Inquisitr

From Wikipedia, the free encyclopedia
Jump to navigation Jump to search
Inquisitr
The Inquisitr Logo.png
Type of site
Online news
Available inEnglish
URLinquisitr.com
Alexa rankNegative increase 1,054 (Global, August 2020)[1]
CommercialYes
RegistrationAugust 6, 2007; 13 years ago (2007-08-06)
Launched2008 (2008)

Inquisitr is a news and media website, relaunched in May 2011. It describes itself as a "multi-news aggregator". Its contributors post trending news and original articles.

History[edit]

The web domain for Inquisitr was registered on August 6, 2007.[2] The company was founded by former TechCrunch journalist Duncan Riley, whose history of launching web businesses includes the Blog Herald, launched in 2002. In 2004, he launched the blog network Weblog Empire, which in 2005, served as the base site for b5media LLC, of which Riley was a co-founder. The company went on to earn $15 million in profits before eventually being sold at a loss. Riley left the company with an undisclosed settlement after protesting the poor pay of its employees.[citation needed] Inquisitr was eventually put up for sale in 2011, with Riley citing personal reasons for the sale.[3][4][5][6][7]

The current website owner, Daniel Treisman, purchased the website via Flippa.com and invested into growing the company.

Growth[edit]

In an interview with AdExchanger the owner of Inquisitr says they have been working with ad network company Komoona since 2013.

"[We] find it challenging to devote the time needed to find the right monetization partners and strategies," Treisman said. "There are a lot of moving parts and it feels like we are leaving money on the table due to the lack of time and know-how."[8]

In an interview with Digiday, CEO Dominick Miserandino reported one of the top traffic sources as Toutiao [9]

The website ranking system Alexa lists Inquisitr as one of the top 700 worldwide[1].[citation needed] Around 75 percent of the audience is located within Anglophone countries like the United States, Canada, Australia, and the United Kingdom.

In 2018, CEO Dominick Miserandino started and moved the publication from loss to a profit by 2020. [10]. They moved more from aggregation to traditional news in 2020. [11]

References[edit]

  1. ^ a b "alexa.com Competitive Analysis, Marketing Mix and Traffic - Alexa". www.alexa.com. Retrieved 12 August 2020.
  2. ^ "Inquisitr.com Whois Lookup - Who.is - Who.is". who.is. Retrieved 2015-11-21.
  3. ^ "We Lost A Blogging Giant Today: Duncan Riley Leaves TechCrunch". Washington Post. Retrieved 2008-05-06.
  4. ^ "Duncan Riley's Inquisitr.com up for sale". TheNextWeb. Retrieved 2011-05-13.
  5. ^ "Duncan Riley quits TechCrunch". Gawker. Archived from the original on 2009-07-31. Retrieved 2008-05-06.
  6. ^ "Tech writer, entrepreneur Duncan Riley sells Inquisitr for $330,000". Startup Smart. Retrieved 2011-05-20.
  7. ^ "Founded by former TechCrunch writer, The Inquisitr sells for $330,000 on Flippa". Fusible. Retrieved 2015-11-23.
  8. ^ "Komoona Helps Publishers Sell Non-Direct Inventory". AdExchanger. Retrieved 2015-11-21.
  9. ^ "With the Facebook traffic flood receded, publishers look to smaller traffic sources". Digiday. Retrieved 2020-09-04.
  10. ^ "CEO Miserandino Revamps 'Inquisitr,' Ups Revenue, Site Traffic". MediaPost. Retrieved 2020-09-04.
  11. ^ "Publishers, Not Data, Become Focus Since Google's Announcement To Squash Third-Party Cookies". MediaPost. Retrieved 2020-09-04.

External links[edit]