The Intuit headquarters in Mountain View
|Traded as||NASDAQ: INTU
S&P 500 Component
Palo Alto, California, US
|Headquarters||Mountain View, California, U.S.|
(Chairman and CEO)
|Products||Personal finance, accounting and tax return software|
|Revenue||US$4.20 billion (2015)|
|US$738 million (2015)|
|US$365 million (2015)|
|Total assets||US$4.9 billion (2015)|
|Total equity||US$2.3 billion (2015)|
Number of employees
Intuit Inc. is a business and financial software company that develops and sells financial, accounting and tax preparation software and related services for small businesses, accountants and individuals. The company is headquartered in Mountain View, California. Greater than 95% of its revenues and earnings come from its activities within the United States.
Intuit makes TurboTax, a consumer tax preparation application, the small business accounting program QuickBooks, professional tax solutions ProSeries and Lacerte, and multiple payroll products. In April 2016, Intuit completed the sale of its original flagship product, Quicken, to H.I.G. Capital.
In addition to the United States, the company has offices in seven countries around the world: UK, Australia, France, Singapore, India, Brazil, and Canada.
Intuit was conceived by Scott Cook, whose prior work at Procter & Gamble helped him realize that personal computers would lend themselves towards replacements for paper-and-pencil based personal accounting. On his quest to find a programmer he ended up running into Tom Proulx at Stanford. The two started Intuit, which initially operated out of a modest room on University Avenue in Palo Alto. The first version of Quicken was coded in Microsoft's BASIC programming language for the IBM PC and UCSD Pascal for the Apple II by Tom Proulx and had to contend with a dozen serious competitors.
In 1991 Microsoft decided to produce a competitor to Quicken called Microsoft Money. To win retailers' loyalty, Intuit included a US$15 rebate coupon, redeemable on software customers purchased in their stores. This was the first time a software company offered a rebate.
Roughly around the same time the company engaged John Doerr of Kleiner Perkins Caufield & Byers and diversified its product lineup. In 1993 Intuit went public and used the proceeds to make a key acquisition: the tax-preparation software company Chipsoft based in San Diego. The time after the IPO was marked by rapid growth and culminated with a buyout offer from Microsoft in 1994; at this time Intuit's market capitalization reached US$2 billion.
When the buyout fell through because of the United States Department of Justice's disapproval, the company came under intense pressure in the late 1990s when Microsoft started to compete vigorously with its core Quicken business. In response, Intuit launched new web-based products and solutions and put more emphasis on QuickBooks and on TurboTax. The company made a number of investments around this time. Among others, it purchased a large stake in Excite and acquired Lacerte Software, a Dallas-based developer of tax preparation software used by tax professionals. It also divested itself of its online bill payment service unit and extended and strengthened its partnership with CheckFree.
Intuit has been ranked in Fortune's "America's most admired software companies".
In June 2015, Intuit laid off approximately 5% of its workforce as part of a company reorganization.
Intuit has several online communities, some of which offer integration or cross-sells into other Intuit products. QuickBooks online community for QuickBooks users and small business owners, Quicken Online Community for Quicken users and those who need help with the personal finances, and the Accountant Online Community and Jump Up. Each consists of blogs, an expert locator map and event calendar, forums and discussion groups, podcasts, videocasts and webinars and other user created content.
JumpUp (formerly JackRabbit Beta) is a free social networking and resources site for small business owners and/or start-ups. Free tools and services include an interactive business planner, online training for developing a successful business plan, starting costs calculator, cash flow calculator, break even calculator, templates for business planning and sample business plans.
Intuitlabs.com is a website Intuit created to get new solutions into people's hands quickly. The early versions of these products and services are called roughcuts, and they're offered for free so people try them and give feedback to enable rapid improvement and make sure they solve real problems well.
TaxAlmanac is a free online tax research resource. Content on TaxAlmanac is written by tax professionals from across the country and takes advantage of the knowledge of academia as well as practitioners. The site includes key information including the Internal Revenue Code, Treasury Regulations, Tax Court Cases, and a variety of articles.
Modeled after English Wikipedia, TaxAlmanac was launched in May 2005. The June 6, 2005 edition of Time magazine featured an article entitled "It's a Wiki, Wiki World" on English Wikipedia in which TaxAlmanac was highlighted as "A Community of Customers". The November 21, 2005 edition of Business Week featured an article titled "50 Smart Ways to Use the Web" in which TaxAlmanac was selected as one of the 50. TaxAlmanac made the short list as one of the 7 in the collaboration category.
Zipingo was a free website where users could rate services such as contractors, restaurants, and other businesses. Ratings and comments were either entered from the website or through Quicken and QuickBooks. The site was closed by Intuit on August 23, 2007.
Acquisitions and carve-outs
In 1993, Intuit acquired Chipsoft, a tax preparation software company based in San Diego.
In 1994, Intuit acquired the tax preparation software division of Best Programs of Reston, VA.
In 1996, Intuit acquired GALT Technologies, Inc of Pittsburgh, PA.
In 1998, Intuit acquired Lacerte Software Corp., which now operates as an Intuit subsidiary. The Lacerte subsidiary focuses on tax software used by professional accountants who prepare taxes for a living. It is generally used by larger firms with more complex workflows and clients.
In 1999, Intuit acquired Computing Resources Inc. for approximately $200 million. This acquisition allowed Intuit to offer a payroll processing platform through its QuickBooks software program.
In December 1999, Intuit purchased Rock Financial for a sum of $532M. The company was renamed Quicken Loans. In June 2002, Rock Financial founder Dan Gilbert led a small group of private investors in purchasing the Quicken Loans subsidiary back from Intuit.
In 2002, Intuit acquired Management Reports International, a Cleveland-based real estate management software firm. The firm was renamed Intuit Real Estate Solutions (IRES) and offers real estate management solutions for Windows and the web.
In 2003, Intuit Inc. acquired 'Innovative Merchant Solutions' (IMS). IMS provided merchant services to all types of businesses nationwide. The acquisition gave Intuit the ability to process credit cards through their core product, QuickBooks, without the need of hardware leasing. They can also provide traditional terminal based credit card processing and downloading transactions directly into the QuickBooks software.
In December 2007, Intuit acquired Electronic Clearing House to add check processing power.
On June 2, 2009, Intuit Inc. announced the signing of a definitive agreement to purchase PayCycle Inc., an online payroll services, in an all-cash transaction for approximately $170 million.
On January 15, 2010, Intuit Inc. spun off Intuit Real Estate Solutions (which Intuit acquired in 2002) as a stand-alone company. The new company took on its previous moniker, and is now known as MRI Software.
On August 10, 2010, Intuit Inc. acquired the personal finance management app Cha-Ching.
On June 28, 2011, Intuit Inc. acquired the Web banking technology assets of Mobile Money Ventures, a mobile financial solutions provider, for an undisclosed amount. This acquisition is expected to position Intuit as the largest online and mobile technology provider to financial institutions.
On May 18, 2012 Intuit Inc. acquired Demandforce, an automated small business marketing and customer communications SaaS provider for approximately $423.5 million.
On August 15, 2012 Intuit, Inc, announced an agreement to sell their 'Grow Your Business' business unit to Endurance International. The carve out included the Intuit Websites and Weblistings products which were formed from the Homestead Technologies and StepUp Commerce acquisitions.
In August 2013, Intuit Inc. acquired tax planning software Good April for an undisclosed amount.
On October 23, 2013 Intuit acquired Level Up Analytics, a data consulting firm.
On October 30, 2013, Intuit Inc. acquired Full Slate, a developer of appointment scheduling software for small businesses.
In May 2014, Intuit Inc. bought Invitco to help bookkeepers put bill processing in the cloud.
In May 2014, Intuit Inc. acquired Check for approximately $360 million to offer bill pay across small business and personal finance products. 
In December 2014, Intuit Inc. acquired Acrede, UK-based provider of global, cross-border and cloud-based payroll services.
In March 2015, Intuit Inc. acquired Playbook HR.
Controversies and lobbying
Intuit has been criticized for changing some of its formats from free to licensed versions, and for lobbying the federal and state governments against providing free services that would compete with Intuit's own.
Users and reviewers criticized the company's phasing-out of support for the ubiquitous QIF format in favor of the QFX format. These formats are used for downloading information from financial institutions such as banks and brokerages. While use of QIF was free, banks are required to pay a licensing fee to Intuit if they wish to allow their customers the ability to download financial data in the QFX format.
In 2007, Intuit lobbied to make sure taxpayers cannot electronically file their tax returns directly to the IRS by negotiating a deal preventing the IRS from setting up its own Web portal for e-filing.
In 2009, the Los Angeles Times reported that Intuit spent nearly $2 million in political contributions to eliminate free online state tax filing for low income residents in California. According to the New York Times, in 2009-2014, Intuit spent nearly $13 million lobbying, as reported by Open Secrets, as much as Apple. Intuit spent $1 million on the race for state comptroller to support Tony Strickland, a Republican who opposed ReadyReturn, against John Chang, a Democrat who supported ReadyRun (and won). Joseph Bankman, professor of tax law, Stanford Law School, and advocate of simplified filing, believes that the campaign warned politicians that if they supported free filing, Intuit would help their opponents.
On March 26, 2013, ProPublica reported how the company lobbied against return-free filing as recently as 2011. One year later, ProPublica reported that the company appeared to be linked to a number of op-eds and letters to Congress in a campaign advocating against direct tax filing backed by the Computer & Communications Industry Association, an advocacy organization of which Intuit is a member.
Allegations of Willfully Allowing Fraudulent Returns
In an article by Brian Krebs on February 22, 2015, it was alleged by two former employees that Intuit knowingly allowed fraudulent returns to be processed on a massive scale as part of a revenue boosting scheme. Both employees, former security team members for the company, stated that the company had ignored repeated warnings and suggestions on how to prevent fraud. One of the employees was reported to have filed a whistleblower complaint with the US Securities and Exchange Commission.
||This section contains information of unclear or questionable importance or relevance to the article's subject matter. (April 2014) (Learn how and when to remove this template message)|
- Comparison of accounting software
- APS Payroll
- Automatic Data Processing (ADP)
- H&R Block
- Paylocity Corporation
- Square (payment service)
- Sage Software
- "Intuit Inc. 2015 Annual Report Form (10-K)". EDGAR. United States Securities and Exchange Commission. February 27, 2016. Retrieved December 21, 2015.
- "Company Profile". intuit. Retrieved 2013-11-30.
- "Intuit Inc. Annual Reports". Intuit.com. Retrieved October 27, 2016.
- "Quicken Completes Acquisition by H.I.G. Capital and Outlines Vision". Retrieved October 27, 2016.
- "Locations". Intuit. Retrieved October 27, 2016.
- "Company Fast Facts". Intuit. Retrieved 2012-01-27.
- Heiserman, Hewitt. "Inside Intuit book Excerpt - Chapter 1". Amazon.com. Retrieved 2012-01-27.
- "How Intuit bested Microsoft". cnet.com. November 2, 2003. Retrieved 2011-02-14.
- "How Intuit managed to hold off Microsoft". CNET. CBS Interactive. Retrieved 7 June 2015.
- "100 Best Companies to Work For 2007". Fortune. 2007-01-22. Retrieved 2007-06-13.
- "100 Most admired software companies". Fortune. 2007-01-22. Retrieved 2007-06-13.
- Aman Shah (1 July 2013). "Intuit to sell financial services unit for $1 billion". Reuters.
- Matt Lynley (26 July 2015). "Intuit Lays Off 399 Employees In Company Realignment". Techcrunch.
- Taylor, Chris (2005-05-29). "It's a Wiki, Wiki World.". Time. Retrieved 2007-06-13.
- "The Web Smart 50". 2005-11-21. Retrieved 2007-06-13.
- "The TaxAlmanac.org website will be going offline permanently on 6/1/14. The groups responsible for maintaining the content on this website are no longer able to provide the required maintenance and updates necessary to maintain the website’s on-going integrity."|url=taxalmanac.org
- "Best sells tax unit. (Best Programs Inc., sold to Intuit Inc.) (Mergers/Acquisitions/Alliances)". 2014 Taxes To 2015 Taxes. Retrieved 7 June 2015.
- "Form:10-Q". SEC Edgar Filing Information. 1996-06-12. Retrieved 2006-06-02
- "Intuit completes acquisition of GALT Technologies". Business Wire. 1996.
- "Lacerte Software Corporation: Private Company Information - BusinessWeek". Investing.businessweek.com. 1998-06-22. Retrieved 2012-01-27.
- "Intuit Press Release- Intuit To Acquire Computing Resources, Inc". Web.intuit.com. 1999-03-02. Retrieved 2012-01-27.
- "The 400 richest Americans". Forbes Magazine. 2007-08-24. Retrieved 2007-08-24.
- "Intuit buys MyCorporation for $20 million". CNET. Retrieved 2016-02-12.
- "Intuit Acquires StepUp Commerce".
- "Intuit to buy banking software rival". MSNBC. 2006-11-30. Retrieved 2007-06-13.
- "Better Online Banking Set for Intuit Software, Quicken". Financialsoft.about.com. 2006-12-05. Retrieved 2012-01-27.
- "Intuit To Buy Electronic Clearing House". Informationweek. 2007-12-20. Retrieved 2012-01-27.
- "Intuit Completes Homestead Acquisition". silicontap.com. 2007-12-19. Retrieved 2012-01-27.
- "Intuit acquires BooRah's search technology".
- "Intuit Inc (INTU.O)". Reuters.
- "Intuit To Acquire (Former TechCrunch50 Winner) Mint For $170 Million". TechCrunch.
- "Intuit to Acquire Mint.com". Mint.com.
- "Intuit to sell real estate software business". Yahoo! Finance.
- "MRI > Home". Mrisoftware.com. Retrieved 2012-01-27.
- "Intuit To Acquire MedFusion". TechCrunch.
- "Intuit Buys Personal Finance Management App Cha-Ching". TechCrunch.
- "Intuit Snaps Up Mobile Money Assets". Zacks.
- "Intuit Completes Demandforce Acquisition".
- "Intuit Selling its Web Hosting Business to Endurance International Group".
- Intuit FY Q4 Light; Boosts Div; Sells Websites Unit; Shrs Off (Updated), Forbes.com, August 21, 2012.
- Intuit looks to bounce back with financial services sale, Reuters.com, July 1, 2013.
- Raleigh businessman buys back Intuit health-software unit, bizjournals.com, August 21, 2013.
- "Intuit Acquires Tax Planning Startup GoodApril Before Techstars Demo | Xconomy". Xconomy. 2013-08-08. Retrieved 2016-12-31.
- Intuit brings on ‘big data’ big guns with Level Up Analytics acquisition, VentureBeat.com, October 23, 2013.
- No more no shows: Intuit acquires online appointment scheduler Full Slate, VentureBeat.com, October 23, 2013
- By Mark Sullivan, VentureBeat."/ VentureBeat". May 15, 2014. Retrieved May 16, 2014.
- "Intuit Inc. - Intuit Completes Check Acquisition". investors.intuit.com. Retrieved 2016-12-31.
- By Ingrid Lunden, TechCrunch. “Intuit Buys UK’s Acrede To Expand Its Global Payroll Services.” December 10, 2014. December 11, 2014.
- "Internet Brands to Acquire Demandforce" (Press release). January 15, 2016.
- John Rebeiro (March 3, 2016). "Intuit selling Quicken to private equity firm HIG Capital". pcworld.com. IDG Consumer & SMB. Retrieved March 4, 2016.
- "QIF Data Import Resource Center". Intuit. Retrieved 2007-06-13.
- "IRS Urges E-Filing — But by Vendors Only, Please". Npr.org. Retrieved 2012-01-27.
- Goldmacher, Shane; McGreevy, Patrick (2009-09-15). "California GOP legislators blocked 20 bills after demands were unmet". Los Angeles Times. Retrieved 2010-05-05.
- Would You Let the I.R.S. Prepare Your Taxes?, Farhad Manjoo, New York Times, April 15, 2015
- "Lobbying Spending Database - Intuit Inc, 2015 - OpenSecrets". Retrieved 7 June 2015.
- Day, Liz (2013-03-26). "How the Maker of TurboTax Fought Free, Simple Tax Filing". ProPublica. Retrieved 2014-04-15.
- Day, Liz (2014-04-14). "TurboTax Maker Linked to 'Grassroots' Campaign Against Free, Simple Tax Filing". ProPublica. Retrieved 2014-04-15.
- "TurboTax's Anti-Fraud Efforts Under Scrutiny — Krebs on Security". Retrieved 7 June 2015.
- Dan Levine (24 April 2014). "Apple, Google agree to settle lawsuit alleging hiring, salary conspiracy". Washington Post. Retrieved 7 June 2015.
- Taylor, Suzanne E. (2003). Inside Intuit: How the Makers of Quicken Beat Microsoft and Revolutionized an Entire Industry. Boston, Mass.: Harvard Business School Press. ISBN 1-59139-136-9. - recounts the early years of Intuit, including the aborted acquisition by Microsoft.
- Intuit to Make Health 'Quicken' - Health Data Management, April 13, 2006
- CIGNA to offer members Intuit's Quicken Health - San Jose Business Journal, April 25, 2007
- Business tax software: Take control of your tax claims - review of QuickTax Business Incorporated 2007 and Business Unincorporated 2007