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|Founder||Alex Simons, Red Jerry|
|Genre||House, Progressive Trance, Progressive House|
|Country of origin||United Kingdom|
Hooj Choons is a house record label formed by Alex Simons and Red Jerry (real name Jeremy Dickens) in 1990. The first release was "Carnival de Casa" by Rio Rhythm Band, however, it was not until 1992's release of Felix's "Don't You Want Me", which Red Jerry and Faithless founder-member Rollo co-produced, that Hooj Choons had their first crossover hit. Over the next ten years, Hooj Choons had several notable releases including productions from artists such as Diss-Cuss, Tilt, Oliver Lieb and JX. The label has built up a huge roster of popular club hits and smaller underground classics over 20 years.
In 2003 Hooj announced its dissolution as a record label. Hooj Choons was dissolved having released 136 singles plus a dozen or so album-length compilations. It is survived by its sub-label Lost Language, which has subsequently released the album Oid by Space Manoeuvres.
In early October 2006, Hooj Choons announced that the label would be coming back under management from the owners of Lost Language. Their first release upon return was a re-release of Medway's "Resurrection" with new material slated for autumn 2007. After another few years on hiatus, they released The Wasp EP by Dopefish in January 2011.