Henry S. Levy and Sons, popularly known as Levy's, was a bakery based in Brooklyn, New York, most famous for its rye bread. It is best known for its advertising campaign "You Don't Have to Be Jewish to Love Levy's", which columnist Walter Winchell referred to as "the commercial [sic] with a sensayuma" (sense of humor).
^Leroy Pope. "Frozen breads may soon outsell fresh", Simpson's Leader-Times (Kittaning, Pennsylvania), March 7, 1967, p. 7: The poster ads bearing this slogan have been so well done they have attracted the admiration of advertising men everywhere."
^Walter Winchell. "Walter Winchell of Broadway" (column), Daily News (Lebanon, Pa.), March 12, 1964, page 39.