Greenleaf Book Group is an independent book publisher and distributor, which was established by Clint Greenleaf in 1997. Greenleaf was a CPA and accountant at Deloitte & Touche before writing his first book, Attention to Detail, in 1997 and then founding the company. The company is based around a business model where the author pays for the publishing under a selective imprint but retains all rights, also known as a hybrid publishing model. It has been based in Austin, Texas, United States of America since 2004. Clint Greenleaf moved to Chairman and Tanya Hall was appointed CEO in January 2014.