Jordan Fliegel

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Jordan Fliegel is an American entrepreneur and early-stage technology investor, focused on the sports industry. He is currently Managing Director of the Techstars Sports Accelerator, which he launched in 2019. Techstars Sports invests $120,000 per company in 10 startups annually, and provides mentorship, office space and hands-on support, accelerating portfolio companies from Seed to Series A.

Mr. Fliegel was previously co-CEO of ("DRAFT"), a venture-backed fantasy sports company headquartered in NYC. In 2017, he sold DRAFT for $48M to Paddy Power Betfair. Before DRAFT, he was Founder and CEO of, the leading sports coaching platform with over 25,000 coaches, backed by $15M in venture-capital and headquartered in Boston. NBA MVP Stephen Curry is Fliegel's partner and the lead spokesman at CoachUp.

Mr. Fliegel is active in the startup community: he was Chairman of Athletes of Valor, a venture-backed social impact company that helps veterans transition from service to career through college athletics [1], which was bought by CoachUp in 2018, is an angel investor and advisor in over 50 startups [2], writes and lecturers on entrepreneurship, angel investing, and leadership [3], and is the author of two books, "Coaching Up!" (Wiley & Sons, 2016) [4] and "Reaching Another Level." Mr. Fliegel and his companies were named Inc “30 under 30”, Forbes "30 under 30", BBJ “40 under 40”, and Finalist for Ernst & Young “New England Entrepreneur of the Year”.

Early life[edit]

Mr. Fliegel grew up in Cambridge, Massachusetts. He is the grandson of former professional basketball player Bernie Fliegel and godson of Guido Goldman, founder of the German Marshall Fund. He attended Cambridge Rindge & Latin School where he played basketball.[1] He graduated from Bowdoin College, with a double major in Government & Legal Studies and Philosophy, and a minor in history. As a Senior he won the Jefferson Davis Book Award, Bowdoin's top prize for academic achievement in Government & Legal Studies.

Collegiate basketball[edit]

Mr. Fliegel played collegiate basketball at Bowdoin College. As a 3-year starter and co-captain, he earned Team MVP, All-league, All-state, All-New England, and Jewish Sports Review All-American honors while leading Bowdoin to a 22-7 record (best in school history), the NESCAC Championship game, and the 2nd round of the Men's NCAA Division III Tournament.

Professional basketball[edit]

Mr. Fliegel played Professional Basketball for Hapoel Migdal Jerusalem[2] in the Israeli Premier and Eurocup Basketball League,[3] and for Hapoel Kfar Saba in the Israeli National League for 2 seasons (from 2008-2010).[4]


Mr. Fliegel went from professional basketball to business school, where he earned an MBA from Tel Aviv University. He then founded CoachUp,[5][6] a venture-backed startup operating a website connecting athletes with sports coaches. CoachUp has been covered in outlets such as the Wall Street Journal,[7] USA Today,[8] the Boston Globe, and the Huffington Post.[9][10] [11]


  1. ^ The Entrepreneurist: Jordan Fliegel. Business News Daily.
  2. ^ "Hapoel adds rookie forward Jordan Fliegel". EuroCup Basketball. 2 September 2008. Retrieved 12 July 2013.
  3. ^ "Israeli pro basketball team signs alum Jordan Fliegel". Bowdoin Orient. 28 October 2008. Retrieved 10 July 2013.
  4. ^ CoachUp readies for launch, aiming to connect aspiring athletes with private coaches - Innovation Economy -
  5. ^ "CoachUp readies for launch, aiming to connect aspiring athletes with private coaches". 9 May 2012. Retrieved 12 July 2013.
  6. ^ "Inside CoachUp, which connects athletes with personalized trainers". 4 March 2012. Retrieved 12 July 2013.
  7. ^ "Gabe Kapler, Cam Neely Among Pro Athletes Investing in CoachUp". 2 January 2013. Retrieved 11 July 2013.
  8. ^ "Road Running Travelers Can See Sights and Ease Stress". 14 November 2012. Retrieved 12 July 2013.
  9. ^ "The Benefits of Personal Training". Huffington Post. 3 June 2013. Retrieved 12 July 2013.
  10. ^ "CoachUp Launches to Help You Find the Perfect Personal Trainer in Boston". Bostinno. 9 May 2012. Retrieved 14 June 2012.
  11. ^ Jordan Fliegel Raises $6.7 Million In Round B Funding For CoachUp – Jewish Business News