Jamie Kern

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Jamie Kern
Beauty pageant titleholder
Jamie Kern Lima - It Cosmetics Headshot.jpg
Born Jamie Marie Kern
(1977-07-16) July 16, 1977 (age 38)
San Rafael, California, U.S.
Height 5 ft 7 in (1.70 m)
Hair color Brown
Eye color Blue
Title(s) Miss Washington USA 2000
Miss USA 2000

Jamie Marie Kern, also known as Jamie Kern Lima (born July 16, 1977) is an American entrepreneur and former journalist. She is the co-founder and CEO of It Cosmetics. She was also a TV news reporter for several years and prior to that, a contestant on the first season of Big Brother. She had also competed in the Miss USA pageant and won the Baywatch College Search in 1999, where she appeared on an episode of the TV show. She credited that experience to first learning about body makeup.

Kern was born and grew up in San Rafael, California but later moved to Des Moines, Washington. Kern graduated from Washington State University.

After winning the title Miss Washington USA in late 1999, Kern went on to compete in the Miss USA 2000 pageant held in Branson, Missouri. The pageant was won by Lynnette Cole of Tennessee.

Also in 2000, she appeared on the Reality TV show Big Brother.[1][2] She was the last female houseguest left on that show (three men remained after she left).[3]

Kern graduated with an MBA from Columbia Business School in 2004 and worked as a field reporter for KNDU until 2006 when she then moved to Portland, Oregon where she worked for KPTV. She remains in contact with the Washington pageant system and hosted the Miss Washington USA 2006 pageant won by Tiffany Doorn of Woodinville.

Kern is the co-founder and current CEO of It Cosmetics - a prestige color cosmetics line for face and body. She launched the line in the United States in 2008, expanded into Canada in 2009, and the line is now available in more than 200 beauty boutiques in the US as well as being featured on QVC. It Cosmetics has quickly gained a large number of celebrity fans; including many cast members of the hit TV show Dancing With The Stars, who use both the face and body products. Kern has recently made appearances on the TODAY Show, Rachael Ray, Extra!, and E! News along with many others representing her beauty line. She also won the Redbook Magazine MVP (Most Valuable Product) award for 2008 for her Leg Sculpting Kit, by the name of: Smokin' Hot Legs.

Kern has also lived in and visited several countries including Thailand, Brazil, Mexico, Australia, Italy, France, Japan and Cambodia. She also did live reports from the Vatican City for KNDU in Kennewick on Pope John Paul II's death.[citation needed]


  1. ^ Swanburg, Susan (2000-07-19). "Washington State U. grad no stranger to attention on 'Big Brother'". University Wire. Retrieved 2007-02-23. 
  2. ^ "Local Beauty Queen among 'Big Brother' Contestants". Seattle Post-Intelligencer. 2000-07-06. Retrieved 2007-02-23. 
  3. ^ Mendoza, Michael (2000-09-28). "Jamie's exit from house leaves all-male finale.". The Dallas Morning News. Retrieved 2007-02-23. 

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