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IndustrySmall business customer relationship management, Email marketing, E-commerce
Key people
Clate Mask, CEO and Co-founder
Scott Martineau, Senior Vice President of Product Strategy
ServicesSaas, Marketing and sales automation[buzzword], CRM software
Revenue$100 million (2017)[1]
Number of employees

Keap (formerly Infusionsoft) is a private company that offers an e-mail marketing and sales platform for small businesses, including products to manage and optimize the customer lifecycle[clarification needed], customer relationship management, marketing automation[buzzword], lead capture[clarification needed], and e-commerce.[2][3][4][5][6] It is based in Chandler, Arizona.

The company received $54 million in venture capital from Goldman Sachs in early 2013.[4][7][8][9][10][11] In total, the company has generated over $125 million in funding.[12]


Infusionsoft was founded in 2001 by brothers Scott and Eric Martineau in Mesa, Arizona with now CEO Clate Mask.[13]

In 2004, the company developed a script to automate sales leads, which became the foundation of Infusionsoft’s SaaS product range.[13]

As of January 2019, the company is known as Keap.[citation needed]

Company overview[edit]

Keap offers an integrated email marketing platform for small business users.[8][13][14]


The Keap platform can create and host Web forms and links, execute automated campaigns, track ROI, provide customer sales updates, database management and e-commerce functionality.[5][15][16][17]

Awards and recognition[edit]

Infusionsoft was named by Inc. as a 2013 Hire Power Awardee and ranked number 4 in the software category with over 240 jobs created in a year.[4][10] Infusionsoft has been honored as an Inc. 500/5000 list of fastest growing private company 7 times as of 2013.[11] Inc. also ranked the company #47 on its list of Top 100 Arizona Companies and #44 on its list of companies in the Phoenix metro.[11]

See also[edit]


  1. ^ Yuliya Chernova (October 6, 2014). "Sales and Marketing Co. Infusionsoft Valued at About $500M in New Deal". Wall Street Journal. Retrieved April 14, 2015.
  2. ^ "Infusionsoft Review — Automation Marketing Software For Small and Medium Businesses". Yahoo! Business. Retrieved 31 December 2013.
  3. ^ "ACE CEO of the Year: Clate Mask". Phoenix Business Journal. Retrieved 31 December 2013.
  4. ^ a b c "Meet the Job Creators". Inc. Retrieved 31 December 2013.
  5. ^ a b "FOUR AWESOME MARKETING VEHICLES YOU PROBABLY TAKE FOR GRANTED". Fast Company. Retrieved 31 December 2013.
  6. ^ "13 Great Tech Tools: Simple Tech For Big Productivity". Business Insider. Retrieved 31 December 2013.
  7. ^ "50 Best Small and Medium-Size Companies to Work For". CNN Money. Retrieved 31 December 2013.
  8. ^ a b "Infusionsoft Raises $54M From Goldman Sachs To Scale Sales And Marketing Automation Platform For Small Business". Tech Crunch. Retrieved 31 December 2013.
  9. ^ "Fresh From Its $54M Raise, Infusionsoft Acquires GroSocial, The "Buddy Media For SMBs," To Expand Into Social Marketing". Tech Crunch. Retrieved 31 December 2013.
  10. ^ a b "Four Arizona firms recognized with 'Inc.' Hire Power awards". Phoenix Business Journal. Retrieved 31 December 2013.
  11. ^ a b c "Infusionsoft". Inc. Retrieved 31 December 2013.
  12. ^ Anthony Ha (October 6, 2014). "Sales And Marketing Software Company Infusionsoft Raises $55M". Tech Crunch. Retrieved April 14, 2015.
  13. ^ a b c "With $54 Million from Goldman Sachs; Infusionsoft is on a Roll". Forbes. Retrieved 31 December 2013.
  14. ^ "A tale of five conferences: InfusionCon 2013, Infusionsoft". ZD Net. Retrieved 31 December 2013.
  15. ^ "Infusionsoft seeks to go beyond CRM". ZD Net. Retrieved 31 December 2013.
  16. ^ "Marketing Automation for Everyone with Infusionsoft". Convince&Convert. Retrieved 31 December 2013.
  17. ^ "Should you use Infusionsoft? Get the Tech Husband Review". Tech Husband. Retrieved 31 December 2013.

External links[edit]