Helix Sleep
 | |
| Type | Private |
|---|---|
| Industry | Mattresses |
| Headquarters | New York, New York |
Area served | United States, Canada |
| Products | Mattresses |
| Website | helixsleep |
Helix Sleep is a privately held, U.S.-based, e-commerce brand platform, operating a portfolio of home goods brands. Helix Sleep aims to change the way people sleep by bringing customization to the sleep category through individually personalized, custom-made mattresses.[1][2] Birch by Helix is an all-natural and sustainable sleep brand, with 100% organic certified products.[3] Finally, Allform by Helix brings high-end product quality and extreme modularity to the sofa category.[4]
The company is headquartered in New York City. All mattresses and sofas are manufactured in the US, and the company ships product to the United States and Canada.
History[edit]
Helix Sleep was founded by Adam Tishman, Kristian von Rickenbach, and Jerry Lin in 2015.[5] The co-founders met at the University of Pennsylvania Wharton School MBA program. They bonded over the transition of moving to a new city and the struggles of buying a new mattress. They discovered that the mattress industry was broken and they wanted to fix it.[6] On August 4, 2015, the Helix Sleep website was launched.[7] Prior to the launch, the company raised a seed round investment from angel investors.[6]
The company expanded its delivery service to reach customers in Canada in January 2016.[8]
Helix Sleep announced that it had raise Series A funding in August 2016.[9] Investors included Double J Capital, Great Oaks VC, Simon Venture Group, WIT, Jonathan Klein, and Jess Itzler.[10]
The company launched the Birch by Helix brand in May 2019.[11] The Allform brand was launched in May 2020.[12]
Products[edit]
The Helix Sleep brand gives customers a questionnaire to learn about their height and weight, how they sleep, and how firm their mattresses usually are and uses that data to match users to the perfect mattress.[13]
See also[edit]
References[edit]
- ^ Kramer, Scott (22 October 2015). "Helix Sleep: A Comforting Way to Order Beds Online". Forbes. Retrieved 23 December 2015.
- ^ Goble, Andrew (28 November 2015). "The Bespoke Mattress of the Future Is Here (And It's Really Damn Cozy)". GQ. Retrieved 23 December 2015.
- ^ Sleep, Helix. "Helix Launches All-Natural Sleep Brand, Birch Living". www.prnewswire.com. Retrieved 2020-06-22.
- ^ "Helix Sleep introduces new Allform sofa". Furniture Today. 2020-05-13. Retrieved 2020-06-22.
- ^ "Interview with Adam Tishman, Co-Founder at Helix Sleep". Mattress Clarity. 2015-09-27. Retrieved 2018-10-29.
- ^ a b "A new startup Helix Sleep will build a mattress customized for both you and your partner for under $1,000". Business Insider. Retrieved 2018-06-13.
- ^ "A new startup Helix Sleep will build a mattress customized for both you and your partner for under $1,000". Business Insider. Retrieved 2016-06-09.
- ^ Sleep, Helix. "Personalized Custom Mattress | Helix Sleep". www.helixsleep.com. Retrieved 2016-06-09.
- ^ https://techcrunch.com/2016/08/29/helix-sleep-raises-7-4-million-to-sell-made-to-order-mattresses-online/
- ^ "Helix Sleep raises $7.4 million to sell made-to-order mattresses online – TechCrunch". techcrunch.com. Retrieved 2018-06-13.
- ^ GmbH, finanzen net. "Helix Launches All-Natural Sleep Brand, Birch Living". markets.businessinsider.com. Retrieved 2021-02-03.
- ^ "Helix Sleep Launches Allform, New Modular Sofa Brand". finance.yahoo.com. Retrieved 2021-02-03.
- ^ "Helix Sleep Uses Your Personal Data To Create A $900 Custom Mattress | Fast Company". Fast Company. 2015-08-04. Retrieved 2017-10-16.
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