Hipster hop

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Hipster hop, also known as hipster rap,[1] is a portmanteau of hipster and hip hop, is a microgenre of alternative hip hop, more specifically, "indie rock-informed hip-hop".[2]


According to critic Matt Preira, writing in the Miami New Times, hipster-hop constitutes a "discernable transition in rap music," one which incorporates elements of hipster culture. Preira claims that it is "a brewing microgenre poised to take the mainstream by storm".[3] Chicago Reader critic Miles Raymer says that hipster rappers "screw around with old school signifiers," but that hipster rap "embodies the same sort of utopian, big-tent ideal that old-school hip-hop did." According to Raymer, it works the "leading edge of the interplay between rap music and dance music," while being defined by hipsteresque fashions and attitudes.[1]


Das Racist at Governors Ball 2011

In summary, hipster rap is characterized by a blurring of the lines between "'pure' rap, hip-hop, R&B, pop, and rock".[4] Critics have often associated it with Seattle, Washington groups such as Mad Rad, although the group denies that their music falls into the genre.[5]

A handful of bands shaped hipster hop around the wake of hipster subculture in the late 2000s to the early 2010s, among them, most notably, Das Racist and Ninjasonik from New York City. A lot of hipster hop fashion and label management for genre's artists were done around that time by label/fashion brand МИШКА, also from NYC.

Popular hipster hop artists (or artists associated with the style) include Kid Cudi, João Grilo, Childish Gambino, Tyler, the Creator, Mikill Pane, Kid Sister, Kreayshawn, XV, Chiddy Bang, Azealia Banks, The Swank, and Air Dubai.[2][1][3][4][6]

See also[edit]


  1. ^ a b c Miles Raymer (June 5, 2008). "Don't Hate Them Because They're Hip: One of Chicago's hottest scenes has attracted the inevitable backlash". The Chicago Reader. Retrieved August 17, 2011.
  2. ^ a b Mike Osegueda (July 8, 2011). "Fresh artists step up halfway through 2011". The Fresno Bee.
  3. ^ a b Matt Preira (May 10, 2011). "Five Key Moments in the Chronology of Hipster Hop". Miami New Times. Retrieved August 17, 2011.
  4. ^ a b Harrison Garcia (February 11, 2011). "Hipster Hop in Denver: Great music from Air Dubai and Input". The Denver Examiner.
  5. ^ Jonathan Cunningham (April 15, 2009). "The Party Keeps Getting Better for Champagne Champagne". The Seattle Weekly. Retrieved August 17, 2011.
  6. ^ Matt Preira (May 13, 2011). "Catch Up With Kid Cudi and His Emo-Synth Hipster Hop at La Covacha May 20". Miami New Times. Retrieved August 17, 2011.