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Official logo of the IndieCade festival
IndieCade or Indiecade is an international juried festival of independent games. IndieCade is known as "the video game industry's Sundance." At IndieCade, independent video game developers are selected to screen and promote their work at the annual IndieCade festival and showcase events. In 2009, IndieCade launched a conference track featuring classes, panels, workshops, and keynotes. The conference has since become a major attraction for indie developers and others in the industry. It is focused on innovation and artistry in interactive media, aiming to create a public perception of games as rich, diverse, artistic, and culturally significant.
IndieCade was formed by Creative Media Collaborative, an alliance of industry producers and leaders founded in 2005. IndieCade's board of advisors includes (among others) Seamus Blackley, Tracy Fullerton, Megan Gaiser, Andy Gavin, Carl Goodman, John Hight, Robin Hunicke, Henry Jenkins, Richard Lemarchand, Frans Mayra, Jamil Moledina, Janet Murray, Robert Nashak, Carolyn Rauch, Kellee Santiago, Keita Takahashi, Will Wright (game designer), and Eric Zimmerman. IndieCade founder is Stephanie Barish, Festival Chair is Celia Pearce, and Festival Director is Sam Roberts.
The festival started as part of E3 before being spun off as an independent event in Bellevue, Washington. In 2009 the festival moved to Culver City, where a Twitter game and an "urban" scavenger hunt were part of the festivities.
The Indiecade festival is the only stand-alone festival for independent games in the United States, and open to the public. Games are submitted for consideration to the IndieCade festival jury in the early spring and a selection of finalists for the culminating annual IndieCade festival is determined and announced by the fall. Additional games from the pool of IndieCade submissions are showcased at a variety of events each year around the world. 2009 IndieCade showcase events included E3, the Ottawa International Animation Festival (OIAF) partnered with the IndieCade organization "that focuses on independent games and works to cultivate innovation and artistry in interactive media" in 2009, and an independent video gaming ("IndieCade Europe") festival has been held in the United Kingdom in 2007-2009 at Gamecity. In 2016 IndieCade Europe was rebooted and took place in Paris, where it will return in 2017.
In 2009, IndieCade moved its flagship stand-alone festival from Bellevue, Washington to Culver City (Los Angeles), California. Each year, IndieCade "invades" downtown Culver City to create a "city-sized arcade". The festival transforms a central blacktop parking lot on Main Street, leveraging the open space by building temporary structures that host parties, individual games, and planned and spontaneous Big Games. The previous IndieCade festivals took place October 1–4, 2009, October 8–10, 2010, October 6–9, 2011, October 5–7, 2012, IndieCade 2013 took place on October 3–6 and between October 9 and 12 for 2014. Indiecade 2015 started later in the month taking place on October 22–25.
GameWalk is the heart of the IndieCade festival and consists of approximately 40 finalist games selected for their creativity, unique vision, and technological innovation. The games are exhibited in several locations in downtown Culver City: the Fire Station, NextSpace coworking offices, and the Gregg Fleishman Studio, which are turned into temporary galleries for the festival. It is free and open to the public.
The IndieCade GameSlam, in the vein of a poetry slam, invites developers to the stage and provide a brief (90 second) showcase of their game, including the idea behind its creation and development. This presents an opportunity for developers to share their work via short presentations within a communal creative environment.
The Big Games program serves as an extension to IndieCade's mission to promote games of all kinds. Big Games are large, multi-player games played outside and involving physical activity, and range to include technology, tactics, and personal interaction. Big Games are curated by on-site docents, and presents projects such as Ninja (a turn based game of tag), Reality (an Alternate Reality game), and Meatspace Invasion (a mixed virtual/real-world tag/shooting style game). It is free and open to the public.
The Night Games are an evening event centered on showing and playing multiple games. These games can be single player experiences played on a giant screen in front of an audience (superHYPERCUBE); multiplayer games that use only glowing wands (Johann Sebastian Joust); or large performance pieces, involving many players (Humanoid Asteroids). IndieCade promotes the Night Games to feature the beauty and innovation of modern game design which is beyond what the audience currently conceives as a traditional game.
The first IndieCade Mobile 3D Game Jam was hosted in Los Angeles at the University of Southern California's Interactive Media Division on August 6–7, 2011. During the two-day event, 12 teams began the process of creating a fully functional 3D mobile game for the LG Thrill 4G. 6 finalists were chosen to go on to the next round of refining their games in order to compete for the LG Mobile 3D Award at the Red Carpet Award Ceremonies.
The first annual IndieCade Holiday Party took place at Riot Games (League of Legends) headquarters in Santa Monica on December 14, 2011. The fundraiser featured postcard art sent in by the community, available for sale by silent auction. The art show was curated by Glitch Lab. Notable art contributors were Pendleton Ward (creator of Adventure Time), Jason Torchinsky, as well as Amanda Williams and Katherine Rubenstein.
IndieCade awards ceremony
Approximately 40 games each year are selected to exhibit at GameWalk. The finalists are eligible to compete in IndieCade's Red Carpet Awards. Audience Choice and Developer Choice Awards are announced separately during the festival's Closing Party.
Awards categories include:
- Best In Show
- Best Story/World Design
- Best Technology
- Best Gameplay Design
- Best Visuals
- Best Sound
- Best Interaction
- Community Impact
- Special Recognition
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