The Apple iPod+HP is an Apple iPod 4G with an HP logo on the back, distributed through HP. It was part of a distribution strategy designed to sell more iPods by selling them through HP's larger mass-market distribution network.
Originally, HP planned on launching a personal music player called the HP Pavilion Personal Media Player that was to have run on Microsoft's Windows Media Audio technology. The HP Pavilion Personal Media Player was to have launched in an alliance with Napster, but the player would have worked with other WMA services. However, the HP Pavilion PMP failed in focus groups, leading HP to suddenly cancel the project. Because of termination of the Pavilion project, HP cancelled its contract with Napster and HP CEO Carly Fiorina withdrew her name from the Napster 2.0 launch event.
As these were officially HP products rather than Apple products, Apple StoreGenius Bars were not authorized to repair Apple iPod+HP iPods, and they had to be sent to an HP Authorized Service Center for repair, despite identical designs.
On July 29, 2005, HP announced that it would terminate its deal with Apple. By the end, the HP deal accounted for only 5% of Apple's iPod sales. As part of the termination agreement, HP could not develop or sell an iPod competitor until August 2006. HP continued to pre-install iTunes on home computers until January 6, 2006, when HP announced a partnership with RealNetworks to install Rhapsody on HP and Compaq-branded home player under the HP brand. However, HP's US home and home office online store did briefly sell Microsoft's Zune as an accessory.