJ leadership could potentially alter the course of the proceedings.[404]

Russia

On October 31, 2024, the Russian government imposed a "symbolic" fine of $20 decillion on Google for blocking pro-Russian YouTube channels. In 2022, during the invasion of Ukraine, a Russian court had ordered Google to restore the channels, with penalties doubling every week according to TASS.[405] This comes alongside other large fines against social media companies accused of hosting content critical of the Kremlin or supportive of Ukraine.[406]

Geolocation

Google has been criticized for continuing to collect location data from users who had turned off location-sharing settings.[407] In 2020, the FBI used a geofence warrant to request data from Google about Android devices near the Seattle Police Officers Guild building following an arson attempt during Black Lives Matter protests. Google provided anonymized location data from devices in the area, which raised privacy concerns due to the potential inclusion of unrelated protesters.[408]

Private browsing lawsuit

See also: Private browsing

In early June 2020, a $5 billion class-action lawsuit was filed against Google by a group of consumers, alleging that Chrome's Incognito browsing mode still collects their user history.[409][410] The lawsuit became known in March 2021 when a federal judge denied Google's request to dismiss the case, ruling that they must face the group's charges.[411][412] Reuters reported that the lawsuit alleged that Google's CEO Sundar Pichai sought to keep the users unaware of this issue.[413]

In April 2024, it was announced that Google agreed to settle this lawsuit. Under the terms of the settlement Google agreed to destroy billions of data records to settle a lawsuit claiming it secretly tracked the internet use of people who thought they were browsing privately.[414]

Gender discrimination lawsuit

In 2017, three women sued Google, accusing the company of violating California's Equal Pay Act by underpaying its female employees. The lawsuit cited the wage gap was around $17,000 and that Google locked women into lower career tracks, leading to smaller salaries and bonuses. In June 2022, Google agreed to pay a $118 million settlement to 15,550 female employees working in California since 2013. As a part of the settlement, Google also agreed to hire a third party to analyze its hiring and compensation practices.[415][416][417]

U.S. government contracts

Following media reports about PRISM, the NSA's massive electronic surveillance program, in June 2013, several technology companies were identified as participants, including Google.[418] According to unnamed sources, Google joined the PRISM program in 2009, as YouTube in 2010.[419]

Google has worked with the United States Department of Defense on drone software through the 2017 Project Maven that could be used to improve the accuracy of drone strikes.[420] In April 2018, thousands of Google employees, including senior engineers, signed a letter urging Google CEO Sundar Pichai to end this controversial contract with the Pentagon.[421] Google ultimately decided not to renew this DoD contract, which was set to expire in 2019.[422]

In 2022 Google shared a $9 billion contract from the Pentagon for cloud computing with Amazon, Microsoft, and Oracle.[423]

See also

Notes

  1. ^ Google was incorporated on September 4, 1998, however, since 2002, the company has celebrated its anniversaries on various days in September, most frequently on September 27.[1][2][3] The shift in dates reportedly happened to celebrate index-size milestones in tandem with the birthday.[4]

References

  1. ^ Fitzpatrick, Alex (September 4, 2014). "Google Used to Be the Company That Did 'Nothing But Search'". Time. Archived from the original on October 16, 2019. Retrieved September 27, 2019.
  2. ^ "When is Google's birthday – and why are people confused?". The Daily Telegraph. September 27, 2019. Archived from the original on January 10, 2022.
  3. ^ Griffin, Andrew (September 27, 2019). "Google birthday: The one big problem with the company's celebratory doodle". The Independent. Archived from the original on January 12, 2021. Retrieved September 27, 2019.
  4. ^ Wray, Richard (September 5, 2008). "Happy birthday Google". The Guardian. Archived from the original on January 12, 2021. Retrieved September 27, 2019.
  5. ^ "Company – Google". January 16, 2015. Archived from the original on January 16, 2015. Retrieved September 13, 2018.
  6. ^ Claburn, Thomas (September 24, 2008). "Google Founded By Sergey Brin, Larry Page... And Hubert Chang?!?". InformationWeek. UBM plc. Archived from the original on June 28, 2011. Retrieved January 22, 2017.
  7. ^ "Locations – Google Jobs". Archived from the original on September 30, 2013. Retrieved September 27, 2013.
  8. ^ a b c Wakabayashi, Daisuke (May 28, 2019). "Google's Shadow Work Force: Temps Who Outnumber Full-Time Employees (Published 2019)". The New York Times. ISSN 0362-4331. Archived from the original on December 18, 2020. Retrieved December 30, 2020.
  9. ^ Condon, Stephanie (May 7, 2019). "Google I/O: From 'AI first' to AI working for everyone". ZDNet. Archived from the original on April 2, 2022. Retrieved April 2, 2022.
  10. ^ Jack, Simon (November 21, 2017). "Google – powerful and responsible?". BBC News. Archived from the original on March 29, 2022. Retrieved March 29, 2022.
  11. ^ McCormick, Rich (June 2, 2016). "Elon Musk: There's only one AI company that worries me". The Verge. Archived from the original on March 29, 2022. Retrieved March 29, 2022.
  12. ^ "Justice Department Sues Monopolist Google For Violating Antitrust Laws". U.S. Department of Justice. October 20, 2020. Archived from the original on January 20, 2021. Retrieved March 29, 2022.
  13. ^ "Land of the Giants: The Titans of Tech". CNN+. Archived from the original on April 17, 2022. Retrieved April 18, 2022.
  14. ^ Feiner, Lauren (December 3, 2019). "Larry Page steps down as CEO of Alphabet, Sundar Pichai to take over". CNBC. Archived from the original on August 24, 2020. Retrieved June 16, 2021.
  15. ^ Peters, Jay; Cranz, Alex (September 30, 2022). "Google is shutting down Stadia in January 2023 - The Verge". Archived from the original on October 10, 2024. Retrieved October 15, 2024.
  16. ^ Brady, Heather; Kirk, Chris (March 15, 2013). "The Google Graveyard". Slate. Archived from the original on March 16, 2013. Retrieved March 16, 2013.
  17. ^ Booker, Logan (March 17, 2013). "Google Graveyard Does Exist". gizmodo. Archived from the original on May 18, 2018. Retrieved May 17, 2018.
  18. ^ "Inside X, Google's top-secret moonshot factory". Wired UK. ISSN 1357-0978. Archived from the original on May 19, 2022. Retrieved May 17, 2022.
  19. ^ Hanief, Mohammad (April 7, 2023). "How Google has made our life easy". Greater Kashmir. Archived from the original on December 23, 2023. Retrieved December 23, 2023.
  20. ^ Swant, Marty. "The World's Valuable Brands". Forbes. Archived from the original on October 18, 2020. Retrieved January 19, 2022.
  21. ^ "Best Global Brands". Interbrand. Archived from the original on February 1, 2022. Retrieved March 7, 2011.
  22. ^ Barakat, Matthew; Liedtke, Michale (August 5, 2024). "Google illegally maintains monopoly over internet search, judge rules". Associated Press. Retrieved August 6, 2024.
  23. ^ a b c d "How we started and where we are today – Google". about.google. Archived from the original on April 22, 2020. Retrieved April 24, 2021.
  24. ^ Brezina, Corona (2013). Sergey Brin, Larry Page, Eric Schmidt, and Google (1st ed.). New York: Rosen Publishing Group. p. 18. ISBN 978-1-4488-6911-4. LCCN 2011039480.
  25. ^ a b c "Our history in depth". Google Company. Archived from the original on April 1, 2012. Retrieved July 15, 2017.
  26. ^ a b Fisher, Adam (July 10, 2018). "Brin, Page, and Mayer on the Accidental Birth of the Company that Changed Everything". Vanity Fair. Archived from the original on July 4, 2019. Retrieved August 23, 2019.
  27. ^ McHugh, Josh (January 1, 2003). "Google vs. Evil". Wired. Archived from the original on June 2, 2019. Retrieved August 24, 2019.
  28. ^ "Willow Garage Founder Scott Hassan Aims To Build A Startup Village". IEEE Spectrum. September 5, 2014. Archived from the original on August 24, 2019. Retrieved September 1, 2019.
  29. ^ D'Onfro, Jillian (February 13, 2016). "How a billionaire who wrote Google's original code created a robot revolution". Business Insider. Archived from the original on August 24, 2019. Retrieved August 24, 2019.
  30. ^ Page, Lawrence; Brin, Sergey; Motwani, Rajeev; Winograd, Terry (November 11, 1999). "The PageRank Citation Ranking: Bringing Order to the Web". Stanford University. Archived from the original on November 18, 2009.
  31. ^ "Helpful products. For everyone". Google, Inc. Archived from the original on February 10, 2010.
  32. ^ Page, Larry (August 18, 1997). "PageRank: Bringing Order to the Web". Stanford Digital Library Project. Archived from the original on May 6, 2002. Retrieved November 27, 2010.
  33. ^ Yoon, John; Isaac, Mike (August 10, 2024). "Susan Wojcicki, Former Chief of YouTube, Dies at 56". New York Times. Retrieved August 10, 2024.
  34. ^ Battelle, John (August 2005). "The Birth of Google". Wired. Archived from the original on November 7, 2012. Retrieved October 12, 2010.
  35. ^ "Backrub search engine at Stanford University". Archived from the original on December 24, 1996. Retrieved March 12, 2011.
  36. ^ a b Brin, Sergey; Page, Lawrence (1998). "The anatomy of a large-scale hypertextual Web search engine" (PDF). Computer Networks and ISDN Systems. 30 (1–7): 107–117. CiteSeerX 10.1.1.115.5930. doi:10.1016/S0169-7552(98)00110-X. ISSN 0169-7552. S2CID 7587743. Archived (PDF) from the original on September 27, 2015. Retrieved April 7, 2019.
  37. ^ "About: RankDex". Archived from the original on January 20, 2012. Retrieved September 29, 2010., RankDex
  38. ^ "Method for node ranking in a linked database". Google Patents. Archived from the original on October 15, 2015. Retrieved October 19, 2015.
  39. ^ Koller, David (January 2004). "Origin of the name "Google"". Stanford University. Archived from the original on June 27, 2012.
  40. ^ Hanley, Rachael (February 12, 2003). "From Googol to Google". The Stanford Daily. Stanford University. Archived from the original on March 27, 2010. Retrieved February 15, 2010.
  41. ^ "Google! Beta website". Google, Inc. Archived from the original on February 21, 1999. Retrieved October 12, 2010.
  42. ^ Williamson, Alan (January 12, 2005). "An evening with Google's Marissa Mayer". Alan Williamson. Archived from the original on September 30, 2011. Retrieved July 5, 2010.
  43. ^ Long, Tony (September 7, 2007). "Sept. 7, 1998: If the Check Says 'Google Inc.,' We're 'Google Inc.'". Wired. Archived from the original on May 2, 2021. Retrieved April 6, 2021.
  44. ^ a b Kopytoff, Verne (April 29, 2004). "For early Googlers, key word is $". San Francisco Chronicle. Archived from the original on September 19, 2009.
  45. ^ Jolis, Jacob (April 16, 2010). "Frugal after Google". The Stanford Daily. Archived from the original on June 3, 2022. Retrieved June 3, 2022.
  46. ^ "The Invention And History Of Google | Silicon Valley: The Untold Story". YouTube. Discovery UK. June 10, 2018. Archived from the original on June 3, 2022. Retrieved June 3, 2022.
  47. ^ a b Auletta, Ken (2010). Googled: The End of the World as We Know It (Reprint ed.). New York: Penguin Books. ISBN 978-0-14-311804-6. OCLC 515456623. On September 7, 1998, the day Google officially incorporated, he [Shriram] wrote out a check for just over $250,000, one of four of this size the founders received.
  48. ^ Canales, Katie. "The unlikely way Jeff Bezos became one of the first investors in Google, which probably made him a billionaire outside of Amazon". Business Insider. Archived from the original on June 3, 2022. Retrieved June 3, 2022.
  49. ^ Bhagat, Rasheeda (January 12, 2012). "The sherpa who funded Google's ascent". The Hindu Business Line. Archived from the original on June 3, 2022. Retrieved June 3, 2022.
  50. ^ a b c Hosch, William L.; Hall, Mark. "Google Inc". Britannica. Archived from the original on February 20, 2019. Retrieved March 17, 2019.
  51. ^ "Craig Silverstein's website". Stanford University. Archived from the original on October 2, 1999. Retrieved October 12, 2010.
  52. ^ Kopytoff, Verne (September 7, 2008). "Craig Silverstein grew a decade with Google". San Francisco Chronicle. Archived from the original on November 7, 2012.
  53. ^ "Google Receives $25 Million in Equity Funding" (Press release). Palo Alto, Calif. June 7, 1999. Archived from the original on February 12, 2001. Retrieved February 16, 2009.
  54. ^ Vise, David; Malseed, Mark (2005). "Chapter 5. Divide and Conquer". The Google Story.
  55. ^ Weinberger, Matt (October 12, 2015). "Google's cofounders are stepping down from their company. Here are 43 photos showing Google's rise from a Stanford dorm room to global internet superpower". Business Insider. Axel Springer SE. Archived from the original on August 19, 2017.
  56. ^ "A building blessed with tech success". CNET. CBS Interactive. Archived from the original on May 23, 2017. Retrieved July 15, 2017.
  57. ^ Stross, Randall (September 2008). "Introduction". Planet Google: One Company's Audacious Plan to Organize Everything We Know. New York: Free Press. pp. 3–4. ISBN 978-1-4165-4691-7. Retrieved February 14, 2010.
  58. ^ "Google Launches Self-Service Advertising Program". News from Google. October 23, 2000. Archived from the original on April 1, 2012. Retrieved July 15, 2017.
  59. ^ Naughton, John (July 2, 2000). "Why's Yahoo gone to Google? Search me". The Guardian. Archived from the original on January 31, 2019. Retrieved January 30, 2019 – via www.theguardian.com.
  60. ^ "Yahoo! Selects Google as its Default Search Engine Provider – News announcements – News from Google – Google". googlepress.blogspot.com. Archived from the original on January 31, 2019. Retrieved January 30, 2019.
  61. ^ Google Server Assembly. Computer History Museum. 1999. Archived from the original on July 22, 2010. Retrieved July 4, 2010.
  62. ^ Olsen, Stephanie (July 11, 2003). "Google's movin' on up". CNET. CBS Interactive. Archived from the original on November 2, 2012. Retrieved February 15, 2010.
  63. ^ "Google to buy headquarters building from Silicon Graphics". American City Business Journals. June 16, 2006. Archived from the original on April 18, 2010.
  64. ^ Krantz, Michael (October 25, 2006). "Do You "Google"?". Google, Inc. Archived from the original on May 30, 2012. Retrieved February 17, 2010.
  65. ^ Bylund, Anders (July 5, 2006). "To Google or Not to Google". msnbc.com. Archived from the original on July 7, 2006. Retrieved February 17, 2010.
  66. ^ Meyer, Robinson (June 27, 2014). "The First Use of 'to Google' on Television? Buffy the Vampire Slayer". The Atlantic. Archived from the original on September 29, 2016. Retrieved June 30, 2021.
  67. ^ Vise, David; Malseed, Mark (2005). "Chapter 9. Hiring a Pilot". The Google Story.
  68. ^ Lashinsky, Adam (January 29, 2008). "Google wins again". Fortune. Time Warner. Archived from the original on October 22, 2012. Retrieved January 22, 2011.
  69. ^ a b "GOOG Stock". Business Insider. July 31, 2023. Archived from the original on April 10, 2021. Retrieved April 6, 2021.
  70. ^ a b "2004 Annual Report" (PDF). Google, Inc. Mountain View, California. 2004. p. 29. Archived (PDF) from the original on January 14, 2012. Retrieved February 19, 2010.
  71. ^ La Monica, Paul R. (April 30, 2004). "Google sets $2.7 billion IPO". CNN Money. Archived from the original on October 22, 2012. Retrieved February 19, 2010.
  72. ^ Kawamoto, Dawn (April 29, 2004). "Want In on Google's IPO?". ZDNet. Archived from the original on December 28, 2011. Retrieved February 19, 2010.
  73. ^ a b Webb, Cynthia L. (August 19, 2004). "Google's IPO: Grate Expectations". The Washington Post. Washington, D.C. Archived from the original on November 12, 2012. Retrieved February 19, 2010.
  74. ^ Arrington, Michael (October 9, 2006). "Google Has Acquired YouTube". TechCrunch. AOL. Archived from the original on March 16, 2017. Retrieved March 15, 2017.
  75. ^ Sorkin, Andrew Ross; Peters, Jeremy W. (October 9, 2006). "Google to Acquire YouTube for $1.65 Billion". The New York Times. Archived from the original on June 9, 2017. Retrieved March 15, 2017.
  76. ^ Arrington, Michael (November 13, 2006). "Google Closes YouTube Acquisition". TechCrunch. AOL. Archived from the original on March 16, 2017. Retrieved March 15, 2017.
  77. ^ Auchard, Eric (November 14, 2006). "Google closes YouTube deal". Reuters. Thomson Reuters. Archived from the original on March 16, 2017. Retrieved March 15, 2017.
  78. ^ Sarkar, Dibya (July 20, 2007). "Google to bid $4.6 billion at wireless auction — with conditions". The Seattle Times. Archived from the original on March 26, 2024. Retrieved March 26, 2024.
  79. ^ Lawsky, David (March 11, 2008). "Google closes DoubleClick merger after EU approval". Reuters. Archived from the original on December 22, 2020. Retrieved April 8, 2021.
  80. ^ Story, Louise; Helft, Miguel (April 14, 2007). "Google Buys DoubleClick for $3.1 Billion". The New York Times. Archived from the original on April 4, 2017. Retrieved March 9, 2017.
  81. ^ Worstall, Tim (June 22, 2011). "Google Hits One Billion Visitors in Only One Month". Forbes. Archived from the original on April 28, 2021. Retrieved April 8, 2021.
  82. ^ Efrati, Amir (June 21, 2011). "Google Notches One Billion Unique Visitors Per Month". The Wall Street Journal. Archived from the original on April 16, 2021. Retrieved April 8, 2021.
  83. ^ "Google Completes Takeover of Motorola Mobility". IndustryWeek. Agence France-Presse. May 22, 2012. Archived from the original on April 14, 2021. Retrieved April 6, 2021.
  84. ^ Tsukayama, Hayley (August 15, 2011). "Google agrees to acquire Motorola Mobility". The Washington Post. Archived from the original on November 13, 2012.
  85. ^ "Google to Acquire Motorola Mobility — Google Investor Relations". Google. Archived from the original on August 17, 2011. Retrieved August 17, 2011.
  86. ^ Page, Larry (August 15, 2011). "Official Google Blog: Supercharging Android: Google to Acquire Motorola Mobility". Official Google Blog. Archived from the original on September 21, 2011.
  87. ^ Hughes, Neil (August 15, 2011). "Google CEO: 'Anticompetitive' Apple, Microsoft forced Motorola deal". AppleInsider. Archived from the original on December 10, 2011.
  88. ^ Cheng, Roger (August 15, 2011). "Google to buy Motorola Mobility for $12.5B". CNet News. Archived from the original on October 6, 2011. Retrieved August 15, 2011.
  89. ^ Kerr, Dara (July 25, 2013). "Google reveals it spent $966 million in Waze acquisition". CNET. CBS Interactive. Archived from the original on February 16, 2017. Retrieved June 12, 2017.
  90. ^ Lunden, Ingrid (June 11, 2013). "Google Bought Waze For $1.1B, Giving A Social Data Boost To Its Mapping Business". TechCrunch. AOL. Archived from the original on July 6, 2017. Retrieved June 12, 2017.
  91. ^ Wakefield, Jane (September 19, 2013). "Google spin-off Calico to search for answers to ageing". BBC News. Archived from the original on September 19, 2013. Retrieved September 20, 2013.
  92. ^ Chowdhry, Amit (January 27, 2014). "Google To Acquire Artificial Intelligence Company DeepMind". Forbes. Archived from the original on January 29, 2014. Retrieved January 27, 2014.
  93. ^ Helgren, Chris (January 27, 2014). "Google to buy artificial intelligence company DeepMind". Reuters. Archived from the original on January 27, 2014. Retrieved January 27, 2014.
  94. ^ Ribeiro, Jon (January 27, 2014). "Google buys artificial intelligence company DeepMind". PC World. Archived from the original on January 30, 2014. Retrieved January 27, 2014.
  95. ^ Opam, Kwame (January 26, 2014). "Google buying AI startup DeepMind for a reported $400 million". The Verge. Vox Media. Archived from the original on July 8, 2017. Retrieved March 9, 2017.
  96. ^ "Rankings – 2013 – Best Global Brands – Interbrand". Interbrand. Archived from the original on October 22, 2016. Retrieved October 23, 2016.
  97. ^ "Rankings – 2014 – Best Global Brands – Interbrand". Interbrand. Archived from the original on November 3, 2016. Retrieved October 23, 2016.
  98. ^ "Rankings – 2015 – Best Global Brands – Interbrand". Interbrand. Archived from the original on October 21, 2016. Retrieved October 23, 2016.
  99. ^ "Rankings – 2016 – Best Global Brands". Interbrand. Archived from the original on December 20, 2016. Retrieved October 23, 2016.
  100. ^ Womack, Brian (August 10, 2015). "Google Rises After Creating Holding Company Called Alphabet". Bloomberg L.P. Archived from the original on November 23, 2016. Retrieved November 22, 2016.
  101. ^ Barr, Alistair; Winkler, Rolf (August 10, 2015). "Google Creates Parent Company Called Alphabet in Restructuring". The Wall Street Journal. Archived from the original on November 28, 2016. Retrieved November 22, 2016.
  102. ^ Dougherty, Conor (August 10, 2015). "Google to Reorganize as Alphabet to Keep Its Lead as an Innovator". The New York Times. Archived from the original on October 19, 2016. Retrieved November 22, 2016.
  103. ^ Wakabayashi, Daisuke (August 8, 2017). "Google Fires Engineer Who Wrote Memo Questioning Women in Tech". The New York Times. Archived from the original on August 10, 2017. Retrieved August 10, 2017.. The New York Times, August 7, 2017
  104. ^ Wakabayashi, Daisuke (August 8, 2017). "Contentious Memo Strikes Nerve Inside Google and Out". The New York Times. Archived from the original on August 9, 2017. Retrieved August 10, 2017.. The New York Times, August 8, 2017
  105. ^ diversitymemo.com
  106. ^ Friedersdorf, Conor (August 8, 2017). "The Most Common Error in Media Coverage of the Google Memo". The Atlantic. Archived from the original on August 8, 2017. Retrieved August 9, 2017.
  107. ^ Bergen, Mark (November 22, 2019). "Google Workers Protest Company's 'Brute Force Intimidation'". Bloomberg.com. Archived from the original on November 27, 2019. Retrieved November 27, 2019.
  108. ^ a b Hollister, Sean (November 25, 2019). "Google is accused of union busting after firing four employees". The Verge. Archived from the original on November 26, 2019. Retrieved November 26, 2019.
  109. ^ Welch, Chris (October 25, 2018). "Google says 48 people have been fired for sexual harassment in the last two years". The Verge. Archived from the original on October 31, 2018. Retrieved October 31, 2018.
  110. ^ Hamilton, Isobel Asher; et al. (November 1, 2018). "PHOTOS: Google employees all over the world left their desk and walked out in protest over sexual misconduct". Business Insider. Archived from the original on November 2, 2018. Retrieved November 6, 2018.
  111. ^ Segarra, Lisa Marie (November 3, 2018). "More Than 20,000 Google Employees Participated in Walkout Over Sexual Harassment Policy". Fortune. Archived from the original on November 7, 2018. Retrieved November 6, 2018.
  112. ^ Liedtke, Michael (November 1, 2018). "Google workers walk out to protest sexual misconduct". San Francisco, Calf.: Akron Beacon/Journal. Associated Press. Archived from the original on November 7, 2018. Retrieved November 6, 2018.
  113. ^ Warren, Tom (March 19, 2019). "Google unveils Stadia cloud gaming service, launches in 2019". The Verge. Archived from the original on March 19, 2019. Retrieved April 8, 2019.
  114. ^ "Google shares take a dive with reports of US DoJ 'competition' probe". www.theregister.com. Archived from the original on September 27, 2020. Retrieved September 27, 2020.
  115. ^ "U.S. Files Antitrust Suit Against Google". NPR. Archived from the original on October 25, 2020. Retrieved October 25, 2020.
  116. ^ Perez, Sarah (December 11, 2019). "PayPal's exiting COO Bill Ready to join Google as its new president of Commerce". TechCrunch. Archived from the original on May 13, 2021. Retrieved April 8, 2021.
  117. ^ "Bloomberg – Google to Slow Hiring for Rest of 2020, CEO Tells Staff". www.bloomberg.com. April 15, 2020. Archived from the original on April 16, 2020. Retrieved April 16, 2020.
  118. ^ Bonacini, Luca; Gallo, Giovanni; Scicchitano, Sergio (2021). "Working from home and income inequality: risks of a 'new normal' with COVID-19". Journal of Population Economics. 34 (1): 303–360. doi:10.1007/s00148-020-00800-7. ISSN 0933-1433. PMC 7486597. PMID 32952308.
  119. ^ "Google services including Gmail hit by serious disruption". Sky News. Archived from the original on December 14, 2020. Retrieved December 14, 2020.
  120. ^ Li, Abner (November 12, 2020). "YouTube is currently down amid widespread outage". Archived from the original on December 23, 2020. Retrieved December 14, 2020.
  121. ^ "YouTube back online, all services restored as Google apologizes for 'system outage' | TechRadar". www.techradar.com. December 14, 2020. Archived from the original on December 14, 2020. Retrieved February 23, 2022.
  122. ^ "Google employees are forming a union". Android Police. January 4, 2021. Archived from the original on March 24, 2022. Retrieved March 26, 2022.
  123. ^ Jose, Renju (January 22, 2021). "Google says to block search engine in Australia if forced to pay for news". Reuters. Archived from the original on September 18, 2021. Retrieved January 22, 2021.
  124. ^ "Google reportedly paid $20m for Ubisoft ports on Stadia". GamesIndustry.biz. March 2021. Archived from the original on March 1, 2021. Retrieved March 1, 2021.
  125. ^ Schreier, Jason (February 28, 2021). "Google had big video game ambitions. Then reality hit". Fortune. Archived from the original on February 3, 2022. Retrieved February 3, 2022.
  126. ^ "Google's Secret 'Project Bernanke' Revealed in Texas Antitrust Case". The Wall Street Journal. April 11, 2021. Archived from the original on April 13, 2021. Retrieved April 13, 2021.
  127. ^ "Australian Government Plans to Curb Google's Capability to Sell Targeted Ads – September 28, 2021". Daily News Brief. September 28, 2021. Archived from the original on October 4, 2021. Retrieved October 4, 2021.
  128. ^ Picchi, Aimee (April 28, 2022). "Google will now remove your phone number and other info from search results. Here's how to do it". CBS News. Archived from the original on May 4, 2022. Retrieved May 4, 2022.
  129. ^ "Google announces acquisition of MicroLED startup Raxium". Devdiscourse. May 5, 2022. Archived from the original on May 6, 2022. Retrieved May 6, 2022.
  130. ^ Charlotte Trueman (July 6, 2022). "Noteworthy tech acquisitions 2022". Computer World. Archived from the original on July 16, 2022. Retrieved July 24, 2022.
  131. ^ Claburn, Thomas (December 15, 2022). "Google debuts OSV-Scanner to find vulns in open source apps • The Register". Archived from the original on December 15, 2022. Retrieved October 15, 2024.
  132. ^ Lakshmanan, Ravie (December 13, 2022). "Google Launches OSV-Scanner Tool to Identify Open Source Vulnerabilities". Archived from the original on December 13, 2022. Retrieved October 15, 2024.
  133. ^ Love, Julia; Alba, Davey (March 8, 2023). "Google's Plan to Catch ChatGPT Is to Stuff AI Into Everything". Bloomberg Businessweek. Archived from the original on March 12, 2023. Retrieved March 14, 2023.
  134. ^ "Google to open two more data centers in Ohio". ABC News. Archived from the original on May 6, 2023. Retrieved May 6, 2023.
  135. ^ Peters, Jay (August 6, 2024). "Now that Google is a monopolist, what's next? / Reaching a decision on what to do about Google Search could take a very long time". The Verge. Retrieved August 6, 2024.
  136. ^ Mallin, Alexander (August 5, 2024). "Google violated antitrust laws to maintain dominance over online search, judge says". ABC News. Retrieved August 6, 2024.
  137. ^ a b Hancock, Edith (September 10, 2024). "Google loses EU court battle over €2.4B antitrust fine". Politico. Retrieved September 10, 2024.
  138. ^ Anthony Cuthbertson (October 31, 2024). "Russia fines Google $20 decillion (that's 2.5 trillion trillion trillion dollars)". The Independent. Retrieved October 31, 2024.
  139. ^ "Saudis Plan $100 Billion AI Powerhouse to Rival UAE Tech Hub". Bloomberg.com. November 6, 2024. Retrieved November 8, 2024.
  140. ^ Kahil, Nadine (November 7, 2024). "Google's new AI hub in Saudi Arabia aims to add $71 billion to local economy". WIRED Middle East. Retrieved November 8, 2024.
  141. ^ Arrington, Michael (July 25, 2008). "Google's Misleading Blog Post: The Size Of The Web And The Size Of Their Index Are Very Different". TechCrunch. AOL. Archived from the original on March 12, 2017. Retrieved March 9, 2017.
  142. ^ "comScore Releases November 2009 U.S. Search Engine Rankings". December 16, 2006. Archived from the original on February 25, 2010. Retrieved July 5, 2010.
  143. ^ Schwartz, Barry (May 26, 2017). "Google Adds Personal Tab To Search Filters". Search Engine Roundtable. RustyBrick. Archived from the original on May 27, 2017. Retrieved May 27, 2017.
  144. ^ Gartenberg, Chaim (May 26, 2017). "Google adds new Personal tab to search results to show Gmail and Photos content". The Verge. Vox Media. Archived from the original on May 26, 2017. Retrieved May 27, 2017.
  145. ^ Macht, Joshua (September 30, 2002). "Automatic for the People". Time. Archived from the original on October 22, 2010. Retrieved June 7, 2010.
  146. ^ Martin, China (November 26, 2007). "Google hit with second lawsuit over Library project". InfoWorld. Archived from the original on May 10, 2011. Retrieved July 5, 2010.
  147. ^ Naughton, John (July 1, 2017). "Challenges to Silicon Valley won't just come from Brussels". The Observer. Archived from the original on October 2, 2023. Retrieved September 19, 2023.
  148. ^ Mills, Elinor (March 21, 2006). "Google launches its own financial site". CNET. Archived from the original on October 2, 2023. Retrieved September 19, 2023.
  149. ^ Pepitone, Julianne (September 13, 2011). "Google launches Flight Search - with a cool feature rivals lack". CNN Money. Archived from the original on October 2, 2023. Retrieved September 19, 2023.
  150. ^ Annualg report (Alphabet Inc.) – 2017. Alphabet Inc. Investor relations. March 1, 2018. Archived from the original on February 3, 2016. Retrieved December 3, 2018.
  151. ^ Nakashima, Ellen (August 12, 2008). "Some Web Firms Say They Track Behavior Without Explicit Consent". The Washington Post. Archived from the original on November 12, 2012.
  152. ^ Helft, Miguel (March 11, 2009). "Google to Offer Ads Based on Interests". The New York Times. Archived from the original on March 28, 2017. Retrieved March 9, 2017.
  153. ^ "Google AdSense for Mobile unlocks the potential of the mobile advertising market". Google, Inc. September 17, 2007. Archived from the original on June 20, 2012. Retrieved February 26, 2010.
  154. ^ Bright, Peter (August 27, 2008). "Surfing on the sly with IE8's new "InPrivate" Internet". Ars Technica. Condé Nast. Archived from the original on March 12, 2017. Retrieved March 9, 2017.
  155. ^ Beal, Vangie (December 21, 2010). "AdWords – Google AdWords". Webopedia. QuinStreet Inc. Archived from the original on June 29, 2017. Retrieved May 27, 2017.
  156. ^ Beal, Vangie (December 20, 2010). "AdSense – Google AdSense". Webopedia. QuinStreet Inc. Archived from the original on May 2, 2017. Retrieved May 27, 2017.
  157. ^ Mills, Elinor (July 25, 2006). "Google to offer advertisers click fraud stats". news.cnet.com. CNET. Archived from the original on May 10, 2011. Retrieved July 29, 2006.
  158. ^ Metz, Cade (February 8, 2024). "Google Releases Gemini, an A.I.-Driven Chatbot and Voice Assistant". The New York Times. ISSN 0362-4331. Retrieved May 5, 2024.
  159. ^ Nietzel, Michael T. "Google Introduces New AI Training Course". Forbes. Retrieved May 5, 2024.
  160. ^ Roth, Emma (August 15, 2024). "Google's upgraded AI image generator is now available". The Verge. Retrieved September 25, 2024.
  161. ^ Edwards, Benj (May 15, 2024). "Google unveils Veo, a high-definition AI video generator that may rival Sora". Ars Technica. Retrieved September 25, 2024.
  162. ^ Orland, Kyle (September 23, 2024). "Fake AI "podcasters" are reviewing my book and it's freaking me out". Ars Technica. Retrieved September 25, 2024.
  163. ^ Pierce, David (September 22, 2024). "The chatbot becomes the teacher". The Verge. Retrieved September 25, 2024.
  164. ^ Gayomali, Chris (April 1, 2014). "When Gmail Launched On April 1, 2004, People Thought It Was A Joke". Fast Company. Mansueto Ventures. Archived from the original on October 18, 2017. Retrieved June 12, 2017.
  165. ^ Vincent, James (January 5, 2017). "Google Calendar update makes it easier to track your New Year's fitness goals". The Verge. Vox Media. Archived from the original on January 13, 2017. Retrieved June 12, 2017.
  166. ^ Broussard, Mitchel (March 22, 2017). "Google Maps Introduces New Location Sharing Feature With Real-Time Friend Tracking". MacRumors. Archived from the original on March 27, 2017. Retrieved June 12, 2017.
  167. ^ a b Sottek, T.C. (April 24, 2012). "Google Drive officially launches with 5 GB free storage, Google Docs integration". The Verge. Vox Media. Archived from the original on December 26, 2016. Retrieved June 12, 2017.
  168. ^ Perez, Sarah (May 28, 2015). "Google Photos Breaks Free Of Google+, Now Offers Free, Unlimited Storage". TechCrunch. AOL. Archived from the original on July 6, 2017. Retrieved June 12, 2017.
  169. ^ Graziano, Dan (March 20, 2013). "Google launches Google Keep note-taking service [video]". BGR. Penske Media Corporation. Archived from the original on October 8, 2016. Retrieved June 12, 2017.
  170. ^ Eadicicco, Lisa (November 16, 2016). "Google's Translation App Is About To Get Much Better". Time. Archived from the original on April 1, 2017. Retrieved June 12, 2017.
  171. ^ Hamedy, Saba (February 28, 2017). "People now spend 1 billion hours watching YouTube every day". Mashable. Archived from the original on May 17, 2017. Retrieved June 12, 2017.
  172. ^ "Google My Business – Stand Out on Google for Free". www.google.com. Archived from the original on February 7, 2019. Retrieved February 6, 2019.
  173. ^ Levy, Steven (June 28, 2011). "Inside Google+ - How the search giant plans to go social". Wired. Condé Nast. Archived from the original on April 5, 2017. Retrieved June 12, 2017.
  174. ^ Zakrasek, Nick (2017). "Connecting more Americans with jobs". blog.google. Archived from the original on June 24, 2021. Retrieved June 21, 2021.
  175. ^ "Job Search on Google – Get Your Job Postings on Google Today". jobs.google.com. Archived from the original on June 28, 2021. Retrieved June 28, 2021.
  176. ^ "Search Job Opportunities & Expand Career Skills". Grow With Google. Archived from the original on June 19, 2021. Retrieved June 21, 2021.
  177. ^ Ryan, Robin (2019). "How To Use Google's Job Search Feature To Land A Job". forbes.com. Archived from the original on August 6, 2019.
  178. ^ Clarke, Philippa; Ailshire, Jennifer; Melendez, Robert; Bader, Michael; Morenoff, Jeffrey (2010). "Using Google Earth to conduct a neighborhood audit: reliability of a virtual audit instrument". Health & Place. 16 (6): 1224–1229. doi:10.1016/j.healthplace.2010.08.007. ISSN 1353-8292. PMC 2952684. PMID 20797897.
  179. ^ Schonfeld, Erick (November 5, 2007). "Breaking: Google Announces Android and Open Handset Alliance". TechCrunch. AOL. Archived from the original on June 22, 2017. Retrieved June 12, 2017.
  180. ^ D'Orazio, Dante (March 18, 2014). "Google reveals Android Wear, an operating system for smartwatches". The Verge. Vox Media. Archived from the original on February 10, 2017. Retrieved April 4, 2017.
  181. ^ Ong, Josh (June 25, 2014). "Google announces Android TV to bring 'voice input, user experience and content' to the living room". The Next Web. Archived from the original on March 13, 2017. Retrieved April 4, 2017.
  182. ^ Wilhelm, Alex (June 25, 2014). "Google Announces Android Auto, Promises Enabled Cars By The End Of 2014". TechCrunch. AOL. Archived from the original on June 22, 2017. Retrieved April 4, 2017.
  183. ^ Kastrenakes, Jacob (December 13, 2016). "Android Things is Google's new OS for smart devices". The Verge. Vox Media. Archived from the original on February 17, 2017. Retrieved April 4, 2017.
  184. ^ Pichai, Sundar; Upson, Linus (September 1, 2008). "A fresh take on the browser". Official Google Blog. Archived from the original on March 15, 2016. Retrieved November 22, 2016.
  185. ^ Pichai, Sundar; Upson, Linus (July 7, 2009). "Introducing the Google Chrome OS". Official Google Blog. Archived from the original on November 22, 2016. Retrieved November 22, 2016.
  186. ^ Siegler, MG (January 5, 2010). "The Droid You're Looking For: Live From The Nexus One Event". TechCrunch. AOL. Archived from the original on November 23, 2016. Retrieved November 22, 2016.
  187. ^ Ion, Florence (May 15, 2013). "From Nexus One to Nexus 10: a brief history of Google's flagship devices". Ars Technica. Condé Nast. Archived from the original on June 24, 2017. Retrieved June 12, 2017.
  188. ^ Bohn, Dieter (October 4, 2016). "The Google Phone: The inside story of Google's bold bet on hardware". The Verge. Vox Media. Archived from the original on January 6, 2017. Retrieved June 12, 2017.
  189. ^ Pichai, Sundar; Upson, Linus (May 11, 2011). "A new kind of computer: Chromebook". Official Google Blog. Archived from the original on November 22, 2016. Retrieved November 22, 2016.
  190. ^ Robertson, Adi (July 24, 2013). "Google reveals Chromecast: video streaming to your TV from any device for $35". The Verge. Vox Media. Archived from the original on December 26, 2016. Retrieved November 29, 2016.
  191. ^ "Google Chromecast takes on streaming content to TV". BBC News. BBC. July 31, 2013. Archived from the original on November 29, 2016. Retrieved November 29, 2016.
  192. ^ O'Toole, James (June 26, 2014). "Google's cardboard virtual-reality goggles". CNN. Archived from the original on November 29, 2016. Retrieved November 29, 2016.
  193. ^ Kastrenakes, Jacob (October 4, 2016). "Google's Daydream View VR headset goes on sale next month for $79". The Verge. Retrieved May 16, 2024.
  194. ^ "Daydream: Bringing high-quality VR to everyone". Google. October 4, 2016. Retrieved May 16, 2024.
  195. ^ Bohn, Dieter (October 4, 2016). "Google Home is smart, loud, and kind of cute". The Verge. Vox Media. Archived from the original on October 7, 2016. Retrieved October 8, 2016.
  196. ^ Bohn, Dieter (October 4, 2016). "The Google Wifi routers are little white pucks you can scatter throughout your house". The Verge. Vox Media. Archived from the original on October 7, 2016. Retrieved October 8, 2016.
  197. ^ "Announcing Google Workspace, everything you need to get it done, in one location". Google Cloud Blog. Archived from the original on January 28, 2022. Retrieved October 24, 2020.
  198. ^ "Choose a Plan". G Suite by Google Cloud. Archived from the original on December 12, 2016. Retrieved December 2, 2016.
  199. ^ "Celebrating the spirit of entrepreneurship with the new Google for Entrepreneurs". Official Google Blog. September 24, 2012. Archived from the original on March 20, 2018. Retrieved March 20, 2018.
  200. ^ Fell, Jason (September 27, 2012). "How Google Wants to Make Starting Up Easier for Entrepreneurs". Entrepreneur. Archived from the original on March 20, 2018. Retrieved March 20, 2018.
  201. ^ Muret, Paul (March 15, 2016). "Introducing the Google Analytics 360 Suite". Archived from the original on January 12, 2017. Retrieved January 22, 2017.
  202. ^ Marshall, Jack (March 15, 2016). "Google Launches New Data Tools for Marketers". The Wall Street Journal. Archived from the original on November 13, 2016. Retrieved January 22, 2017.
  203. ^ Ingersoll, Minnie; Kelly, James (February 10, 2010). "Think big with a gig: Our experimental fiber network". Official Google Blog. Archived from the original on November 29, 2016. Retrieved November 29, 2016.
  204. ^ Schonfeld, Erick (February 10, 2010). "Google Plans To Deliver 1Gb/sec Fiber-Optic Broadband Network To More Than 50,000 Homes". TechCrunch. AOL. Archived from the original on November 29, 2016. Retrieved November 29, 2016.
  205. ^ McLaughlin, Kevin (August 25, 2016). "Inside the Battle Over Google Fiber". The Information. Archived from the original on November 29, 2016. Retrieved November 29, 2016.
  206. ^ Statt, Nick (August 25, 2016). "Alphabet is putting serious pressure on Google Fiber to cut costs". The Verge. Vox Media. Archived from the original on November 29, 2016. Retrieved November 29, 2016.
  207. ^ Fox, Nick (April 22, 2015). "Say hi to Fi: A new way to say hello". Official Google Blog. Archived from the original on November 29, 2016. Retrieved November 29, 2016.
  208. ^ Goldman, David (April 22, 2015). "Google launches 'Project Fi' wireless service". CNN. Archived from the original on November 29, 2016. Retrieved November 29, 2016.
  209. ^ "Google joins OpenWallet Foundation". Payments Dive. Archived from the original on September 1, 2023. Retrieved September 1, 2023.
  210. ^ Hancock, Jay (October 31, 2007). "Google shares hit $700". The Baltimore Sun. Archived from the original on February 2, 2012. Retrieved November 27, 2010.
  211. ^ a b La Monica, Paul R. (May 25, 2005). "Bowling for Google". CNN. Archived from the original on March 4, 2012. Retrieved February 28, 2007.
  212. ^ "This could cost Google more than $500 million". CNBC. April 2, 2015. Archived from the original on December 26, 2015. Retrieved December 30, 2015.
  213. ^ Pramuk, Jacob (August 10, 2015). "Google to become part of new company, Alphabet". CNBC. Archived from the original on August 11, 2015. Retrieved August 11, 2015.
  214. ^ Vise, David (October 21, 2005). "Online Ads Give Google Huge Gain in Profit". The Washington Post. Archived from the original on October 20, 2016. Retrieved November 27, 2016.
  215. ^ La Monica, Paul R. (October 21, 2005). "All signals go for Google". CNN. Archived from the original on April 16, 2021. Retrieved April 6, 2021.
  216. ^ "Google shares jump on big profit increase". CBC News. October 21, 2005. Archived from the original on April 14, 2021. Retrieved April 6, 2021.
  217. ^ "Form 10-K – Annual Report". SEC. Archived from the original on November 6, 2010. Retrieved July 5, 2010.
  218. ^ "Google Inc, Form 10-K, Annual Report, Filing Date January 26, 2012" (PDF). secdatabase.com. Archived (PDF) from the original on May 2, 2013. Retrieved March 8, 2013.
  219. ^ Fiegerman, Seth (January 22, 2013). "Google Has Its First $50 Billion Year". Mashable. Archived from the original on December 1, 2016. Retrieved November 30, 2016.
  220. ^ Whitwam, Ryan (October 18, 2013). "Google Beats Analyst Estimates For Third Quarter Results, Stock Passes $1000 Per Share". Android Police. Archived from the original on March 16, 2017. Retrieved March 15, 2017.
  221. ^ "Google earnings up 12% in third quarter even as Motorola losses deepen". The Guardian. Reuters. October 17, 2013. Archived from the original on October 17, 2013. Retrieved October 18, 2013.
  222. ^ "Google Overview". Marketwatch. Archived from the original on February 2, 2014. Retrieved February 2, 2014.
  223. ^ Metz, Cade (October 22, 2010). "Google slips $3.1bn through 'Double Irish' tax loophole". The Register. Archived from the original on July 6, 2017. Retrieved August 10, 2017.
  224. ^ Leach, Anna (October 31, 2012). "French gov 'plans to hand Google €1bn tax bill' – report". The Register. Archived from the original on January 4, 2013. Retrieved January 2, 2013.
  225. ^ Waters, Richard (January 2, 2020). "Google to end use of 'double Irish' as tax loophole set to close". Financial Times. Archived from the original on January 2, 2020. Retrieved January 2, 2020.
  226. ^ Parnell, Brid-Aine (May 17, 2013). "I think you DO do evil, using smoke and mirrors to avoid tax". The Register. Archived from the original on December 26, 2013. Retrieved March 13, 2014.
  227. ^ Gapper, John (January 23, 2016). "Google strikes £130m back tax deal". Financial Times. Archived from the original on January 24, 2016. Retrieved January 24, 2016.
  228. ^ Meijer, Bart (January 3, 2019). "Google shifted $23 billion to tax haven Bermuda in 2017: filing". Reuters. Archived from the original on January 3, 2019. Retrieved January 3, 2019. Google moved 19.9 billion euros ($22.7 billion) through a Dutch shell company to Bermuda in 2017, as part of an arrangement that allows it to reduce its foreign tax bill
  229. ^ Hamburger, Tom; Gold, Matea (April 13, 2014). "Google, once disdainful of lobbying, now a master of Washington influence". The Washington Post. Archived from the original on October 27, 2017. Retrieved August 22, 2017.
  230. ^ Koller, David (January 2004). "Origin of the name, "Google."". Stanford University. Archived from the original on June 27, 2012. Retrieved May 28, 2006.
  231. ^ Hanley, Rachael. ""From Googol to Google: Co-founder returns". Archived from the original on May 11, 2011. Retrieved February 15, 2010.." The Stanford Daily. February 12, 2003. Retrieved on August 26, 2010.
  232. ^ Harris, Scott D. (July 7, 2006). "Dictionary adds verb: to google". San Jose Mercury News. Archived from the original on February 6, 2007. Retrieved July 7, 2006.
  233. ^ Bylund, Anders (July 5, 2006). "To Google or Not to Google". The Motley Fool. Archived from the original on July 7, 2006. Retrieved July 7, 2006 – via MSNBC.
  234. ^ Gibbs, Samuel (November 3, 2014). "Google has 'outgrown' its 14-year old mission statement, says Larry Page". The Guardian. Archived from the original on March 26, 2017. Retrieved March 25, 2017.
  235. ^ "Google Code of Conduct". Alphabet Investor Relations. Alphabet Inc. April 11, 2012. Archived from the original on February 11, 2017. Retrieved March 25, 2017.
  236. ^ Lawler, Richard (October 2, 2015). "Alphabet replaces Google's 'Don't be evil' with 'Do the right thing'". Engadget. AOL. Archived from the original on July 1, 2017. Retrieved March 25, 2017.
  237. ^ "Happy Birthday Google!". ndtv.com. NDTV Convergence Limited. Archived from the original on April 7, 2019. Retrieved April 28, 2016.
  238. ^ "Doodle 4 Google". Archived from the original on April 27, 2014. Retrieved April 23, 2014.
  239. ^ "Burning Man Festival". August 30, 1998. Archived from the original on April 25, 2014. Retrieved April 23, 2014.
  240. ^ "Meet the people behind the Google Doodles". The Guardian. April 12, 2014. Archived from the original on October 6, 2014. Retrieved September 27, 2014.
  241. ^ "Google MentalPlex". Google, Inc. April 1, 2000. Archived from the original on September 21, 2010. Retrieved July 5, 2010.
  242. ^ "Welcome to Google TiSP". Google, Inc. April 1, 2007. Archived from the original on July 9, 2010. Retrieved July 5, 2010.
  243. ^ "Language Tools". Google, Inc. Archived from the original on May 22, 2009. Retrieved July 4, 2010.
  244. ^ "anagram search". Google, Inc. Archived from the original on June 24, 2013. Retrieved September 22, 2010.
  245. ^ "Technical Writing Courses". developers.google.com. Archived from the original on March 26, 2023. Retrieved February 27, 2023.
  246. ^ Levering, Robert; Moskowitz, Milton (January 22, 2007). Serwer, Andrew (ed.). "In good company". Fortune Magazine. 155 (1): 94–6, 100, 102 passim. PMID 17256628. Archived from the original on March 1, 2010. Retrieved June 19, 2010.
  247. ^ Levering, Robert; Moskowitz, Milton (February 4, 2008). Serwer, Andrew (ed.). "The 2008 list". Fortune Magazine. 157 (2). Archived from the original on July 23, 2010. Retrieved June 19, 2010.
  248. ^ "The 2012 list". Fortune Magazine. Archived from the original on October 31, 2012. Retrieved February 26, 2012.
  249. ^ Levering, Robert; Moskowitz, Milton (February 2, 2009). Serwer, Andrew (ed.). "The 2009 list". Fortune Magazine. 159 (2). Archived from the original on July 26, 2010. Retrieved June 19, 2010.
  250. ^ Levering, Robert; Moskowitz, Milton (February 8, 2010). Serwer, Andrew (ed.). "The 2010 list". Fortune Magazine. 161 (2). Archived from the original on June 18, 2010. Retrieved June 19, 2010.
  251. ^ "The World's Most Attractive Employers 2010". Universum Global. September 28, 2010. Archived from the original on November 12, 2010. Retrieved October 28, 2010.
  252. ^ "Our Philosophy". Google, Inc. Archived from the original on July 9, 2010. Retrieved June 20, 2010.
  253. ^ "Alphabet Q3 2020 10-Q Report" (PDF). Alphabet Inc. Archived (PDF) from the original on December 30, 2020. Retrieved December 30, 2020.
  254. ^ Nieva, Richard; Carson, Erin (May 5, 2020). "Google's diversity numbers show incremental progress". CNET. Archived from the original on December 30, 2020. Retrieved January 1, 2021.
  255. ^ "Google Diversity Annual Report 2020". Google. 2020. Archived from the original on December 16, 2020. Retrieved January 1, 2021.
  256. ^ Wakabayashi, Daisuke (September 8, 2017). "Google workers collected data showing their male colleagues make more than women". CNBC. Archived from the original on September 26, 2017. Retrieved September 25, 2017.
  257. ^ Mediratta, Bharat; Bick, Julie (October 21, 2007). "The Google Way: Give Engineers Room". The New York Times. Archived from the original on April 2, 2017. Retrieved March 9, 2017.
  258. ^ Mayer, Marissa (speaker) (June 30, 2006). Marissa Mayer at Stanford University (Seminar). Martin Lafrance. Event occurs at 11:33. Archived from the original on August 16, 2010. Retrieved June 20, 2010. Fifty percent of what Google launched in the second half of 2005 actually got built out of 20% time.
  259. ^ Rivlin, Gary (August 24, 2005). "Relax, Bill Gates; It's Google's Turn as the Villain". The New York Times. Archived from the original on April 3, 2017. Retrieved March 9, 2017.
  260. ^ Utz, Richard (2013). "The Good Corporation? Google's Medievalism and Why It Matters". Studies in Medievalism. 23: 21–28. doi:10.1515/9781782041160-005. ISBN 978-1-78204-116-0.
  261. ^ Gibson, Owen; Wray, Richard (August 25, 2005). "Search giant may outgrow its fans". The Sydney Morning Herald. Archived from the original on May 17, 2010. Retrieved November 27, 2010.
  262. ^ Ranka, Mohit (May 17, 2007). "Google – Don't Be Evil". OSNews. Archived from the original on July 6, 2010. Retrieved November 27, 2010.
  263. ^ Mills, Elinor (April 30, 2007). "Google's culture czar". ZDNet. Archived from the original on October 31, 2010. Retrieved November 27, 2010.
  264. ^ Kawamoto, Dawn (July 27, 2005). "Google hit with job discrimination lawsuit". CNET. CBS Interactive. Archived from the original on October 17, 2019. Retrieved November 27, 2010.
  265. ^ "Google accused of ageism in reinstated lawsuit". ctv.ca. October 6, 2007. Archived from the original on October 11, 2007. Retrieved January 22, 2017.
  266. ^ Rosenblatt, Seth (May 16, 2014). "Judge approves first payout in antitrust wage-fixing lawsuit". CNET. CBS Interactive. Archived from the original on February 2, 2017. Retrieved January 22, 2017.
  267. ^ a b "Damore, et al. v. Google – FAC" (PDF). www.dhillonlaw.com. Archived (PDF) from the original on July 6, 2018. Retrieved December 12, 2020.
  268. ^ "Google Unions Announce Global Alliance: "Together, we will change Alphabet"". UNI Global Union. Archived from the original on January 25, 2021. Retrieved January 25, 2021.
  269. ^ a b Schiffer, Zoe (January 25, 2021). "Exclusive: Google workers across the globe announce international union alliance to hold Alphabet accountable". The Verge. Archived from the original on January 25, 2021. Retrieved January 25, 2021.
  270. ^ Ghaffary, Shirin (September 9, 2019). "Dozens of Google employees say they were retaliated against for reporting harassment". Vox. Archived from the original on January 22, 2021. Retrieved January 25, 2021.
  271. ^ Rahman, Rema (December 2, 2020). "Google illegally surveilled and fired organizers, NLRB complaint alleges". The Hill. Archived from the original on January 25, 2021. Retrieved January 25, 2021.
  272. ^ "Google Had Secret Project to 'Convince' Employees 'That Unions Suck'". www.vice.com. January 10, 2022. Archived from the original on January 10, 2022. Retrieved January 10, 2022.
  273. ^ "Google: Our Offices". Archived from the original on July 26, 2018. Retrieved April 19, 2018.
  274. ^ Reardon, Marguerite (October 11, 2006). "Google takes a bigger bite of Big Apple". CNET. CBS Interactive. Archived from the original on October 12, 2016. Retrieved June 13, 2017.
  275. ^ Grant, Peter (December 3, 2010). "Google to Buy New York Office Building". The Wall Street Journal. Dow Jones & Company. Archived from the original on October 10, 2016.
  276. ^ Gustin, Sam (December 22, 2010). "Google buys giant New York building for $1.9 billion". Wired. Condé Nast. Archived from the original on January 2, 2017. Retrieved June 13, 2017.
  277. ^ "Google buys NYC's Chelsea Market building for $2.4 bn". Archived from the original on June 13, 2018. Retrieved June 1, 2018.
  278. ^ "Google bought Manhattan's Chelsea Market building for $2.4 billion – TechCrunch". techcrunch.com. March 20, 2018. Archived from the original on June 8, 2018. Retrieved June 1, 2018.
  279. ^ "Google closes $2.4 billion Chelsea Market deal to expand New York..." Reuters. Reuters. Archived from the original on May 27, 2018. Retrieved June 1, 2018.
  280. ^ "Report: Alphabet Is Buying Chelsea Market for Over $2B". PCMag UK. February 9, 2018. Archived from the original on June 13, 2018. Retrieved June 1, 2018.
  281. ^ MacMillan, Douglas; Brown, Eliot; Grant, Peter. "Google Plans Large New York City Expansion". The Wall Street Journal. Archived from the original on November 8, 2018. Retrieved November 8, 2018.
  282. ^ "Google To Build New $1 Billion Campus In NYC". CBS New York. December 17, 2018. Archived from the original on December 17, 2018. Retrieved December 17, 2018.
  283. ^ Gartenberg, Chaim (December 17, 2018). "Google announces a new $1 billion NYC campus in Hudson Square". The Verge. Archived from the original on December 17, 2018. Retrieved December 17, 2018.
  284. ^ Chappell, Bill (December 17, 2018). "Google Will Spend $1 Billion For New York City Campus On Hudson River". NPR. Archived from the original on December 17, 2018. Retrieved December 17, 2018.
  285. ^ Weier, Mary Hayes (October 24, 2007). "Inside Google's Michigan Office". InformationWeek. UBM plc. Archived from the original on May 3, 2008. Retrieved January 22, 2017.
  286. ^ "Google Completes Pittsburgh Office, Holds Open House". WTAE. November 17, 2006. Archived from the original on May 15, 2009. Retrieved January 13, 2008.
  287. ^ Olson, Thomas (December 8, 2010). "Google search: Tech-minded workers". Trib Total Media. Archived from the original on June 3, 2013. Retrieved December 8, 2010.
  288. ^ "Google locations". Archived from the original on August 15, 2013. Retrieved March 16, 2016.
  289. ^ "Xconomy: Google's Madison Expansion to Triple Size of Local Offices". Xconomy. January 31, 2019. Retrieved August 5, 2021.
  290. ^ "Sydney". Google Careers. Archived from the original on May 5, 2017. Retrieved June 4, 2017.
  291. ^ "London". Google Careers. Archived from the original on February 14, 2017. Retrieved June 4, 2017.
  292. ^ Mirani, Leo (November 1, 2013). "Inside Google's new 1-million-square-foot London office—three years before it's ready". Quartz. Atlantic Media. Archived from the original on March 16, 2017. Retrieved March 15, 2017.
  293. ^ Vincent, James (June 1, 2017). "Google's new London HQ is a 'landscraper' with a rooftop garden". The Verge. Vox Media. Archived from the original on June 3, 2017. Retrieved June 4, 2017.
  294. ^ Brian, Matt (June 1, 2017). "Google's 'innovative' new London HQ features giant moving blinds". Engadget. AOL. Archived from the original on June 4, 2017. Retrieved June 4, 2017.
  295. ^ "Google to build biggest campus outside US in Hyderabad". The Indian Express. May 12, 2015. Archived from the original on November 18, 2015. Retrieved June 13, 2017.
  296. ^ "Google's upcoming campus in Hyderabad to be its biggest outside the US". Firstpost. Network 18. May 13, 2015. Archived from the original on November 18, 2016. Retrieved June 13, 2017.
  297. ^ "Google world office locations". Google. Archived from the original on May 28, 2021. Retrieved May 29, 2021.
  298. ^ "Data center locations". Archived from the original on May 17, 2018. Retrieved May 17, 2018.
  299. ^ "How Many Servers Does Google Have?". Data Center Knowledge. March 16, 2017. Archived from the original on February 17, 2019. Retrieved September 20, 2018.
  300. ^ "Google's Secret: 'Cheap and Fast' Hardware" (PDF). PCWorld. October 10, 2003. Archived (PDF) from the original on December 14, 2009. Retrieved May 26, 2018.
  301. ^ Barroso, L.A.; Dean, J.; Holzle, U. (April 29, 2003). "Web search for a planet: the google cluster architecture". IEEE Micro. 23 (2): 22–28. doi:10.1109/mm.2003.1196112. ISSN 0272-1732. S2CID 15886858. We believe that the best price/performance tradeoff for our applications comes from fashioning a reliable computing infrastructure from clusters of unreliable commodity PCs.
  302. ^ a b "Google uncloaks once-secret server". CNET. April 1, 2009. Archived from the original on June 6, 2018. Retrieved May 26, 2018. Mainstream servers with x86 processors were the only option, he added. "Ten years ago...it was clear the only way to make (search) work as free product was to run on relatively cheap hardware. You can't run it on a mainframe. The margins just don't work out," he said.
  303. ^ "Home – Submarine Networks". Submarine Networks. Archived from the original on August 1, 2020. Retrieved July 14, 2020.
  304. ^ "Google and other tech giants are quietly buying up the most important part of the internet". VentureBeat. April 6, 2019. Archived from the original on April 25, 2019. Retrieved April 25, 2019.
  305. ^ Sawers, Paul (April 24, 2019). "How Google is building its huge subsea cable infrastructure". VentureBeat. Archived from the original on April 25, 2019. Retrieved April 26, 2019.
  306. ^ Sawers, Paul (June 28, 2019). "Google announces Equiano, a privately funded subsea cable that connects Europe with Africa". VentureBeat. Archived from the original on November 25, 2020. Retrieved December 31, 2020.
  307. ^ Lardinois, Frederic (July 28, 2020). "Google is building a new private subsea cable between Europe and the US". TechCrunch. Archived from the original on December 31, 2020. Retrieved December 31, 2020.
  308. ^ a b Marshall, Matt (October 16, 2006). "Google builds largest solar installation in U.S. — oh, and bigger than Microsoft's". VentureBeat. Archived from the original on May 6, 2021. Retrieved April 6, 2021.
  309. ^ Thangham, Chris V. (June 19, 2007). "Google Solar Panels Produced 9,810 Kilowatt-hours of Electricity in 24 Hours". Digital Journal. Archived from the original on January 26, 2021. Retrieved April 6, 2021.
  310. ^ McGrath, Jack (May 18, 2011). "Google's Green Initiative: Environmentally Conscious Technology". TechnoBuffalo. Archived from the original on October 12, 2016. Retrieved January 22, 2017.
  311. ^ "Google hires goats to cut grass". The Telegraph. May 8, 2009. Retrieved June 6, 2024.
  312. ^ Glanz, James (September 8, 2011). "Google Details, and Defends, Its Use of Electricity". The New York Times. Archived from the original on March 12, 2017. Retrieved March 9, 2017.
  313. ^ Morrison, Scott; Sweet, Cassandra (May 4, 2010). "Google Invests in Two Wind Farms". The Wall Street Journal. Archived from the original on February 13, 2015. Retrieved November 27, 2010.
  314. ^ "Google Energy can now buy and sell energy". Cnet.com. Archived from the original on September 19, 2013. Retrieved September 23, 2013.
  315. ^ Woody, Todd (September 18, 2013). "Google is on the way to quietly becoming an electric utility". Quartz. Archived from the original on September 21, 2013. Retrieved September 23, 2013.
  316. ^ "Google buys power from Iowa wind farm". News.techworld.com. July 21, 2010. Archived from the original on January 5, 2012. Retrieved October 26, 2010.
  317. ^ Hölzle, Urs (December 6, 2016). "We're set to reach 100% renewable energy — and it's just the beginning". The Keyword Google Blog. Archived from the original on December 8, 2016. Retrieved December 28, 2020.
  318. ^ Statt, Nick (December 6, 2016). "Google just notched a big victory in the fight against climate change". The Verge. Vox Media. Archived from the original on December 8, 2016. Retrieved December 28, 2020.
  319. ^ Etherington, Darrell (December 7, 2016). "Google says it will hit 100% renewable energy by 2017". TechCrunch. AOL. Archived from the original on December 7, 2016. Retrieved December 28, 2020.
  320. ^ Donnelly, Grace (November 30, 2017). "Google Just Bought Enough Wind Power to Run 100% On Renewable Energy". Fortune. Archived from the original on December 1, 2017. Retrieved December 1, 2017.
  321. ^ Ambrose, Jillian (September 20, 2019). "Google signs up to $2bn wind and solar investment". The Guardian. ISSN 0261-3077. Archived from the original on September 25, 2019. Retrieved September 25, 2019.
  322. ^ Hern, Alex (September 15, 2020). "Facebook and Google announce plans to become carbon neutral". The Guardian. Archived from the original on December 9, 2020. Retrieved December 28, 2020.
  323. ^ "Google aims to run on carbon-free energy by 2030". CNBC. September 14, 2020. Archived from the original on December 10, 2020. Retrieved December 28, 2020.
  324. ^ Schoon, Ben (October 26, 2020). "Google will ditch plastic packaging by 2025". 9to5Google. Archived from the original on November 4, 2020. Retrieved December 28, 2020.
  325. ^ Hale, Craig (July 15, 2024). "Google and Microsoft now each consume more power than some fairly big countries". TechRadar.
  326. ^ Kirchgaessner, Stephanie (October 11, 2019). "Revealed: Google made large contributions to climate change deniers". The Guardian. ISSN 0261-3077. Retrieved February 7, 2020.
  327. ^ Kirchgaessner, Stephanie (October 11, 2019). "The obscure law that explains why Google backs climate deniers". The Guardian. ISSN 0261-3077. Retrieved February 7, 2020.
  328. ^ "Major Ad Platforms Profit Off Climate Disinformation (And Fund It, Too)". Friends of the Earth. October 20, 2022. Retrieved November 2, 2022.
  329. ^ "Briefing Note: Programmatic Digital Advertisements and Climate Disinformation" (PDF). Climate Action Against Disinformation (CAAD). October 20, 2022.
  330. ^ "About the Foundation". Google, Inc. Archived from the original on July 14, 2010. Retrieved July 16, 2010.
  331. ^ Hafner, Katie (September 14, 2006). "Philanthropy Google's Way: Not the Usual". The New York Times. Archived from the original on July 23, 2016. Retrieved March 9, 2017.
  332. ^ Helft, Miguel (February 23, 2009). "Google Chief for Charity Steps Down on Revamp". The New York Times. Archived from the original on April 22, 2017. Retrieved March 9, 2017.
  333. ^ "The 2007". YouTube. Archived from the original on November 20, 2018. Retrieved April 28, 2018. Julia Robinson Mathematics Festival at Google was the founding of this event for middle school and high school students. video
  334. ^ Duffy, Jill (January 21, 2011). "Mathletes Receive €1M Donation from Google". PC Magazine. Ziff Davis. Archived from the original on March 23, 2017. Retrieved March 23, 2017.
  335. ^ "Google donating 1 million euros to IMO". January 20, 2011. Archived from the original on July 24, 2011. Retrieved February 4, 2011.
  336. ^ "Google launches 'Legalise Love' gay rights campaign". PinkNews.co.uk. July 8, 2012. Archived from the original on August 19, 2014. Retrieved September 9, 2014.
  337. ^ "Project 10 to the 100th". Google, Inc. Archived from the original on July 28, 2009. Retrieved July 16, 2010.
  338. ^ Van Burskirk, Elliot (June 28, 2010). "Google Struggles to Give Away $10 million". Wired. Archived from the original on August 31, 2010. Retrieved September 26, 2010.
  339. ^ Twohill, Lorraine (September 24, 2010). "$10 million for Project 10^100 winners". Google, Inc. Archived from the original on September 26, 2010. Retrieved September 26, 2010.
  340. ^ "Google donates $15 mn in relief to Ukraine, blocks RT, Sputnik on YouTube". Business Standard India. Business Standard. March 2, 2022. Retrieved March 8, 2022.
  341. ^ Amiah Taylor (March 7, 2022). "Google transforms Poland office into help center for Ukrainian refugees". Fortune. Retrieved March 8, 2022.
  342. ^ Lohr, Steve (February 17, 2022). "Google Creates $100 Million Fund for Skills Training Program". The New York Times – via NYTimes.com.
  343. ^ Drucker, Jesse (October 21, 2010). "Google 2.4% Rate Shows How $60 Billion Is Lost to Tax Loopholes". Bloomberg News. Bloomberg L.P. Archived from the original on September 22, 2016.
  344. ^ "The Case Against Google". The New York Times. February 20, 2018. Archived from the original on March 19, 2018. Retrieved March 21, 2018.
  345. ^ "Google ranked 'worst' on privacy". BBC News. June 11, 2007. Archived from the original on October 27, 2012. Retrieved April 30, 2010.
  346. ^ Rosen, Jeffrey (November 28, 2008). "Google's Gatekeepers". The New York Times. Archived from the original on February 28, 2017. Retrieved March 9, 2017.
  347. ^ Kan, Michael (July 25, 2018). "Mozilla Developer Claims Google Is Slowing YouTube on Firefox". PCMag. Archived from the original on August 13, 2019.
  348. ^ Cimpanu, Catalin (April 15, 2019). "Former Mozilla exec: Google has sabotaged Firefox for years". ZDNet.
  349. ^ Gallagher, Ryan (August 1, 2018). "Google Plans to Launch Censored Search Engine in China, Leaked Documents Reveal". The Intercept. Archived from the original on August 1, 2018. Retrieved August 4, 2018.
  350. ^ Disis, Jill (September 26, 2018). "Google grilled over 'Project Dragonfly' at Senate hearing on data privacy". CNN. Archived from the original on September 26, 2018.
  351. ^ Gallagher, Ryan (September 26, 2018). "Former Google Scientist Tells Senate to Act Over Company's "Unethical and Unaccountable" China Censorship Plan". The Intercept. Retrieved December 9, 2024.
  352. ^ Gallagher, Ryan (December 17, 2018). "Google's Secret China Project "Effectively Ended" After Internal Confrontation". The Intercept. Archived from the original on March 21, 2019. Retrieved December 17, 2018. Leaks about the plan and the extraordinary backlash that ensued both internally and externally appear to have forced company executives to shelve it at least in the short term, two sources familiar with the project said.
  353. ^ "Google's Project Dragonfly 'terminated' in China". BBC News. July 17, 2019. Retrieved June 18, 2022.
  354. ^ "Thousands of Reddit users are trying to delete Google from their lives, but they're finding it impossible because Google is everywhere". Business Insider. March 23, 2019. Archived from the original on March 25, 2019. Retrieved April 24, 2019.
  355. ^ Cimpanu, Catalin. "Former Mozilla exec: Google has sabotaged Firefox for years". ZDNet. Archived from the original on August 19, 2019. Retrieved August 13, 2019.
  356. ^ Copeland, Rob (November 12, 2019). "Google's 'Project Nightingale' Triggers Federal Inquiry". Retrieved November 18, 2019.
  357. ^ Copeland, Rob (November 11, 2019). "Google's 'Project Nightingale' Gathers Personal Health Data on Millions of Americans". Retrieved November 17, 2019.
  358. ^ "Google Had Secret Project to 'Convince' Employees 'That Unions Suck'". Vice. January 10, 2022. Retrieved January 11, 2022.
  359. ^ "Google's $22 Billion Payment to Apple for Safari Default Search Engine (2022)". ABPLIVE. May 6, 2024. Retrieved May 6, 2024.
  360. ^ "Brazil receives pushback from tech companies on 'fake news' bill". The Guardian. May 3, 2023. Retrieved May 10, 2023.
  361. ^ "Brazil's 'fake news' bill sparks outcry from tech giants". Al Jazeera. May 2, 2023. Retrieved May 11, 2023.
  362. ^ "Ex-Google engineer charged with stealing AI trade secrets while working with Chinese companies". AP News. March 6, 2024. Retrieved May 5, 2024.
  363. ^ Lucas, Ryan (March 6, 2024). "Chinese national arrested and charged with stealing AI trade secrets from Google". npr.org.
  364. ^ Vlamis, Kelsey; Barr, Alistair. "A Google engineer ran a secret startup in China while stealing AI technology, DOJ alleges". Business Insider. Retrieved May 5, 2024.
  365. ^ Ted Litchfield (May 18, 2024). "Always keep backups: an 'unprecedented' Google Cloud debacle saw a $135 billion pension fund's entire account deleted and services knocked out for nearly two weeks". PC Gamer. Retrieved May 21, 2024.
  366. ^ "Google says it is obligated to disclose confidential information of users to U.S. government - TargetTrend". August 6, 2024. Retrieved August 7, 2024.
  367. ^ Vallance, Chris (September 6, 2024). "Google abusing ad tech dominance, UK competition watchdog finds". BBC News. Retrieved September 9, 2024.
  368. ^ a b Grant, Nico (August 30, 2022). "Google Employee Who Played Key Role in Protest of Contract With Israel Quits". The New York Times. ISSN 0362-4331. Retrieved August 30, 2022.
  369. ^ Biddle, Sam (July 24, 2022). "Documents Reveal Advanced AI Tools Google Is Selling to Israel". The Intercept. Retrieved August 30, 2022.
  370. ^ "Israel picks Amazon's AWS, Google for flagship cloud project". Reuters. Reuters. April 21, 2021. Retrieved August 31, 2022.
  371. ^ Biddle, Sam (May 18, 2022). "Google and Amazon Face Shareholder Revolt Over Israeli Defense Work". The Intercept. Retrieved August 30, 2022.
  372. ^ "We are Google and Amazon workers. We condemn Project Nimbus". The Guardian. October 12, 2021. Retrieved August 30, 2022.
  373. ^ Koren, Ariel (August 30, 2022). "Google's Complicity in Israeli Apartheid: How Google Weaponizes "Diversity" to Silence Palestinians and Palestinian Human Rights Supporters". Medium. Archived from the original on August 30, 2022. Retrieved August 30, 2022.
  374. ^ Frenkel, Sheera (March 27, 2024). "Israel Deploys Expansive Facial Recognition Program in Gaza". The New York Times. Retrieved March 27, 2024.
  375. ^ "Day of Action". www.notechforapartheid.com. Retrieved April 20, 2024.
  376. ^ "Exclusive: Google Workers Revolt Over $1.2 Billion Israel Contract". TIME. April 8, 2024. Retrieved April 20, 2024.
  377. ^ "Google sacked staff protesting about contract with Israel". www.bbc.com. Retrieved April 19, 2024.
  378. ^ McKernan, Bethan; Davies, Harry (April 3, 2024). "'The machine did it coldly': Israel used AI to identify 37,000 Hamas targets". The Guardian. ISSN 0261-3077. Retrieved April 20, 2024.
  379. ^ Iraqi, Amjad (April 3, 2024). "'Lavender': The AI machine directing Israel's bombing spree in Gaza". +972 Magazine. Retrieved April 20, 2024.
  380. ^ Kelion, Leo (June 27, 2017). "Google hit with record EU fine over Shopping service". BBC. Archived from the original on June 27, 2017. Retrieved June 29, 2017.
  381. ^ "Antitrust: Commission fines Google €4.34 billion for illegal practices regarding Android mobile devices to strengthen dominance of Google's search engine". European Commission. Bruxelles. July 18, 2018. Archived from the original on July 18, 2018.
  382. ^ "Google appeals $5 billion EU fine in Android antitrust case". APNews.com. Bruxelles. October 10, 2018. Archived from the original on October 10, 2018.
  383. ^ Foo Yun Chee (May 13, 2014). "Google challenges record $5 billion EU antitrust fine". Reuters. Archived from the original on December 22, 2018.
  384. ^ Murdock, Jason (August 5, 2020). "Google+ Settlement: How to Submit a Claim over Privacy Bug and Get a Payout". Newsweek. Archived from the original on August 6, 2020. Retrieved August 5, 2020.
  385. ^ Graham, Jefferson (August 4, 2020). "Did you use Google+? You may be owed some money from class-action privacy settlement". USA Today. Archived from the original on August 6, 2020. Retrieved August 5, 2020.
  386. ^ "In re Google Plus Profile Litigation District Court ND of California". courtlistener.com. Free Law Project. July 22, 2020. Archived from the original on August 6, 2020. Retrieved August 5, 2020.
  387. ^ Reid, David (March 20, 2019). "EU regulators hit Google with $1.7 billion fine for blocking ad rivals". CNBC. Archived from the original on March 20, 2019. Retrieved March 20, 2019.
  388. ^ "Europe hits Google with a third, $1.7 billion antitrust fine". CNN. March 20, 2019. Archived from the original on March 20, 2019. Retrieved March 21, 2019.
  389. ^ "Google loses appeal over record EU anti-trust Android fine". BBC News. September 14, 2022. Retrieved September 14, 2022.
  390. ^ Gerken, Tom (September 10, 2024). "EU court rules Google must pay €2.4bn fine". BBC News. Retrieved September 10, 2024.
  391. ^ Chee, Foo Yun (September 18, 2024). "Google wins EU antitrust fine fight but setback for Qualcomm". Retrieved September 18, 2024.
  392. ^ Fox, Chris (January 21, 2019). "Google hit with £44m GDPR fine". BBC News. Archived from the original on January 21, 2019. Retrieved January 22, 2019.
  393. ^ Rosemain, Mathieu (January 6, 2022). "Google hit with 150 mln euro French fine for cookie breaches". Reuters. Retrieved January 6, 2022.
  394. ^ Squire, Paul. "Google just got hit with a hefty fine, in part over how it trained its AI". Business Insider. Retrieved March 21, 2024.
  395. ^ "Tech bosses grilled over claims of 'harmful' power". BBC News. July 30, 2020. Archived from the original on July 30, 2020. Retrieved July 30, 2020.
  396. ^ Bond, Shannon; Selyukh, Alina; Allyn, Bobby (October 6, 2020). "How Are Apple, Amazon, Facebook, Google Monopolies? House Report Counts The Ways". NPR.
  397. ^ McCabe, David; Kang, Cecilia (October 20, 2020). "U.S. Accuses Google of Illegally Protecting Monopoly". The New York Times. Archived from the original on October 20, 2020. Retrieved October 20, 2020.
  398. ^ Allyn, Bobby. "DOC". www.documentcloud.org.
  399. ^ Ngo, Keach Hagey and Vivien (November 7, 2019). "How Google Edged Out Rivals and Built the World's Dominant Ad Machine: A Visual Guide". The Wall Street Journal. ISSN 0099-9660. Retrieved December 25, 2020.
  400. ^ McKinnon, Ryan Tracy and John D. (December 22, 2020). "WSJ News Exclusive | Google, Facebook Agreed to Team Up Against Possible Antitrust Action, Draft Lawsuit Says". The Wall Street Journal. ISSN 0099-9660. Retrieved December 25, 2020.
  401. ^ Tracy, John D. McKinnon and Ryan (December 16, 2020). "Ten States Sue Google, Alleging Deal With Facebook to Rig Online Ad Market". The Wall Street Journal. ISSN 0099-9660. Retrieved December 25, 2020.
  402. ^ "Justice Department Sues Google for Monopolizing Digital Advertising Technologies". United States Department of Justice. January 24, 2023. Retrieved March 31, 2023.
  403. ^ "US considers breakup of Google in landmark search case". Reuters. October 8, 2024. Retrieved October 9, 2024.
  404. ^ "Google must sell Chrome to end search monopoly, justice department argues in court filing". The Guardian. November 21, 2024. Retrieved November 21, 2024.
  405. ^ Ziady, Hanna (October 31, 2024). "Russia fines Google $20,000,000,000,000,000,000,000,000,000,000,000". CNN. Retrieved October 31, 2024.
  406. ^ "Russia says $20 decillion fine against Google is 'symbolic'". The Guardian. Agence France-Presse. October 31, 2024. ISSN 0261-3077. Retrieved October 31, 2024.
  407. ^ Sonnemaker, Tyler (May 28, 2021). "'Apple is eating our lunch': Google employees admit in lawsuit that the company made it nearly impossible for users to keep their location private". Business Insider. Retrieved November 17, 2022.
  408. ^ Faife, Corin (February 5, 2022). "FBI used geofence warrant in Seattle after BLM protest attack, new documents show". The Verge. Retrieved November 17, 2022.
  409. ^ "$5 billion class-action lawsuit against Google". The Verge. March 13, 2021. Retrieved October 4, 2021.
  410. ^ "$5 billion class-action lawsuit against Google". SearchEngineJournal. March 15, 2021. Retrieved October 4, 2021.
  411. ^ "$5 billion class-action lawsuit". Bloomberg. March 13, 2021. Retrieved October 4, 2021.
  412. ^ "Google gets sued". Ars Technica. March 15, 2021. Retrieved October 4, 2021.
  413. ^ "$5 billion class-action lawsuit against Google". Reuters. September 24, 2021. Retrieved October 4, 2021.
  414. ^ Liedtke, Michael (April 1, 2024). "Google to purge billions of files containing personal data in settlement of Chrome privacy case". Associated Press. Retrieved April 3, 2024.
  415. ^ Roth, Emma (June 12, 2022). "Google to pay $118 million to settle gender discrimination lawsuit". The Verge. Retrieved June 14, 2022.
  416. ^ Complex, Valerie (June 12, 2022). "Google Agrees to Pay Out $118 Million To Former Employees In Gender Discrimination And Pay Equity Suit". Deadline. Retrieved June 14, 2022.
  417. ^ Grant, Nico (June 13, 2022). "Google Agrees to Pay $118 Million to Settle Pay Discrimination Case". The New York Times. ISSN 0362-4331. Retrieved June 14, 2022.
  418. ^ "Edward Snowden: Leaks that exposed US spy programme". BBC News. January 17, 2014. Archived from the original on March 20, 2017. Retrieved March 25, 2017.
  419. ^ Greenwald, Glenn; MacAskill, Ewen (June 7, 2013). "NSA Prism program taps in to user data of Apple, Google and others". The Guardian. Archived from the original on August 18, 2006. Retrieved April 17, 2021.
  420. ^ Amadeo, Ron (April 4, 2018). "Google employees revolt, say company should shut down military drone project". Ars Technica. Archived from the original on February 2, 2021. Retrieved April 21, 2021.
  421. ^ Chapman, Ben (April 3, 2018). "Google staff protest company's involvement with Pentagon drones programme". The Independent. Archived from the original on February 14, 2021. Retrieved April 21, 2021.
  422. ^ Wakabayashi, Daisuke; Shane, Scott (June 1, 2018). "Google Will Not Renew Pentagon Contract That Upset Employees". The New York Times. Archived from the original on October 16, 2018. Retrieved October 16, 2018.
  423. ^ Farrell, Maureen (December 7, 2022). "Pentagon Divides Big Cloud-Computing Deal Among 4 Firms". The New York Times.

Further reading

  • Marcum, Deanna, and Roger C. Schonfeld. Along Came Google: A History of Library Digitization (Princeton University Press, 2023) online book review
  • Saylor, Michael (2012). The Mobile Wave: How Mobile Intelligence Will Change Everything. Perseus Books/Vanguard Press. ISBN 978-1-59315-720-3.
  • Vaidhyanathan, Siya (2011). The Googlization of Everything: (And Why We Should Worry) (Updated ed.). Berkeley, Calif.: University of California Press. ISBN 978-0-520-94869-3. JSTOR 10.1525/j.ctt1pn9z8. OCLC 779828585.
  • Yeo, ShinJoung. Behind the Search Box: Google and the Global Internet Industry (U of Illinois Press, 2023) ISBN 10:0252087127 online
  • Official website Edit this at Wikidata
  • Official blog
  • Business data for Google, Inc.:
Retrieved from "https://en.wikipedia.org/w/index.php?title=Google&oldid=1262026034"