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For the airport in Brownwood, Texas, United States, assigned ICAO code KBWD, see Brownwood Regional Airport.
City Brownwood, Texas
Branding Magic 1380
Frequency 1380 kHz
First air date 1941[1]
Format Adult Contemporary
Power 1,000 watts (day)
500 watts (night)
Class B
Facility ID 7321
Transmitter coordinates 31°42′36″N 98°57′36″W / 31.71000°N 98.96000°W / 31.71000; -98.96000
Callsign meaning Brownwood
Affiliations Citadel Media
Owner Brown County Broadcasting Co.
Sister stations KOXE

KBWD (1380 AM, "Magic 1380") is a radio station licensed to serve Brownwood, Texas, United States. KBWD was launched in 1941 as the first radio station in Brownwood.[1] The station is currently owned by the Brown County Broadcasting Company.

KBWD broadcasts an adult contemporary music format, including some programming from Citadel Media.[2]

In popular culture[edit]

The station is featured in one of Coffey Anderson's music videos titled "15 Minutes"[3]


  1. ^ a b "News History and Programing". KOXE 101.3 Country. Retrieved July 11, 2009. 
  2. ^ "Station Information Profile". Arbitron. Retrieved July 11, 2009. 
  3. ^ YouTube: Coffey Anderson - "15 Minutes" music video

External links[edit]