The beach is busy year-round, and various festivals are held there throughout the year. A popular beach event, "Polar Bear Club", during which participants bath in near freezing water, has been held annually since 1988 in January.
Popular sights near the beach include Dongbaekseom, at its west end, which is a popular fishing area. Oryukdo, a group of small islets east of the beach, which are considered a symbol of Busan. The neighborhood surrounding Haeundae is home to most of Busan's expatriate population.
Due to its fame, Haeundae is one of the most expensive areas in South Korea, and the most expensive outside of the Seoul Capital Area. This has led to numerous urban development projects near the beach and the nearby Marine City, including skyscrapers such as Haeundae Doosan We've the Zenith and Haeundae LCT The Sharp.
- "해운대해수욕장". korean.visitkorea.or.kr (in Korean). Retrieved 2018-04-30.
- 기자, 민소영. "[제31회 해운대 북극곰 수영축제] 만 2세부터 83세까지… 4500명 겨울 바다 달군다 - 부산일보". 부산일보 (in Korean). Retrieved 2018-04-30.
- "「해운대」" (in Korean). Retrieved 2018-04-30.
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