||This article includes a list of references, but its sources remain unclear because it has insufficient inline citations. (September 2011)|
|Born||Seoul, South Korea|
|Occupation||Founder, CEO of Pirq.com|
|Revised Romanization||Seon U-sin|
James Sun (Hangul: 선우신; born in Seoul) is an entrepreneur, television host, and public speaker. He is the CEO and Founder of Pirq.com. He was the host of a BBC television program called "Sun Tzu War on Business".
James Sun immigrated to the United States when he was four. He grew up in Houston, Texas and settled in Seattle, Washington. While studying for his degree in business and computer information systems from the University of Washington, he started a technology investment fund.
Career & television
After graduating cum laude Sun joined Deloitte Touche Tohmatsu, offering management consulting services to Fortune 500 companies. After he left Deloitte he started three technology companies, and is the Chairman, managing director, and major shareholder of several companies.
James is the first Asian male to land a spot on Donald Trump's reality show "The Apprentice." He was selected out of 800,000 applicants. The show aired for 14 weeks, and James was the first Asian finalist in the history of the show.
After his stint on “The Apprentice”, James fronted a television show called "War on Business" where he got to play the role of Donald Trump. This show was a co-production between BBC (British Broadcasting Corp), Mediacorp, and CCTV, and has aired in over 20 countries. James played the part of a business guru who travels around the world, meeting ambitious entrepreneurs and seeking to give them lessons on how to grow their businesses using principles from “Sun Tzu’s Art of War”.
Although he does not fire anyone, there is a strong resemblance to “The Apprentice” reality show format, with project challenges, high-pressured deadlines, open criticism, and the equivalent of the “Board Room” - described as “The War Room”. James takes motivated entrepreneurs, and seeks to build them into sharper and tougher people who are more successful in growing their businesses.
James Sun has endorsed several international campaigns and companies, including Hyundai in South Korea. He acted in a national commercial with the South Korean actress Ko So Young, and is keen to do more acting and modeling.
He sits on the Board of the United Way of King County, which has an annual budget of $100 Million, and is a United Way community speaker, seeking to help raise awareness and money through corporate campaigns. James is an active Board Member of the King Country Scoutreach Program, which supports Boy Scout opportunities for underprivileged inner-city children. James experienced racism at a young age, and actively seeks to promote diversity in business and politics.
James gives talks on the topic of Generational Differences between the Y, X, and Baby Boomer groups, and has advised over 35 companies on this topic. He has published a book entitled "Millennial Leaders Y" and travels around the world as a public speaker and seminar expert on the topic of "Diversity" and "Gen Y". James was recently selected as one of the top 100 alumni from the University of Washington in the "Wonderous 100 Alumni Award", which also included Bill Gates Sr., Governor Christine Gregoire, and musician Kenny G.
He was chosen to be the host of "Celebrate Asia" with the Seattle Symphony on January 14, 2011, and opened the event as the Master of Ceremonies. 
Sun was one of the four finalists going into the finale of season 6 of The Apprentice, Donald Trump's business reality show. He and Stefani Schaeffer survived the first elimination, but Trump ultimately chose Stefani as his next apprentice. Trump said: "James, you're terrific in every respect. You're creative; I love creative people. But there were certain things and certain dialog that you gave during the course - and you know what I'm talking about - that bothered me very much. You're an outstanding guy. I really think you're going to be a big success, but for now, James, you're fired." On his blog following the firing, Sun stated that he was "dumbfounded" and confused as to what exactly the "things" Trump mentioned were, although he speculated that it might have been his decision to use the program to plug his Internet company..
- James Sun Hosts Seattle Symphony
- Korean American Gets Own International Show
- Former Apprentice Star Hosts Sun Tzu War on Business
- Apprentice Star Set Up Investment Fund in College
- Seattle Native Goes International
- Seattle Apprentice Star Gets Own Show
- Local Celebrities Raise Money for Local Non-Profit
- University of Washington Awards Top 100 Alumni
- Becoming a Reality Star
- Apprentice Star Launches Mapping Technology for L.A.
- The Millionaire Apprentice
- CEO Becomes a Celebrity
- James Sun Confused Over Snub on Apprentice
- Apprentice Runner Up Wants to Work for Himself
- University of Washington Grad Becomes Finalist on The Apprentice
- Big Money for UW Grad
- Zoodango Official Site
- James Sun at the Internet Movie Database
- Yahoo! Bio
- The NBC Apprentice Season 6 Bio
- Interview with James Sun, Zoodango