Hello English

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Hello English
Hello English.png
Type of site
Privately Held Corporation
Available in22 languages
Founded2014; 6 years ago (2014)
HeadquartersJaipur, India[2]
Area servedWorldwide
Founder(s)Nishant Patni
Pranshu Patni
IndustryE-Learning, Online Education
ParentIntap Labs Private Limited
Alexa rankIncrease 229,750 (December 2019)[3]
Users50 million (as of September 2019)[4]
LaunchedOctober 2014; 5 years ago (2014-10)
Current statusActive

Hello English is an English language-learning application, which allows users to learn the English language through interactive modules.[5][6][7][8] As of January, 2017, the application has over 15 million downloads.[4] It functions on a freemium pricing model. The app is available on Android, iOS, Windows and Web.[9][10]


Hello English was launched in October 2014 by CultureAlley.[11] It is an edtech startup co-founded by Nishant Patni, an alumnus of IIT Bombay and Kellogg School of Management along with Pranshu Patni, an alumnus of NMIMS, back in December 2012.[12][6][13][1][14] It runs under Jaipur based Intap Labs Private Limited.[15][16][17]


The platform raised $6.5 million in Series-A funding led by New York-based venture capital firm Tiger Global Management in March, 2015.[18][19][20][21] The other participants included Kae Capital (led by Sasha Mirchandani), and 500 Startups, California, and angel investors - Rajan Anandan and Sunil Kalra.

The platform had previously raised an undisclosed amount of funding from Kae Capital in 2013.[22]


The application consists of 475 interactive lessons and games associated with reading, writing, speaking, and listening and has gamification mechanics in the app. It has a bilingual dictionary, available in 22 languages.[5][23]


See also[edit]


  1. ^ a b c Julka, Harsimran (July 8, 2015). "How CultureAlley's app Hello English became number 1 on Google Play store in India in just 8 months". The Economic Times.
  2. ^ a b c Mathur, Vishal (July 8, 2015). "Apps for learning English". Livemint.
  3. ^ "quora.com Competitive Analysis, Marketing Mix and Traffic - Alexa". www.alexa.com. Retrieved 24 December 2019.
  4. ^ a b Dhawan, Ashish (January 6, 2017). "2017 Wishlist: Five Critical Reforms To Dramatically Improve The Quality Of Our School Education". Swarajya.
  5. ^ a b "इन ऐप्स से आप राह चलते-चलते भी आसानी से सीख सक ते हैं अंग्रेजी, फ्री हैं उपलब्ध हैं यह सभी ऐप्स" (in Hindi). Jansatta. March 29, 2017.
  6. ^ a b c Chaudhary, Deepti (February 11, 2015). "Pranshu Patni: The dispenser of languages". Forbes India.
  7. ^ "Need education system that enables thought, says Niti Aayog CEO". Gurugram: The Times of India. April 29, 2017.
  8. ^ "नंबर वन ऐप बन गया भारत का हेलो इंग्लिश ऐप" (in Hindi). Navbharat Times. July 9, 2015.
  9. ^ Ahaskar, Abhijit (April 11, 2017). "Apps bridging the language divide". Livemint.
  10. ^ "इन ऐप्स से हफ्ते भर में सीख सकते हैं इंग्लिश, FREE में करें डाउनलोड" (in Hindi). Daily Bhaskar. July 5, 2016.
  11. ^ "7 Indian EdTech Startups You Should Know About". NDTV. February 19, 2016.
  12. ^ "How Two Youngsters are Helping India Learn English". NDTV. June 29, 2016.
  13. ^ "जयपुर के इस Hello app ने दी whatsapp को टक्कर" (in Hindi). Punjab Kesari. July 8, 2015.
  14. ^ Behl, Reemaa (July 6, 2016). "Say hello to the new way of learning English". Femina (India).
  15. ^ "Company Overview of Intap Labs Pvt. Ltd". Bloomberg.com. Retrieved June 9, 2017.
  16. ^ Sharma, Disha (October 23, 2015). "Software to stone art come together as the Pink City lures startups". VCCircle.
  17. ^ "These startups are betting on 'desi ideas' to grow". Dailyhunt. February 17, 2017.
  18. ^ Pai, Vivek (July 6, 2015). "CultureAlley raises $6.5M from Tiger Global, 500 Startups & KAE". MediaNama.
  19. ^ Gupta, Bhawna (July 3, 2015). "Language learning startup CultureAlley raises $6.5M from Tiger Global, others". VCCircle.
  20. ^ McIntyre, Kylee (November 13, 2015). "How a startup is getting India to say 'Hello English'". Techinasia.
  21. ^ Velayanikal, Malavika (December 2, 2015). "10 top-funded edtech startups bucking the trend in India this year (INFOGRAPHIC)". Techinasia.
  22. ^ Gulati, Sonam (May 22, 2013). "Kae Capital picks up minority stake in CultureAlley.com". VCCircle.
  23. ^ "इन ऐप्स की मदद से स्मार्टफोन के जरिए सीखिए इंग्लिश" (in Hindi). Navbharat Times. March 20, 2016.
  24. ^ "Android rating stats in category Education". Androidrank. Archived from the original on March 29, 2018. Retrieved June 9, 2017.
  25. ^ "Innovative Mobile App Awards". Internet and Mobile Association of India. Archived from the original on July 16, 2017. Retrieved June 9, 2017.
  26. ^ Thakran, Shekhar (December 2, 2016). "Google Play Reveals 'Best of 2016' Apps, Games, Books, Movies, TV Shows". NDTV.
  27. ^ Shekhar, Sidharth (December 7, 2016). "ixigo Train app Awarded the Best 'Made in India' app by Google". PCQuest.
  28. ^ Ahmed, Munzir (December 28, 2016). "गूगल प्ले स्टोर से 2016 में इन एंड्रॉयड ऐप्स को सबसे ज्यादा किया गया डाउनलोड" (in Hindi). New Delhi: Aaj Tak.
  29. ^ Julka, Harsimran (July 8, 2015). "Hello English number 1 app on Google Play store in India". ET Telecom.
  30. ^ "IAMAI announces winners of 5th India Digital Awards". BestMediaInfo. January 16, 2015.
  31. ^ "About the Nominee: Pranshu Bhandari Patni". NDTV. February 11, 2016.

External links[edit]