Joi Lansing

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Joi Lansing
Lansing in "Superman's Wife"
(Adventures of Superman, 1958)
Born Joy Brown
(1928-04-06)April 6, 1928[1]
Salt Lake City, Utah, U.S.
Died August 7, 1972(1972-08-07) (aged 44)
Santa Monica, California, U.S.
Cause of death Breast cancer
Other names Joyce Wassmansdorff
Occupation Model, actress, singer
Years active 1942–1970
Spouse(s) Jerome "Jerry" Safron (1950; annulled)
Lance Fuller (1951-53; divorced)
Stan Todd (1960-72; her death)

Joi Lansing (April 6, 1928 – August 7, 1972) was an American model, film and television actress, and nightclub singer. She was noted for her pin-up photos, roles in B-movies, as well as a prominent cameo in the famous opening "tracking shot" in Orson Welles' crime drama Touch of Evil.

Early life[edit]

Lansing was born Joy Rae Brown in Salt Lake City, Utah, in 1928 to Jack Glenn Brown, a shoe salesman and orchestra musician, and Virginia Grace (née Shupe) Brown, a housewife.[1] She would later be known as Joyce Wassmansdorff (her stepfather's surname). The family moved to Los Angeles in 1940.[1] She began modeling in her teens, and at age 14 was signed to a contract at MGM. She completed high school on the studio lot.[citation needed]


A model and actress, Lansing was often cast in roles similar to those played by her contemporaries Jayne Mansfield and Mamie Van Doren. She was frequently clad in skimpy costumes and bikinis that accentuated her attractive figure, but she never posed nude. Lansing practiced yoga for relaxation, and as a devout Mormon,[2] she did not drink or smoke.


Lansing's film career began in 1948, and in 1952 she played an uncredited role in MGM's Singin' in the Rain. She received top billing in Hot Cars (1956), a crime drama involving a stolen-car racket.

In the opening sequence of Orson Welles's Touch of Evil (1958), she appeared as Zita, the dancer who dies at the end of the famous first tracking shot, during which her character exclaims to a border guard, "I keep hearing this ticking noise inside my head!"

She had a brief role as an astronaut's girlfriend in the 1958 sci-fi classic Queen of Outer Space. She had fourth billing in another sci-fi story, 1959's The Atomic Submarine. During the 1960s, she starred in short musical films for the Scopitone video-jukebox system. Her songs included "The Web of Love" and "The Silencer".

In 1964, producer Stanley Todd discussed a film project with Lansing, tentatively titled Project 22, with location shooting planned in Yugoslavia, and George Hamilton and Geraldine Chaplin named to the cast. The movie was never made.

Lansing played "Lola" in the romantic comedy Marriage on the Rocks (1965) with a cast that included Frank Sinatra, Deborah Kerr, and Dean Martin. She previously had appeared in Sinatra's drama A Hole in the Head and in Martin's comedy Who Was That Lady?. She turned down the chance to replace Jayne Mansfield in The Ice House (a horror film), and instead appeared opposite Basil Rathbone (in his last film appearance) and John Carradine in Hillbillys in a Haunted House, as Mamie Van Doren's replacement. Her last film was Bigfoot (1970).


Lansing appeared in The Adventures of Wild Bill Hickok, It's a Great Life, I Love Lucy, Where's Raymond?, Noah's Ark, State Trooper, The People's Choice, Richard Diamond, Private Detective, Sugarfoot, Bat Masterson, This Man Dawson, Maverick, Petticoat Junction, The Mothers-in-Law, and The Adventures of Ozzie and Harriet, and had a recurring role in The Beverly Hillbillies.

In 1957, she played Vera Payson in the Perry Mason episode, "The Case of the Crimson Kiss". She is best known perhaps as Shirley Swanson in The Bob Cummings Show or Love That Bob (1956–1959). She appeared in several episodes as a busty model who was the foil for photographer Bob Collins, Cummings' series name. The series ran for 173 episodes. She achieved some distinction as beating out Lois Lane (Noel Neill) to marry Superman (George Reeves) as the title character in "Superman's Wife", a 1958 episode of The Adventures of Superman.

What was possibly Lansing's best role may ironically have been her least-seen as the leading lady in The Fountain of Youth, a Peabody Award-winning unsold television pilot directed by Orson Welles for Desilu in 1956 and broadcast on the Colgate Theatre two years later. The half-hour film remains available for public viewing at the Paley Center for Media in New York City and Los Angeles.

In the 1960–1961 season of the NBC Western Klondike, Lansing appeared as Goldie with Ralph Taeger, James Coburn, and Mari Blanchard. In 1960, she appeared as Evelyn in the "Election Bet" episode of the Mr. Lucky TV series (season 1, episode 34). In May 1963, Lansing appeared in Falcon Frolics '63. The broadcast honored the men stationed at the Vandenberg Air Force Base. By 1956, she had appeared in more than 200 television shows.

She appeared in five episodes of The Beverly Hillbillies in the role of Gladys Flatt, the unlikely glamorous wife of bluegrass musician Lester Flatt.

She named Ozzie Nelson as possessing the greatest sex appeal of any actor with whom she worked. The two played a love scene in a Fireside Theater drama. The show was hosted by Jane Wyman. Lansing was sometimes referred to as television's Marilyn Monroe.[citation needed]


Lansing broke into night club entertaining in 1965. She had taken up singing during an actors strike in the early 1960s. In May 1965, Lansing cut her first record album. It was composed of a collection of songs written especially for her by composer Jimmie Haskel and actress Stella Stevens. [3] Lansing performed in the Fiesta Room in Las Vegas, Nevada, in July 1966. Featured on the bill were Red Buttons and Jayne Mansfield.


Lansing died from breast cancer on August 7, 1972 at St. John's Hospital, Santa Monica, California. She had been treated surgically for the disease two years earlier. She also suffered from severe anemia.[4] While some press accounts gave her age as 37, she was actually 44 years old.[5]



Short Subjects[edit]


  1. ^ a b c Dougherty, Joseph (2004). Comfort and Joi. iUniverse. p. 1. ISBN 0-595-33590-X.  Other birth years given include 1929, 1933, 1934, 1935 and 1936, but the 1928 birth year is held by the Utah Historical Society records, per Dougherty, 2004.
  2. ^ "Films by Latter-day Saint Filmmakers: Jews, Catholics, Latter-day Saints and the AFI's 100 Greatest Films". Retrieved 13 February 2012. #10. Singin' in the Rain - Mormon actress Joi Lansing had a small part. 
  3. ^ "Joi Lansing Tribute". 1972-08-07. Retrieved 2012-05-21. 
  4. ^ "Joi Lansing, Actress, Dies at 37; 'Glamour Girl' of TV and Films". The New York Times, August 9, 1972.
  5. ^ "Joi Lansing Biography". Retrieved October 5, 2014. 


  • Charleston Gazette, "Sexy Blonde Yearns for Drama", June 13, 1957, Page 4.
  • Chronicle Telegram, "Actress Joi Lansing to be buried Friday", August 9, 1972, Page 6.
  • Long Beach Press-Telegram, "Her Voice Isn't Bad, Either", May 7, 1965, Page 37.
  • Los Angeles Times, "Filmland Events", May 21, 1963, Page C7.
  • Los Angeles Times, "Filmland Events", December 25, 1964, Page D16.
  • Los Angeles Times, "Filmland Events", January 1, 1965, Page C6.
  • Los Angeles Times, "Hollywood Calendar", April 25, 1965, Page N8.
  • Los Angeles Times, "Humor, Social Commentary", April 26, 1965, Page D10.
  • Los Angeles Times, "Talent Heads Downtown", July 12, 1966, Page C8.
  • San Mateo Times, "Joi Lansing Turns Up and Talks About Men Actors", October 13, 1956, Page 22.

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