Hankook P&G

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Hankook P&G (hangul:한국피앤지) is a Korean consumer goods company headquartered in Yeoksam-dong, Gangnam-gu, Seoul, Korea. It is a subsidiary of the multinational consumer goods company Procter & Gamble.

The company was established as Seotong P&G (서통피앤지) in 1989, and changed its name to Hankook P&G (한국피앤지) in 1993. It produces many popular chemical, food, paper, and personal care products, and has manufacturing facilities in Cheonan and Osan. The CEO of Hankook P&G is Kim Sang Heon (김상헌).

History[edit]

Established in 1989 as Seotong P&G with capital of 11 billion KRW. In 1993 the company changed its name from Seotong P&G to Hankook P&G; with its capital increasing to 107 billion KRW. In 1997 Hankook P&G merged with SsangYong Paper Co. Exports exceeded 70 million USD in 1999.

Products launched[edit]

  • 1989 Ivory soap
  • 1989 Whisper toilet paper
  • 1989 Pampers baby diapers (later renamed Cutie)
  • 1993 Pantene haircare products launched
  • 1995 Vidal Sassoon haircare products launched
  • 1997 Pringles potato crisps
  • 1999 Febreze disodorant
  • 1999 Cutie Super Premium toilet paper
  • 1999 Whisper Green/Whisper Fresh toilet paper
  • 2000 SK-II cosmetics line
  • 2000 Charmin toilet paper
  • 2000 Attends adult briefs,
  • 2000 Joy dishwashing liquid
  • 2003 Head & Shoulders dandruff haircare products,
  • 2003 Crest Spin electric toothbrush
  • 2004 Wella haircare products
  • 2004 Whisper Soft toilet paper
  • 2004 Pantene Amino-Pro Vitamin shampoo
  • 2005 Gillette shaving products


Awards[edit]

  • 2000: Receives Korea Logistics Award.
  • 2001: Ranked 1st in Consumer Satisfaction Index by KCSI and NCSI, awarded 'Human Resource Management Award' by Korea Efficiency Association.
  • 2002: Ranked 97th on Fortune's 100 best companies to work for, Vidal Sassoon is picked for Brand Power Award by Korea Efficiency Association.
  • 2006: Ranked 3rd on Fortune's Most Admired Companies and 1st on Fortune's Most Admired Companies in the Consumer Goods Industry.
  • 2007: Ranked 3rd on Fortune's Most Admired Companies and 1st on Fortune's Most Admired Companies in the Consumer Goods Industry.
  • 2008: Ranked 2nd on Barron's Most Admired Companies, 5th on Fortune's Most Admired Companies, and 1st on Fortune's Most Admired Companies in the Consumer Goods Industry.

Products[edit]

Producsts include: Braun, Codi, Crest, Cutie (formerly known as Pampers), Duracell, Gillette, Head & Shoulders, Febreze, Joy, Ivory, Oral-B, Pantene, Pringles, SK-II, Wella, Whisper (toilet paper), and Vidal Sassoon.

See also[edit]

External links[edit]