Hero Cycles

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Not to be confused with Hero Group.
Hero Cycles Limited
Public company
Industry Bicycles
Founded 1956
Headquarters Ludhiana, Punjab, India
Key people
Om Prakash Munjal
Products Bicycles
Revenue 1650 crore (US$250 million) 2010-2011[1]
Subsidiaries Hero Motocorp, Erik Buell Racing (49.2%, a subsidiary of Hero Motocorp)
Slogan Cycle of Life
Website www.herocycles.com
HERO SPRINT (along with HERO RAZOR BACK NE in the background)
Hero Bicycle at Bhadrachalam

Hero Cycles Limited, based in Ludhiana Punjab, India, is a manufacturer of bicycles and bicycle related products.[2]

History[edit]

Hero group was established by the four Munjal brothers, namely, Brijmohan Lall Munjal, Satyanand Munjal, Om Prakash Munjal and Late Dayanand Munjal.

  • The brothers hailed from a small town called Kamalia, now in Pakistan.
  • The brothers established a business of bicycle spare parts in the year 1944 in Amritsar.
  • After partition and independence of India, the brothers moved to Ludhiana and started a bicycle unit called Hero Cycles in 1956.
  • By 1975, Hero became the largest manufacturer of bicycles in India with a production of 7500 cycles per day.
  • In 1984, Hero group joined Honda Motors of Japan to create Hero Honda Motors Limited which soon became one of the market leader in motor-cycle sales in India.
  • In 1986, Hero Cycles produces over 18,500 cycles a day, the highest in global reckoning. With the 48% share of the Indian market, this volume has catapulted Hero in the Guinness Book of World Records as the largest bicycle manufacturer in the world.
  • By 2004, Hero Honda became the world's largest manufacturer of two-wheelers with over 48% market share in India.
  • In August 2011, Hero and Honda parted company, thus forming Hero MotoCorp and Honda moving out of the Hero Honda joint venture.
  • In 2012, Hero crossed the figure of 13 Crore Cycles.

See also[edit]

References[edit]

  1. ^ "Hero Cycles to get into premium segment; to export to US, UK - Economic Times". Articles.economictimes.indiatimes.com. 7 August 2011. Retrieved 10 August 2011. 
  2. ^ "Hero Cycles Ltd". Herocycles.com. Retrieved 10 August 2011. 

External links[edit]