|Broadcast area||Columbia, Missouri|
|Slogan||"Today's Best Country"|
|Owner||Zimmer Radio of Mid-Missouri, Inc.|
KCLR-FM (99.3 FM), branded as Clear 99, is a radio station broadcasting a country music format. Licensed to Boonville, Missouri, the station serves the Columbia, Missouri area. The station is currently owned by the Zimmer Radio Group of Mid-Missouri. Clear 99 has consistently ranked a strong number-one in the ratings for many years.
On Air Schedule
5:30am - 10:00am: Scotty and Cara in the Morning
10am - 2pm: Afternoons with Josh Ryan
2pm - 7pm: Aric In The Afternoon
7:00pm-12:00am Clear Country Nights With Catryna
12:00am-5:00am - CMT AfterMidnight With Cody Alan
Scotty in the Morning
Fun and entertaining with a family feel - join Mid Missouri's top morning show every weekday starting at 5:30a. The Country Feed happens at 6:35a, Carl Edwards joins them during the race season on Tuesdays at 8:50a and a Clear Country Critter from the Central Missouri Humane Society is featured every Wednesday!
Afternoons with Josh Ryan
Josh gets you through your workday with the Daily Trend and tons of humor.
Hot Drive At Five
Aric Bremer gets you home each weekday starting at 2pm. He also counts down the Top 5 songs in Clear Country at 5pm.
Clear Country Nights
Spend your evenings with Catryna on Today's Best Country Clear 99.
The official slogan as reported by Zimmer Radio is "Today's Best Country"; however, in an attempt to differentiate from other country music stations, DJs frequently combine the official slogan with one of the secondary slogans:
- "Today's Best New Country" (promising to play new music on the radio)
- "Home of the 50-minute Music Hour" (promising to play 50 minutes of music within the hour)