Jim Walrod

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James John Walrod (August 25, 1961 – September 25, 2017) was often referred to as a “design guru".[1] A self-taught interior design consultant and collector of rare and unusual art, design and pop culture works, Walrod was also considered an expert in the field of mid century and Postmodern design.[2]

In the 1980s, Walrod was an assistant art director for the Italian fashion house, Fiorucci.[3] Mike D of the Beastie Boys originally coined another of his monikers “the furniture pimp”, used by the press[4] in Rolling Stone magazine. Walrod was born in 1961 in Jersey City, New Jersey and died in 2017 in New York City of a suspected heart attack.[5]


Walrod consulted on interiors for architects Jean Nouvel and Richard Gluckman and his collaboration with boutique hotelier, Andre Balazs, resulted in The Standard Downtown LA hotel.

Walrod worked with club and restaurant impresario team Eric Goode and Sean MacPherson.[6] to create The Park restaurant.[7] and after 9/11 he designed the interiors of Colors restaurant, which is operated by the former employees of the Windows on the World restaurant in the World Trade Center. Opened in 2006, Colors was "inspired by the optimism of the 1939 World's Fair", according to Walrod.[8]

Walrod designed Nolita's Steven Alan Annex,[9] the additions to the line of hipster fashion and lifestyle emporiums of designer, Steven Alan, completing projects in the West Village, at Steven Alan Upper West Side and NoLita.

Latterly, Walrod's commercial projects included designing Gild Hall, a business class hotel in the financial district of Manhattan, and Thompson LES Thompson LES, on the Lower East Side of Manhattan on Allen Street, for the Thompson Hotel Group. He also co-curated a show at Cooper Union, in cooperation with the Drawing Center Drawing Center, on Paul Rudolph's drawings for a Lower Manhattan Expressway [1].

Additionally, Walrod worked on various residential projects featured in The New York Times,[10] The New York Times Magazine,[11] and Architectural Digest.

Retail and film[edit]

One of his furniture and design retail ventures in the 1990s was Form and Function[12] in Tribeca with partners, Fred Schneider of The B-52's and Jack Feldman. For Ang Lee's 1997 film The Ice Storm,[13] Walrod consulted on the period 1970s furniture and interiors. In 2004, his design of the Tribeca restaurant, Pace,[14] was featured on the television program Opening Soon on the Food Network.[15] In May 2009 Walrod's designs for Gild Hall, a Thompson hotel in the financial district, were featured as a primary setting in director Steven Soderbergh's film The Girlfriend Experience.

See also[edit]

Rolling Stone Magazine
The New York Times Magazine
Index Magazine
Mike D of the Beastie Boys


  1. ^ Wolf, Jaime (December 1, 2002). "What A Design Guru Really Does". New York Times (magazine). Retrieved 4 December 2017.
  2. ^ https://www.nytimes.com/2017/10/06/obituaries/jim-walrod-sought-after-guide-to-worlds-of-design-dies-at-56.html
  3. ^ Chaplin, Julia (June 10, 2001). "Once So Hot and Now, Can It Be Again?". New York Times. Retrieved 4 December 2017.
  4. ^ 1998 Rolling Stone Cover
  5. ^ Genzlinger, Neil (October 6, 2017). "Jim Walrod, Sought-After Guide to Worlds of Design, Dies at 56". New York Times. p. B6. Retrieved 4 December 2017.
  6. ^ "Eric Goode and Sean MacPherson (New York magazine article)". Archived from the original on 2005-03-09. Retrieved 2006-05-31.
  7. ^ Hamilton, William L. (February 25, 2001). "California Dreaming Updated for the 21st Century". New York Times. Retrieved 4 December 2017.
  8. ^ Brake, Alan G. (2006). "Slide Show". New York Times. Retrieved 4 December 2017.
  9. ^ "(New York magazine article)". Archived from the original on 2006-05-25. Retrieved 2006-05-31.
  10. ^ Williams, Stephen P. (July 8, 2007). "A Pair of Roamers, at Home on the Hudson". New York Times. p. RE1. Retrieved 4 December 2017.
  11. ^ Egan, Maura (August 13, 2008). "Pop Goes the Veronese". New York Times. p. M2262. Retrieved 4 December 2017.
  12. ^ Chaplin, Julia (September 6, 1998). "Generation Wallpaper – A tribe of newly affluent global nomads has a magazine to tell them who they are". New York Times. Retrieved 4 December 2017.
  13. ^ "(film trailer)". Archived from the original on 2006-11-07. Retrieved 2006-05-30.
  14. ^ "(New York magazine article)". Archived from the original on 2004-12-15. Retrieved 2006-05-30.
  15. ^ (television episode)

External links[edit]