Hallmark holiday

From Wikipedia, the free encyclopedia

In the United States, a Hallmark holiday is a holiday that is perceived to exist primarily for commercial purposes, rather than to commemorate a traditionally or historically significant event.


The name comes from Hallmark Cards, a privately owned American company, that benefits from such manufactured events through sales of greeting cards and other items.

Holidays that have been referred to as "Hallmark holidays"[edit]


See also[edit]


  1. ^ Wood, Zoe (May 2010). "Birthday Wishes: Hallmark Celebrates a Century of Schmaltz". The Guardian. London. Retrieved February 14, 2012.
  2. ^ Stampler, Laura. "Here Are The 7 Dumbest 'Hallmark Holidays'". Business Insider. Retrieved 2021-06-21.
  3. ^ "How a Holiday Becomes A Card Sending Occasion" (Press release). Hallmark Cards. Archived from the original on October 11, 2007. Retrieved October 17, 2007. While we're honored that people so closely link the Hallmark name with celebrations and special occasions, we can't take credit for creating holidays

Further reading[edit]