Exclusive (album)

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Exclusive
Studio album by
ReleasedNovember 6, 2007 (2007-11-06)
Recorded2006–2007
GenreR&B[1]
Length53:15
Label
Producer
Chris Brown chronology
Chris Brown
(2005)
Exclusive
(2007)
Graffiti
(2009)
Singles from Exclusive
  1. "Wall to Wall"
    Released: May 29, 2007
  2. "Kiss Kiss"
    Released: September 11, 2007
  3. "With You"
    Released: December 4, 2007
  4. "Take You Down"
    Released: April 6, 2008
Deluxe edition cover
Exclusive: The Forever Edition
Singles from Exclusive: The Forever Edition
  1. "Forever"
    Released: April 29, 2008
  2. "Superhuman"
    Released: October 3, 2008

Exclusive is the second studio album by American singer-songwriter Chris Brown. It was released on November 6, 2007, by CBE, Jive Records. The record serves as Chris Brown's second studio release under his CBE record label, as well as with Jive. The record also serves as the follow-up to his multi-platinum selling debut album, Chris Brown (2005).

Exclusive is an R&B record that contains slight influences of pop and electro-hop. Lyrically it revolves around romance. The album was commercially successful worldwide. It debuted at number four on the US Billboard 200, selling 295,000 copies in the first week. The album was supported by five singles, with three of the singles becoming top three hits on the Billboard Hot 100, and also charting highly on other charts worldwide. The album earned a quadruple platinum certification by the Recording Industry Association of America (RIAA) in the United States. Exclusive received generally positive reviews from critics, that praised Brown's performances.

On June 3, 2008, Exclusive was re-released as a double-disc deluxe edition, titled The Forever Edition, which includes 4 more songs, including the singles "Forever" and "Superhuman", a bonus DVD featuring behind-the-scenes footage from his tour and his music videos.

Background[edit]

In 2006, following the success of Brown's self-titled album, the singer started to work on his sophomore album, developing its concept along with Tina Davis and Mark Pitts. Brown co-wrote half of the tracks along with different writers, including Sean Garrett, James Fauntleroy, Johntá Austin and Tank. The musical direction aimed for the album was different to the hip hop soul-influenced sound of the previous album, being worked as an R&B album appealable to a wider public.[2]

Initially, Brown wanted the album to be named Graduation, but after learning from Kanye West that the rapper's third studio album, dropping that same year, was planning on using the same name, he respected his decision and changed the name of his album to Exclusive. Brown explained to MTV News: "at first I was naming it Graduation because I was 18 and the album was supposed to be my musical consolidation, but then Kanye was like, 'I heard Chris is naming his album Graduation. I'm naming mine ... .', I was like, I'll change mine because I respect his reason more with College Dropout and Late Registration, all that, so it kind of went with his. So I was like, I don't need mine to be Graduation, you know, I'll change mine to Exclusive, because I'll make an album exclusively for my fans".[3][4] The album was originally set to be released on August 28, 2007, but was delayed until November of that year.

Singles[edit]

The album's lead single, "Wall to Wall" was released on May 29, 2007. The song was produced by Sean Garrett, written by Walter Scott. The single reached at number 79 on the US Billboard Hot 100, due to no digital release for this single.

"Kiss Kiss"; a collaboration with a fellow American recording artist T-Pain, was released as the album's second single on September 11, 2007. Following the non-success of his first single, this single became a big success in the United States. The song reached at number one on the Billboard Hot 100, and number 6 on the Canadian Hot 100, also reaching the top ten in Australia, Canada and New Zealand.

"With You" was released as the album's third single on December 4, 2007. The song was produced by the production team StarGate. The single became his second successful single in the most international music markets. It has since become one of the highest-charting singles of Brown's solo career, entering the foreign music markets, where his previous efforts have failed to these charts. It has reached the top ten; including in Australia, Canada, Ireland, New Zealand, and United Kingdom.

The re-release of its first single from The Forever Edition, called "Forever" (produced by Polow da Don). It was released on April 29, 2008. The song debuted at number 9 on the Billboard Hot 100, due of its high digital sales. However, it dropped quickly due to the lack of sales during these following weeks. The song then re-entered the top ten again, after airplay increases and has peaked at number 2.[citation needed]

Critical reception[edit]

Professional ratings
Aggregate scores
SourceRating
Metacritic69/100[5]
Review scores
SourceRating
AllMusic[2]
Boston Globe[5]
Entertainment WeeklyB−[1]
The New York Times(favorable)[6]
PopMatters[7]
Rolling Stone[8]
Slant Magazine[9]
USA Today[10]
Vibe(favorable)[11]
The Washington Post(mixed)[12]

Exclusive received generally positive reviews from critics, scoring 69 out of 100 based on 11 reviews on Metacritic. Andy Kellman of AllMusic praised Brown singing ability reviewing the album, and found that its material to "push all the right target-demographic buttons".[2] Rob Sheffield from Rolling Stone said that “Brown seals the deal with Exclusive, an all-grown-up album on a level with Justin Timberlake's Justified (2002), Rihanna's Good Girl Gone Bad (2007) or even Bobby Brown's King of Stage (1986)", ending up saying "it's hard to imagine he doesn't have an album's worth of hits here".[8] Mark Hammers of Boston Globe in a positive review said that"If there was ever a record created to turn an R&B singer into a superstar, it's Brown's sophomore effort".[5] Vibe's Iyana Robertson stated that on Exclusive Brown is "tapping more electric up-tempos, swimming deep in hip-hop waters and annihilating the pop arena".[13]

Neil Drumming from Entertainment Weekly rated the album as B− said that, "Like his onscreen (This Christmas) character, Brown is most charming when he's playing up his youth: singing of MySpace romance, meeting his girl's 'pops,' and such". But he also said, "sadly, Brown's adolescent voice and playful scatting — while cute — are steamrolled by pushy collaborators, whether it's those Stargate guys (Ne-Yo, Rihanna) falling back on that ol' guitar noodling, or T-Pain milking his vocoder. Ease back, people, and let the boy sing".[1] However, Sal Cinquemani of Slant Magazine criticized the unoriginality of the album, writing, "...there's still nothing very 'exclusive' about Exclusive at all."[14] Michael Arceneaux of PopMatters wrote, "Exclusive seems aimless, an album where Brown is doing what he’s told versus being the anchor of his own ship."[7] The album ranked number 34 on Rolling Stone's list of the Top 50 Albums of 2007.[15]

Accolades[edit]

At the 2008 Grammy Awards, Exclusive was nominated for a Grammy Award in the category of "Best Rap/Sung Collaboration" for "Kiss Kiss", a collaboration with T-Pain. However, the award was given to the 2007 rival single, "Umbrella" by Rihanna featuring Jay-Z. The album also nominated for a NAACP Image Awards in a category for "Best Album", while Chris himself won for "Best Male Artist". At the 2008 BET Awards, Chris received 4 nominations in four categories, including "Best Male R&B Artist", "Best Collaboration" for "Kiss Kiss", and "Viewer’s Choice" for "Kiss Kiss" and "No Air", his duet with Jordin Sparks.

On June 22, 2008, Fearne & Reggie revealed on their UK's chart show BBC Radio 1, that all three tracks from the album Exclusive have appeared on the top forty. Two of which on the top ten, including "With You" (at number 35), "No Air" with Jordin Sparks (at number 2), and "Forever" (at number 5).[16][17]

Commercial performance[edit]

Exclusive debuted at number four on the US Billboard 200 chart, with first-week sales of 294,000 copies in the United States.[18] As of March 2011, the album has sold 1,973,000 copies in the United States. In 2021, the album was certified quadruple platinum by the Recording Industry Association of America (RIAA) for sales of over four million copies in the United States.[19]

In the United Kingdom, the album debuted at number 31 on the UK Albums Chart and eventually peaked at number three on the chart. It spent a total of 52 weeks on the chart. On September 5, 2008, the album was certified platinum by the British Phonographic Industry (BPI) for sales of over 300,000 copies in the UK.

Track listing[edit]

Standard edition
No.TitleWriter(s)Producer(s)Length
1."Throwed"
3:01
2."Kiss Kiss" (featuring T-Pain)T-Pain4:10
3."Take You Down"4:05
4."With You"4:12
5."Picture Perfect" (featuring will.i.am)4:13
6."Hold Up" (featuring Big Boi)
3:48
7."You"Los da Mystro3:22
8."Damage"The Runners4:16
9."Wall to Wall"
  • Garrett
  • Scott
3:43
10."Help Me"
  • Mason, Jr.
  • Fauntleroy II
3:17
11."I Wanna Be"
  • Antonio Dixon
  • Eric Dawkins
3:46
12."Gimme Whatcha Got" (featuring Lil Wayne)
Jazze Pha3:48
13."I'll Call Ya"GarrettSwizz Beatz3:53
14."Lottery"
  • Mason, Jr.
  • Thomas
  • Fauntleroy II
  • The Underdogs
  • Knox
3:41
Special bonus tracks
No.TitleWriter(s)Producer(s)Length
15."Nice" (featuring The Game)Scott Storch4:32
16."Down" (featuring Kanye West)
Bigg D4:17
Total length:62:04
UK/digital "expanded edition" bonus tracks
No.TitleWriter(s)Producer(s)Length
15."Get at Ya"BrownThe Underdogs3:18
16."Mama"BrownEric Hudson4:24
17."Nice" (featuring The Game)
  • Brown
  • Taylor
Storch4:32
18."Down" (featuring Kanye West)
  • Brown
  • West
  • Merritt
Bigg D4:17
Japan bonus tracks
No.TitleWriter(s)Producer(s)Length
19."Fallen Angel"
  • Cox
  • State of Emergency
5:34
Limited edition DVD
No.TitleLength
1."Journey to South Africa"15:00
2."Behind the Scenes of "Wall to Wall""15:00
3."Wall to Wall" (music video)5:20
4."Behind the Scenes of "Kiss Kiss""12:37
5."Kiss Kiss" (music video)4:25
The Forever Edition US version
No.TitleWriter(s)Producer(s)Length
17."Forever"
  • Brown
  • Rob Allen
  • Andre Merritt
4:38
18."Superhuman" (featuring Keri Hilson)
  • Fauntleroy II
3:38
19."Heart Ain't a Brain"
  • Mason, Jr.
  • Thomas
  • Fauntleroy II
  • Antwoine Collins
The Underdogs3:40
20."Picture Perfect" (Remix) (featuring Bow Wow and Hurricane Chris)
  • Brown
  • will.i.am
4:11
The Forever Edition UK/Japan CD version
No.TitleWriter(s)Producer(s)Length
17."Fallen Angel[20]"
  • Brown
  • Scantz
  • WyldCard
  • Shropshire
  • Cox
  • State of Emergency
5:34
18."Forever"
  • Brown
  • Allen
  • Merritt
4:38
19."Superhuman" (featuring Keri Hilson)  3:39
20."Heart Ain't a Brain"
  • Mason, Jr.
  • Thomas
  • D. Jackson
  • Fauntleroy II
  • Collins
The Underdogs3:40

The Forever Edition includes a DVD with a documentary titled "Chris Brown on Tour", which is a montage of performances from his Up-Close & Personal Tour and behind-the-scenes footage. It also features a cameo appearance from Keyshia Cole, who held her own sold-out Just like You tour.

Japanese limited edition DVD
No.TitleLength
1."Wall to Wall" (music video) 
2."Kiss Kiss" (music video) 
3."With You" (music video) 
4."Forever" (music video) 
5."Chris Brown on Tour" (documentary) 

Two versions of The Forever Edition were made available; the first included the DVD, and the second did not. Only the CD edition was made available in the United Kingdom,[21] while most other countries had both editions available.[22]

Notes

  • (co.) signifies a co-producer.

Samples credits

BET bonus DVD[edit]

BET Presents Chris Brown is a DVD originally packaged with Exclusive, exclusively at Wal-mart. The release features BET highlights, performance highlights, and music videos from throughout Brown's career at that time. It also includes an interview where Brown talks about the making of Exclusive.[23]

Production[edit]

  • Executive producers: Chris Brown, Clive Calder and Phineas Kelly
  • Album mastered by Chris Athens at Sterling Sound, NYC
  • A&R administration: Shay Young
  • A&R coordination: Leticia Hilliard
  • Production coordination: Cara Hutchinson, Brian Gately
  • Clearances: David Schmidt, Kobie "The Quarterback" Brown, Donato Guadagnoli, Mattias Eng
  • Art direction and design: Courtney Walter
  • Photography: Dave Hill and Mark Mann
  • Styling: Mike Bogard for Blynn Group

Charts[edit]

Certifications[edit]

Region Certification Certified units/sales
Australia (ARIA)[54] 2× Platinum 140,000^
Brazil (Pro-Música Brasil)[55] Gold 30,000*
Denmark (IFPI Danmark)[56] Gold 10,000
Ireland (IRMA)[57] 2× Platinum 30,000^
New Zealand (RMNZ)[58]
The Forever Edition
2× Platinum 30,000^
United Kingdom (BPI)[59] Platinum 300,000^
United States (RIAA)[60] 4× Platinum 4,000,000

* Sales figures based on certification alone.
^ Shipments figures based on certification alone.
Sales+streaming figures based on certification alone.

References[edit]

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  2. ^ a b c Kellman, Andy. Review: Exclusive. AllMusic. Retrieved on 2009-10-26.
  3. ^ Jayson Rodriguez (November 8, 2007). "Kanye West Put A Stop To Chris Brown's Graduation Plans". Mtv.com. Retrieved February 16, 2022.
  4. ^ "The Truth About Kanye West And Chris Brown's Relationship". NickiSwift.com. August 30, 2021. Retrieved February 16, 2022.
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  6. ^ "New CDss". The New York Times. November 5, 2007. Retrieved February 16, 2022.
  7. ^ a b [1] [dead link]
  8. ^ a b "Exclusive : Chris Brown : Review : Rolling Stone". Rolling Stone. November 3, 2007. Archived from the original on November 3, 2007. Retrieved February 16, 2022.
  9. ^ "Slant Magazine - Music Review: Chris Brown: Exclusive". Slant Magazine. April 21, 2008. Archived from the original on April 21, 2008. Retrieved February 16, 2022.
  10. ^ Jones, Steve. Review: Exclusive Archived 2008-02-10 at the Wayback Machine. USA Today. Retrieved on 2009-10-26.
  11. ^ "Vibe". Vibe Media Group. November 16, 2007. p. 91. Retrieved February 16, 2022 – via Google Books.
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  13. ^ Iyana Robertson (December 2, 2015). "VIBE Commemorates Chris Brown's 10th Anniversary –". Vibe.com. Retrieved February 16, 2022.
  14. ^ Kot, Greg. Review: Exclusive. Chicago Tribune. Retrieved on 2010-04-17.
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External links[edit]