J. R. O'Dwyer Company

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"O'Dwyer's" redirects here. For other uses, see O'Dwyer.

J.R. O'Dwyer Company is an online and print news and information publisher covering the public relations and marketing communications fields in New York City,[1] established in 1968.[2]

O'Dwyer's magazine[edit]

O'Dwyer's (ISSN 1931-8316) is a monthly magazine that covers marketing communications, new media, public relations and related fields. It is edited by Jon Gingerich. Jack O'Dwyer is the Editor in Chief. It was previously titled O'Dwyer's PR Report.[3][4]

Public relations rankings[edit]

The O'Dwyer company publishes rankings of the PR companies in the United States.

According to Jack O'Dwyer, there are 12 categories of rankings. In order to be ranked, PR firms must provide financial documents, such as the top page of their latest income tax return and their W-3 form showing payroll.[4]

Other publications[edit]

Periodicals[edit]

Books[edit]

  • O'Dwyer's media placement guide : how to work with editors and enjoy it. OCLC 52418860. 

Legal dispute[edit]

O'Dwyer shared partial transcripts of a presentation from PRSA's annual conference in 1993 to criticize the speaker's ethics for promoting the use of advertising spend to influence editorial at major newspapers. The speaker sued O'Dwyer for copyright infringement and the court ruled that O'Dwyer was protected under fair use.[5][6][7]

References[edit]

  1. ^ "PR giants rally around O'Dwyer p. 78". Editor & Publisher. April 22, 1995. Retrieved 2007-06-29. 
  2. ^ "FWV Places at Top of Agency Rankings". French West Vaughan. March 7, 2007. Retrieved 2007-06-29. 
  3. ^ "O'Dwyer's PR Report Magazine". Mondo Times. Retrieved 2007-06-29. 
  4. ^ a b Ferdie De Vega (June 2, 2007). "Industry magazine ranks three local companies". tallahassee.com. Archived from the original on September 30, 2007. Retrieved 2007-06-29. 
  5. ^ A Bruce Strauch (5 August 1996). Current Legal Issues in Publishing. Psychology Press. pp. 89–. ISBN 978-1-56024-804-0. Retrieved 31 October 2012. 
  6. ^ Glaberson, William (December 27, 1993). "Wars of Words, About Journalism". The New York Times. Retrieved October 27, 2012. 
  7. ^ "'Fair Use Exception Allows Excerpting of Rival's Speech'". New York Law Journal. February 7, 1995. 

External links[edit]

Official website