Heavy Rotation (song)

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"Heavy Rotation"
AKB heavyA.jpg
Type A cover, featuring Yuko Oshima, Atsuko Maeda and Mariko Shinoda.
Single by AKB48
from the album Koko ni Ita Koto
B-side
  • "Namida no Sea-Saw Game"
  • "Yasai Sisters"
  • "Lucky Seven"
ReleasedAugust 18, 2010 (2010-08-18)
FormatCD Single, digital download
GenreJ-pop
Length4:41:00
LabelYou, Be Cool! / King
Songwriter(s)Yasushi Akimoto, Yō Yamazaki
Producer(s)Yūsuke Tanaka
AKB48 singles chronology
"Ponytail to Shushu"
(2010)
"Heavy Rotation"
(2010)
"Beginner"
(2010)
Music videos
"Heavy Rotation" on YouTube
"Namida no Seesaw Game" on YouTube
"Yasai Sisters" on YouTube
"Lucky Seven" on YouTube

"Heavy Rotation" (ヘビーローテーション, Hebī Rōtēshon) is Japanese idol group AKB48's 17th single, released on August 18, 2010.[1] The video was directed by photographer and movie producer Mika Ninagawa. The title song of this single, widely known as "Hebirote" (ヘビロテ, Hebīrōtē), was a huge karaoke hit and lead the respective JOYSOUND charts for 43 weeks.[2]

2010 general election[edit]

The group's previous single, "Ponytail to Shushu", contained tickets in which buyers would vote for a member that would participate in the title track for "Heavy Rotation".[3] The winner of AKB48's 2010 general election was member Yuko Oshima, who became the center for the single. She was followed by Atsuko Maeda, Mariko Shinoda, Tomomi Itano and Mayu Watanabe.[4] Oshima was the cover girl for the Type B single, while the next three ranking members in the poll were featured on the Type A cover.

Tie-in[edit]

Three of the four songs found on the single were used in television commercial campaigns: "Heavy Rotation" in commercials for confectionist UHA Kakuto's Puccho candies, "Lucky Seven" for 7-Eleven and "Yasai Sisters" for a campaign by vegetable juice producers Kagome.[1] "Namida no See-Saw Game" was used as the ending theme song for AKB48's variety show, AKB600sec..[1]

Track listing[edit]

Type A track list
No.TitleWriter(s)ArrangerLength
1."Heavy Rotation"Yasushi Akimoto, Yō YamazakiYūsuke Tanaka4:41
2."Namida no Sea-Saw Game" (涙のシーソーゲーム "Sea-Saw Game of Tears," performed by Under Girls)Akimoto, Toshiaki MatsumotoRyōsuke Nakanishi4:43
3."Yasai Sisters" (野菜シスターズ "Vegetable Sisters," performed by Yasai Sisters)Akimoto, Takao YoshinoSeiji Mutō3:34
4."Heavy Rotation (Karaoke Ver.)"Akimoto, YamazakiTanaka4:40
5."Namida no Sea-Saw Game (Karaoke Ver.)"Akimoto, MatsumotoNakanishi4:43
6."Yasai Sisters (Karaoke Ver.)"Akimoto, YoshinoMutō3:35
Total length:26:05
Type B track list
No.TitleWriter(s)ArrangerLength
1."Heavy Rotation"Akimoto, YamazakiTanaka4:41
2."Namida no Sea-Saw Game"Akimoto, MatsumotoNakanishi4:43
3."Lucky Seven" (ラッキーセブン Rakkī Sebun)Akimoto, Keiji TanabeYūichi "Masa" Nonaka3:41
4."Heavy Rotation (Karaoke Ver.)"Akimoto, YamazakiTanaka4:40
5."Namida no Sea-Saw Game (Karaoke Ver.)"Akimoto, MatsumotoNakanishi4:43
6."Lucky Seven (Karaoke Ver.)"Akimoto, TanabeNonaka3:43
Total length:26:19
Theatre version track list
No.TitleWriter(s)ArrangerLength
1."Heavy Rotation"Akimoto, YamazakiTanaka4:41
2."Namida no Sea-Saw Game"Akimoto, MatsumotoNakanishi4:43
3."Yasai Sisters"Akimoto, YoshinoMutō3:34
4."Lucky Seven"Akimoto, TanabeNonaka3:40
Total length:16:39

Personnel[edit]

Heavy Rotation[edit]

Center : Yuko Oshima

Namida no Sea-Saw Game[edit]

Yasai Sisters[edit]

Ishida has only appeared on behalf of Ono in the PV.

Lucky Seven[edit]

  • Team A: Misaki Iwasa, Haruna Kojima, Atsuko Maeda, Rino Sashihara, Mariko Shinoda, Minami Takahashi, Aki Takajo
  • Team K: Sayaka Akimoto, Tomomi Itano, Minami Minegishi, Sae Miyazawa, Yuko Ōshima
  • Team B: Tomomi Kasai, YukiKashiwagi, Rie Kitahara, Mika Komori, Sae Miyazaki, Mayu Watanabe

Charts and certifications[edit]

SNH48 version[edit]

"Heavy Rotation"
EP SNH48blue.jpg
Blue Version cover
Single by SNH48
B-side
  • "River"
  • "Let's Become Cherry Blossom Trees"
ReleasedJune 13, 2013 (2013-06-13)
FormatCD Single
GenrePop rock
Length4:47
LabelOcean Butterflies Music
Songwriter(s)Original Japanese lyrics:
Yasushi Akimoto
Chinese lyrics:
Gu Rui
Gou Qing
Composer:
Yō Yamazaki
Yoshimasa Inoue
Yoko Kensuke
Producer(s)Yasushi Akimoto
SNH48 singles chronology
"Heavy Rotation"
(2013)
"Flying Get"
(2013)
Red version
EP SNH48red.jpg
Music videos
"Heavy Rotation"
Music video
"River"
Music video
"Let's Become Cherry Blossom Trees"

"Heavy Rotation" (Chinese: 无尽旋转, Pinyin: Wújìn Xuánzhuǎn) was redone in Mandarin for AKB48's sister group in China, SNH48, as the group's debut single; it was released on June 13, 2013.[17] This EP also contains Mandarin tracks for River and Sakura no Ki ni Narō.

Release[edit]

The single was released in 2 versions: Type Red and Type Blue. The contents in both Type Red and Type Blue are the same except their different cover photo. Each CD includes a handshake event ticket, a member photo, a group photo and a DVD with the music videos of the 3 songs.

Besides, Collectors Edition released after 2 versions were sold out. Collectors Edition was also released in Type Red and Type Blue. Each CD includes a River theme photo with 16 members, but no DVD included.

Track listing[edit]

Track list
No.TitleWriter(s)ArrangerLength
1."Heavy Rotation" (Chinese: 无尽旋转, Pinyin: Wújìn Xuánzhuǎn)Gu Rui, Gou Qing (Chinese lyrics)
Yō Yamazaki (Composer)
Yūsuke Tanaka4:47
2."River" (Chinese: 激流之战, Pinyin: Jīliú Zhī Zhàn)Gu Rui, Gou Qing (Chinese lyrics)
Yoshimasa Inoue (Composer)
Yoshimasa Inoue4:48
3."Let's Become Cherry Blossom Trees" (Chinese: 化作樱花树, Pinyin: Huà Zuò Yīnghuā Shù)Gu Rui, Gou Qing (Chinese lyrics)
Yoko Kensuke (Composer)
Yūichi "Masa" Nonaka5:34
4."Heavy Rotation (off vocal ver.)"Yō Yamazaki (Composer)Yūsuke Tanaka4:47
5."River (off vocal ver.)"Yoshimasa Inoue (Composer)Yoshimasa Inoue4:48
6."Let's Become Cherry Blossom Trees (off vocal ver.)"Yoko Kensuke (Composer)Yūichi "Masa" Nonaka5:34
Total length:30:15

Personnel[edit]

The track was sung by the first generation members of SNH48:

  • Wu Zhehan, Gu Xiangjun, Kong Xiaoyin, Jiang Yuxi, Xu Jiaqi, Xu Chenchen, Dai Meng, Tang Min, Qiu Xinyi, Chen Guanhui, Chen Si, Qian Beiting, Zhao Jiamin, Zhang Yuge, Ding Ziyan, Dong Zhiyi, Mo Han, Li Yuqi

See also[edit]

References[edit]

  1. ^ a b c 17thシングル『ヘビーローテーション』8月18日発売!! (in Japanese). King Records. Retrieved 2010-09-20.
  2. ^ 【オリコン】AKB48、カラオケでも新記録樹立 「ヘビロテ」が43週連続1位 (in Japanese). Oricon. Retrieved 2017-01-25.
  3. ^ "AKB48が初週50万枚超で首位 モー娘。以来9年半ぶり快挙" (in Japanese). Oricon. 2010-06-01. Retrieved 2010-06-01.
  4. ^ "「AKB48総選挙」で大波乱 大島優子が初戴冠で前田のV2阻止!". Oricon. 2010-06-09. Retrieved 2010-09-20.
  5. ^ "Adult Contemporary Airplay". Billboard (in Japanese). 2010-08-30. Archived from the original on 2010-09-21. Retrieved 2010-09-20.
  6. ^ "Japan Billboard Hot 100" (in Japanese). Billboard Japan. 2010-08-30. Archived from the original on 2010-09-21. Retrieved 2010-09-20.
  7. ^ "Japan Billboard Hot 100". Billboard. December 10, 2010. Archived from the original on December 11, 2010. Retrieved December 11, 2010.
  8. ^ "AKB48、大島優子の初センター曲が発売初日に売上34万枚". Oricon. 2010-08-18. Retrieved 2010-09-20.
  9. ^ "ヘビーローテーション(Type-A) - AKB48/ オリコンランキング情報サービス「you大樹」" (in Japanese). Oricon. Retrieved 2010-09-20.
  10. ^ 2010年オリコン年間ランキング シングル (in Japanese). Oricon. Retrieved 2010-12-20.
  11. ^ "レコード協会調べ 2010年08月25日~2010年08月31日 <略称:レコ協チャート(「着うたフル(R)」)>" (in Japanese). Recording Industry Association of Japan. Archived from the original on 2015-01-07. Retrieved 2010-09-20.
  12. ^ "レコード協会調べ 2009年12月16日~2010年12月14日「着うたフル(R)」 2010年有料音楽配信「年間チャート」(通称:レコ協チャート)" [Record Association Analysis: December 16, 2009—December 14, 2010 Full-length Cellphone Download 2010 paid digital sales "Yearly Chart" (Abbreviated: RIAJ Chart)] (PDF). RIAJ. December 20, 2010. Retrieved December 22, 2010.
  13. ^ "オリコンランキング情報サービス「you大樹」". Oricon. Retrieved February 9, 2011. (subscription only)
  14. ^ ゴールド等認定作品一覧 2010年10月. RIAJ (in Japanese). 2010-11-10. Retrieved 2010-11-10.
  15. ^ レコード協会調べ 2月度有料音楽配信認定 <略称:2月度認定>. RIAJ (in Japanese). February 20, 2011. Retrieved February 21, 2011.
  16. ^ a b レコード協会調べ 4月度有料音楽配信認定<略称:4月度認定> [Record Association report: April digital music download certifications (Abbreviation: April Certifications)]. RIAJ (in Japanese). May 20, 2011. Retrieved May 20, 2011.
  17. ^ "SNH48首张正能量EP大碟《无尽旋转》今日正式预售".

External links[edit]

Heavy Rotation music video by AKB48 (with English subtitles) on YouTube