The ride was established in 1998 when Iron Butt Association rider Ron Ayres set a 49-state record time by riding to Hyder at the end of a 48-state record ride. 2010 was the last year the event was organized by Ron Ayres himself; 2011 and 2012 rallies were self-organized by attendees.
^Tim Yip (March–April 2008). "Edmonton to Alaska". Roadrunner. Joining a band of motorcyclists on an annual run to Hyder, Alaska, we rode north from Edmonton to celebrate Ron Ayres's 1998 feat of smashing the Iron Butt record (riding to 48 states within 10 days) in what is now called the 48 Plus! Iron Butt Ride.