A music video to accompany the release of "Hold On" was first released on YouTube on 30 March 2012. In this video, the song was performed live in a studio. As of June 2020, the video has over 39 million views.
NPR named "Hold On" the fifth best song by a woman or non-binary artist in the 21st century, saying of the song:
"Despite her ability to quickly transition from a sultry croon à la Janis Joplin to a bellowing, often disembodied howl, it's the lyrical wisdom that masks Howard's young age and makes this song special. "Hold On" is not just a mantra offering the encouragement needed to get through life's rough patches; it's a timeless song that wouldn't work without Howard's ability to interweave a myriad of emotions with raw honesty"