Joe Wicks (coach)

From Wikipedia, the free encyclopedia

Joe Wicks

Wicks in a 2019 video
Born (1985-09-21) 21 September 1985 (age 38)
Epsom, Surrey, England
EducationSt Mary's University, Twickenham
Rosie Jones
(m. 2019)
Children3 Edit this at Wikidata

Joseph Trevor Wicks MBE (born 21 September 1985), also known as The Body Coach,[1] is a British fitness coach, TV presenter, social media personality and author.[2]

His fitness method uses High Intensity Interval Training (HIIT) workouts.[3] Starting off by posting 15-second recipe videos on social media, Wicks grew his brand to become one of the most followed fitness accounts on Instagram and YouTube. His first published cookbook Lean in 15: 15-minute meals was a best-seller in 2015, having sold over 900,000 copies.[4][5] He has created a "90 Day Plan" with workouts and meals with portions tailored to the individual.

During the COVID-19 pandemic in 2020, he began "PE with Joe" on YouTube to try to help children stay active; this livestream had a wide impact and was viewed by over a million users worldwide.[6] The first stream occurred on 23 March and ended almost one year later, on 5 March. For this, he was awarded his MBE in the Birthday Honours of 2020.[7] He is a Channel 4 television presenter with his own show The Body Coach.[8]

Wicks was awarded a Guinness World Record for "most viewers for a fitness workout live stream on YouTube", after achieving over 950,000 viewers on Tuesday 24 March 2020 for his second live stream.[9]

Early life[edit]

Wicks was born in Epsom, Surrey to Gary Wicks, a roofer, and Raquela Mosquera, a social worker of Italian descent. His maternal grandparents were from the Isle of Man.[10][failed verification] He grew up on a council estate with his parents and two brothers, Nikki and George.[11] Wicks attended Blenheim High School in Epsom, Surrey[12] and NESCOT technology college in Epsom.[13] He went on to study sports science at St Mary's University in Twickenham.


Joe Wicks worked as a teaching assistant after completing his sports science degree.[14] After realising it was not his ideal job, he became a personal trainer for the next five years.[14]

In 2012, he appeared as a contestant on the Channel 4 game show The Bank Job. He went out first after being the only player left in the vault when the time ran out.[15]

A segment on Channel 4 named Joe Wicks: The Body Coach aired in 2016 with Wicks as the presenter. As of 2020 there have been 3 episodes.[16]

Wicks launched a range of kitchenware in 2018.[17]

Online presence[edit]

Wicks began to gain traction for his fitness and nutrition related content on social media. In 2014 he began posting videos to Instagram relating to workouts and nutrition advice.[18] He has amassed over 4.1 million followers on his Instagram account.[19]

He launched a website called The Body Coach where he sells his kitchenware and a range of fitness/nutrition plans.[20][21]

Wicks has been recognised by several major publications, such as Harper's Bazaar, Elle UK and Forbes for his online fitness efforts.[22][23][24][25]


He began posting fitness content to his YouTube channel, named 'The Body Coach TV', in 2014. His first video garnered over 6 million views.[26] The channel has amassed over 2.7 million subscribers and more than 282 million views.[27] Wicks also topped both the YouTube charts as the number one trending and breakout creator of the year.[28]

On 19 March 2020 Wicks uploaded a video announcing that he would begin to produce "P.E with Joe" videos on his channel.[29] These videos were exercise videos aimed at children to keep fit during the COVID-19 pandemic as schools were closed. Wicks announced on his Instagram that he will donate profits from these videos to the NHS.


In 2015, Wicks published a cookbook named Lean in 15: The Shift Plan which sold 77,000 copies in its opening week.[18] He released a further two books in the Lean in 15 series, including Lean in 15: The Shape Plan, released 2016 [30] and "Lean in 15: The Sustain Plan", also in 2016.[31]

Since the success of the Lean in 15 series, Wicks has published several more cookbooks. His newest cookbook, Wean in 15 was released on 14 May 2020 [32] and focuses on 'weaning babies onto solid food and recipes for time-pressed parents'.[33][34]


In November 2020, Wicks completed a 24-hour workout challenge which raised over £2 million for Children in Need. Blue Peter awarded him a Gold Blue Peter Badge as a thank you on behalf of Children in Need.[35]

In June 2021, Wicks became Patron of The Amber Foundation, a youth homeless charity.[36] Surrey-born Wicks first became aware of The Amber Foundation after his mother, a social worker, started to work with some of the residents at their site near Dorking in Surrey. Since then, Wicks has visited the centre on a number of occasions, donating fitness equipment and giving advice on physical activity and nutrition.

Personal life[edit]

Wicks married former glamour model Rosie Jones in June 2019.[37] Together they have three children—a daughter born July 2018, a son born December 2019 and a second daughter born September 2022. In January 2024 Wicks announced, via his Instagram account, that he and his wife are expecting their fourth child.[38]


Year Title Publisher ISBN
2015 Lean in 15 - The Shift Plan: 15 Minute Meals and Workouts to Keep You Lean and Healthy Pan Macmillan ISBN 978-1-5098-0066-7
(Paperback, 224 pages)
2016 Lean in 15 - The Shape Plan: 15 Minute Meals With Workouts to Build a Strong, Lean Body ISBN 978-1-5098-0069-8
(Paperback, 240 pages)
Lean in 15 - The Sustain Plan: 15 Minute Meals and Workouts to Get You Lean for Life ISBN 978-1-5098-2022-1
(Paperback, 240 pages)
2017 The Fat Loss Plan:100 Quick and Easy Recipes With Workouts ISBN 978-1-5098-3607-9
(Paperback, 240 pages)
Cooking for Family and Friends: 100 Lean Recipes to Enjoy Together ISBN 978-1-5098-2025-2
(Hardback, 240 pages)
2018 Joe's 30 Minute Meals: 100 Quick and Healthy Recipes ISBN 978-1-78517-512-1
(Hardback, 240 pages)
Veggie Lean in 15: 15-minute Veggie Meals with Workouts ISBN 978-1-5098-5615-2
(Paperback, 240 pages)
2019 Veggie BBQ: 10 Brand-new Lean in 15 Recipes ISBN 978-1-5098-5617-6
(E-book, 32 pages)
2020 Wean In 15: A book of baby meals ISBN 978-1-5290-1633-8
(Hardback, 240 pages)
2020 30 Day Kick Start Plan ISBN 978-1-5098-5618-3
(Paperback, 272 pages)
2021 Joe's Family Food: 100 Delicious, Easy Recipes to Enjoy Together ISBN 978-1529016314
(Hardback, 240 pages)
2022 Feel Good Food HQ ISBN 978-0008430382
(Hardback, 304 pages)


  1. ^ Companies House (16 January 2015). "Joe Wicks Ltd". Retrieved 21 September 2020.
  2. ^ "World Economic Forum on Instagram: "Have you attended one of Joe's lessons? Learn more by tapping the link in our bio. #coronavirus #covid19 #health #exercise #lockdown"". Instagram. Retrieved 3 April 2020.
  3. ^ Sanders, Maria (14 August 2014). "What is HIIT Workout". Modern Fit. Retrieved 18 June 2018.
  4. ^ "'I want to be the voice that gets the nation healthy': Joe Wicks on being the next Jamie Oliver". The Daily Telegraph. Archived from the original on 26 August 2016. Retrieved 29 August 2016.
  5. ^ "'Lean in 15: The Shape Plan by Joe Wicks – digested read". The Guardian. 19 June 2016. Retrieved 29 August 2016.
  6. ^ Bakare, Lanre (23 March 2020). "A million people livestream Joe Wicks online 'PE lesson'". The Guardian. Retrieved 27 March 2020.
  7. ^ "Joe Wicks says being made an MBE is 'a dream come true'". The Independent. 9 October 2020. Archived from the original on 9 June 2022. Retrieved 2 January 2021.
  8. ^ "Joe Wicks: The Body Coach". Channel 4. Retrieved 29 August 2016.
  9. ^ Johnson, April (15 April 2020). "Joe Wicks lands Guinness World Record with workout live stream". Yahoo! News.
  10. ^ "Who is Joe Wicks? The fitness guru is currently leading PE lessons for British kids in lockdown". The Independent. 27 March 2020. Archived from the original on 9 June 2022. Retrieved 30 March 2020.
  11. ^ Heritage, Stuart (18 June 2016). "Meet the Body Coach, the man with the million-dollar muscles". The Guardian. ISSN 0261-3077. Retrieved 30 March 2020.
  12. ^ Nightingale, Laura (23 December 2016). "Kids get good food and exercise tips from The Body Coach". getsurrey. Retrieved 27 March 2020.
  13. ^ "Our Kids Need Joe Wicks Now More Than Ever". Love it!. ACH Publishing. 18 February 2021. pp. 26–27.
  14. ^ a b Heritage, Stuart (18 June 2016). "Meet the Body Coach, the man with the million-dollar muscles". The Guardian. Retrieved 30 March 2020.
  15. ^ "The Bank Job - 3 February 2012 (S1E2)". Dailymotion. 3 February 2012.
  16. ^ "Joe Wicks: The Body Coach". Channel 4. Retrieved 30 March 2020.
  17. ^ "Joe Wicks". Meyer Group Ltd. 13 August 2018. Retrieved 30 March 2020.
  18. ^ a b "Joe Wicks' amazing journey from skint PT to fitness mogul with a £14m empire". Metro. 26 March 2020. Retrieved 30 March 2020.
  19. ^ "Joe Wicks (@thebodycoach)". Instagram. Retrieved 30 March 2020.
  20. ^ The Body Coach (2020). "90 Day Plan / The Body Coach". The Body Coach. Retrieved 21 September 2020.
  21. ^ The Body Coach. "Welcome / The Body Coach". The Body Coach. Retrieved 30 March 2020.
  22. ^ "Top Influencers of 2017: Fitness". Forbes. Retrieved 30 March 2020.
  23. ^ Barton, Merrilee. "Joe Wicks". Forbes. Retrieved 30 March 2020.
  24. ^ "10 Instagram accounts to follow for fitness Inspiration". Harper's Bazaar. 2 January 2017. Retrieved 30 March 2020.
  25. ^ Lawrenson, Amy (3 October 2014). "Think outside the cereal box". Elle. Retrieved 30 March 2020.
  26. ^ "HIIT Home Workout for beginners". YouTube.
  27. ^ "The Body Coach TV". YouTube. Retrieved 30 March 2020.
  28. ^ "📈 The #1 Trend of 2020 & 2021". ViralWeGrow. 20 December 2020. Retrieved 22 December 2020.
  29. ^ "Announcing "P.E with Joe"". The Body Coach – via YouTube.
  30. ^ Wicks, Joe. "Lean in 15 - The Shape Plan". Goodreads. Retrieved 21 September 2020.
  31. ^ "Lean in 15 - The Sustain Plan by Joe Wicks". Pan Macmillan. Retrieved 30 March 2020.
  32. ^ Google Books (14 May 2020). Wean in 15. Pan Macmillan. ISBN 978-1-5290-1634-5. Retrieved 21 September 2020. {{cite book}}: |last= has generic name (help)
  33. ^ "The Body Coach and new dad, Joe Wicks, reveals his family plans and weaning tips". HELLO!. 22 May 2019. Retrieved 30 March 2020.
  34. ^ The Bookseller. "Wicks to Wean in 15". The Bookseller. Retrieved 21 September 2020.
  35. ^ Hogan, Michael (13 November 2020). "Children in Need 2020, recap: Joe Wicks and Marcus Rashford are heroes of 40th telethon". The Telegraph. ISSN 0307-1235. Retrieved 21 November 2020.
  36. ^ {{cite web}}: Missing or empty |title= (help)
  37. ^ Randell, Louise (29 June 2019). "Joe Wicks marries glamour model Rosie Jones in fairytale woodland ceremony". Daily Mirror. London. Retrieved 21 September 2020.
  38. ^ "Instagram". Retrieved 30 January 2024.

External links[edit]