It's My Life was released in February 1984 by record label EMI.
It was a Top 5 hit album in several European countries, thanks to the big international success of its singles (notably "Such a Shame"), but only reached number 35 in the UK Top 40 chart. In the United States, the album just missed the Top 40, reaching number 42.
It's My Life was particularly successful in Switzerland, the Netherlands and Germany where the album peak-charted at numbers 2, 3 and 4, respectively. In the Netherlands, the album stayed in the charts for 64 weeks between 1984 and 1986.