Juice 107.2

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Juice 107.2
Juice107.2 logo.gif
Broadcast area Brighton and Hove DAB Digital Radio (NOW Sussex Coast)
Frequency 107.2 MHz
DAB Digital Radio
First air date 27 March 1998
Format Contemporary hit radio
Transmitter coordinates 50°49′21″N 0°08′56″W / 50.8226°N 0.1488°W / 50.8226; -0.1488Coordinates: 50°49′21″N 0°08′56″W / 50.8226°N 0.1488°W / 50.8226; -0.1488
Owner Brighton and Hove Radio Ltd

Juice 107.2 is an Independent Local Radio station based in Brighton, UK, playing MOR dance music, pop music and commercial classics. It also has a sister station—the internet radio station Totally Radio and regularly features the shows Unfold and Dugout, which feature DJs and artists from the Tru Thoughts independent record label. The station's broadcast area covers the city of Brighton and Hove and its suburbs, and the towns along the English Channel coast as far as Worthing.[1]


Juice was founded as Surf 107 in June 1997, when the Radio Authority licensed Brighton and Hove Radio Ltd to broadcast on a commercial basis to the Brighton and Hove area. Writer and broadcaster Simon Fanshawe was the director of the company, and various local companies held shares in it.[1] The first transmission was on 27 March 1998, and a year later the station was recognised with a Sony Award.


  1. ^ a b Middleton 2003, Vol. 13, p. 136.


  • Middleton, Judy (2003). The Encyclopaedia of Hove & Portslade. Brighton: Brighton & Hove Libraries. 

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