Jen Atkin

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Jen Atkin
Born (1980-03-10) March 10, 1980 (age 39)
ResidenceLos Angeles
Known forhairstyling
Home townSt. George, Utah
Spouse(s)Mike Rosenthal

Jen Atkin, also known by her Instagram handle @jenatkinhair is a celebrity hairstylist, entrepreneur, and columnist.[1] She is considered to be one of the most influential hair stylist in the world.[1][2] Atkin is the owner of the hair care line OUAI, founder of the digital magazine ManeAddicts, and columnist for Glamour Magazine. She is well known for working with Chrissy Teigen, Jennifer Lopez, Gigi and Bella Hadid, and the stars of Keeping Up with the Kardashians.[3][4][5][6] She is represented by Blended Strategy Group.


Atkin moved to Los Angeles at the age of 19 to pursue hair with only $300 in her pocket.[2][7] Lorraine Schwartz helped Atkin when she first moved to LA.[3] In 2000, she began working as a receptionist at Estilo Salon in West Hollywood.[1] Later Atkin worked at the Chris McMillan and Andy LeCompte salons in Hollywood.[8] In 2006, Atkin was a member of the hair team for Madonna's Confessions Tour.[2] She also worked as a personal hairstylist for John Galliano.[2] While working for Galliano, Atkin traveled to Paris to work at fashion shows and made connections by talking herself into VIP lounges.[1]

Atkin frequently works with the stars of Keeping Up with the Kardashians, including styling their hair for the interview portions of the reality show. She began met Kim through friends and began working with her in 2010 for a shoot for Cosmopolitan.[2] She met Khloe during the shoot, who asked her to create her looks for The X Factor, and eventually began working with the rest of the family.[8][2] She became friends with the Kardashians through this interaction and is featured on Kim Kardashian's video game, Kim Kardashian: Hollywood.[9] On several occasions, Atkin has collaborated with hairstylist and wigmaker Tokyo Stylez to complete looks for Kylie Jenner.

Since 2012, Atkin has traveled regularly to the Middle East, where she cuts hair at salons in Dubai, Bahrain, and Qatar.[8] Atkin's motivation for continuing to cut hair in the Middle East is that "There are not a lot of trained stylists in the Middle East who that know how to do modern curls, or know how to really cut thick, coarse hair in a way that grows out nicely."[3] Occasionally, Atkin also cuts hair in Los Angeles at Andy LeCompte Salon, where her appointments cost upwards of $600.[5] Atkin is well known on Instagram, and credits her social media marketing skills to scrapbooking during her childhood.[7] She released a hair accessories collection called Jen Atkin X Chloe + Isabel.[7]


In 2016, Atkin launched a hair care line, OUAI, online as a store and subscription service.[5][2][1] The name OUAI comes from an informal way of saying the French word “oui,” and is meant to sound casual and unpretentious.[1] Later, she partnered with Sephora to put the product in stores, after realizing that there was a market for both online and in-store sales.[7][1] She wanted the hair care line to be developed by a community, rather than "a lot of men in boardrooms".[7] In 2019, OUAI launched its first body care product.[10]


Atkin began a digital magzine in 2014 aimed at hair education alongside some of her colleagues.[3][9][7] She serves as the creative director for the magazine, which provides tutorials and hair advice.[11] The magazine also features interviews with other famous hairstylists such as Harry Josh.[11]

Mane University[edit]

Mane University is the name of the educational courses and seminars provided by ManeAddicts.[2] Atkin and other famous hairstylists, such as Rita Hazan, teach courses on hair products and styling hair.[8][2]

Personal life[edit]

Atkin was born in Utah, but spent her childhood between the North Shore of Oahu and St. George, Utah. She was raised a Mormon[2][5] At the age of 19, she moved to Los Angeles with her best friend to pursue hair.[2] She had only $300 and a Honda Civic at the time.[7]

Atkin dated director and photographer Mike Rosenthal for five years before they were engaged. They had never discussed marriage prior to his proposal on a vacation in Greece.[9] They married in 2016 at the Jardin du Luxembourg in Paris, which is where Rosenthal took her on their first date. They were in Paris attending another wedding when they decided to elope. Atkin, Rosenthal, and the officiant were the only people in attendance.[9] When they returned to the United States, they had a small ceremony at a courthouse with 40 family members and friends in attendance. All of the wedding guests wore white, while Atkin and Rosenthal wore black.

Together, Atkin and Rosenthal have one dog and no children.[3][9] Atkin has stated that she and Rosenthal are focused on their careers, but do want children "one day." They have spoken openly about their decision to freeze their embryos.[7] They live on the Miracle Mile in Los Angeles, although she often splits her time between Los Angeles and New York[7][5] Atkin considers herself to be a feminist.[9]


  • 2015 Stylemaker of the Year[2]


Year Show Role Notes
2006 Madonna: The Confessions Tour Live from London Hair stylist and make-up artist TV Special documentary
2009 Lindsay Lohan's eHarmony Profile hair stylist Video short
2012 The 38th Annual People's Choice Awards hair stylist TV Special
2014 Asia's Next Top Model Herself 1 episode


  1. ^ a b c d e f g Earle, Paul. "Yes Ouai: How To Bootstrap Your New Brand To The Bigtime". Forbes. Retrieved 15 May 2019.
  2. ^ a b c d e f g h i j k l Shapiro, Bee (17 November 2015). "Is This the Most Influential Hairstylist in the World?". The New York Times. Retrieved 14 May 2019.
  3. ^ a b c d e Erlich, Jessica Prince. "How I Get It Done: Jen Atkin". The Cut. Retrieved 14 May 2019.
  4. ^ Fasanella, Kaleigh. "Khloé Kardashian Now Has Waist-Length Mermaid Waves". Allure. Retrieved 14 May 2019.
  5. ^ a b c d e McClain, James. "Celeb Hairstylist Jen Atkin Drops Millions on Miracle Mile". Variety. Retrieved 14 May 2019.
  6. ^ "Our Living Room Makeover for a Hip Los Angeles Power Couple". One Kings Lane. Retrieved 15 May 2019.
  7. ^ a b c d e f g h i Coghlan, Claire. "Kardashian Hairstylist Jen Atkin Shares The Secrets Behind Her Stratospheric Success". Forbes. Retrieved 15 May 2019.
  8. ^ a b c d Hou, Kathleen. "Secrets From Kim Kardashian's Hairstylist". The Cut. Retrieved 14 May 2019.
  9. ^ a b c d e f Lebsack, Lexy. "Why Kim Kardashian's Hairstylist Didn't Want A Wedding". Refinery29. Retrieved 15 May 2019.
  10. ^ Dyer, Gabrielle. "OUAI's Body Soother has arrived and it's the dreamiest after sun yet". Cosmopolitan. Retrieved 15 May 2019.
  11. ^ a b Atterton, Kelly. "Do You Follow Mane Addicts Yet? Here's Why You Should". Allure. Retrieved 15 May 2019.

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