Sony Ericsson Elm

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The Sony Ericsson Elm (J10 and J10i2) is a cell phone released in 2010.[1] It is a compact handset noted for its environmentally friendly features.


Elm had a 5-megapixel camera, microSD memory card slot, and FM radio.[2] The phone also came with social media widgets built in, such as Facebook, Twitter and MySpace.

Upon release, the phone was available in two color schemes: black/silver (matte-black frame with silver-coloured battery lid), and pink.

Apart from the form factor and the very minor software changes required by the difference in form, the Elm is feature-wise identical to the Sony Ericsson Hazel (J20i). The J10 variant has a second video call camera on display side, whereas the J10i2 features A-GPS and Wi-Fi.

Sony Ericsson Elm J10i2


The phone is one of Sony Ericsson's earliest environmentally friendly "Greenheart" range, featuring devices made of recycled materials, longer battery life and low-energy chargers, as well as minimal use of paper through reduced packaging and the replacement of the traditional printed user manual with one stored on the phone. The Elm was made from recycled plastic and free of toxic chemicals.[3] The device also shipped with "eco-aware" applications[2] such as the "green calculator", which showed saved CO2 by walking, minimized packaging and the use of waterborne paint, as well as "Walk Mate", a walking navigation app.[4]

Eco-rating, an organization providing sustainability scores to mobile devices, gave Elm 4.3 out of 5 rating, which is the highest among the handsets it evaluated in 2010.[5]


  1. ^ "Sony Ericsson Elm Review". Top Tech Reviews. Retrieved 7 May 2010.
  2. ^ a b Elliott, Amy-Mae (2009-12-14). "Sony Ericsson Elm and Hazel announced for GreenHeart eco range". Pocket-lint. Retrieved 2019-07-17.
  3. ^ Lattimore, Phil (2010-04-29). "Sony Ericsson Elm review". TechRadar. Retrieved 2019-07-17.
  4. ^ Heimbuch, Jaymi (December 15, 2009). "Sony Ericsson Announces Two Green Phones; Meet the Elm and the Hazel". TreeHugger. Retrieved 2019-07-17.
  5. ^ Matsumoto, Mitsutaka; Umeda, Yasushi; Masui, Keijiro; Fukushige, Shinichi (2012). Design for Innovative Value Towards a Sustainable Society: Proceedings of EcoDesign 2011: 7th International Symposium on Environmentally Conscious Design and Inverse Manufacturing. Dordrecht: Springer Science & Business Media. p. 486. ISBN 9789400730106.

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