Jolly Rancher

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Not to be confused with Jolly Roger.
Jolly Rancher
Jolly Ranchers.jpg
Assorted flavors of Jolly Rancher candies
Product type Fruit flavored hard candy
Owner The Hershey Company
Country U.S.
Introduced 1949
Markets U.S.
Previous owners Jolly Rancher Company
Beatrice Foods
Leaf, Inc.
Website Jolly Rancher at

Jolly Rancher is a brand of sweet, somewhat tangy or sour/sweet hard candy,[1] gummies, fruit chews, jelly beans, lollipops, gelatin desserts, gum, and sodas.[2] It is currently owned by The Hershey Company. The product was originally produced by the Jolly Rancher Company, founded in 1949 by Bill Harmsen of Golden, Colorado.[1] The Jolly Rancher Company made ice cream, chocolate and candy sold at several "Ranch Maid Ice Cream" stores in the Denver area. The name was meant to suggest a hospitable, western company.[1]


Jolly Rancher was sold to Beatrice Foods in 1966 and to Leaf Brands in 1983. In 1996, Leaf North America was acquired by the Hershey Company.[1]

In 2002, Hershey closed the Wheat Ridge, Colorado plant and moved the manufacturing of the candy to Mexico to save costs.[3]


Jolly Rancher candies original flavors were watermelon, grape, apple, and Fire Stix, later were butter, cherry, orange tangerine, lemon, peach, and sour apple. Later, blue raspberry replaced lemon. In 2013, lemon was reintroduced in an all-lemon bag. Current flavors include cherry, blue raspberry, grape, green apple and watermelon. There are also sour, berry, cinnamon, and smoothie varieties. Jolly Rancher now offers a special "Fruity Bash" variety bag which includes strawberry, mountain berry, harsh grape, lemon, orange, and pineapple. They also offer a "red" bag, with flavors such as strawberry and fruit punch, along with other "red" flavors. As of 2012, the peach flavor was discontinued by The Hershey Company.[citation needed]


  1. ^ a b c d "Jolly Rancher hard candy". Retrieved 2007-06-25. 
  2. ^ Elizabeth Beverage Company. "Jolly Rancher". Archived from the original on 2007-12-02. Retrieved 2007-06-25. 
  3. ^ Denver Business Journal. "Jolly Rancher plant Closes". Retrieved 22 March 2013. 

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