|Broadcast area||Santa Barbara, California|
|Slogan||¡A Todo Galope!|
|First air date||1998|
|Owner||Rincon Broadcasting LLC
(Rincon License Subsidiary LLC)
|Sister stations||KFYZ, KSBL, KSPE, KTMS, KTYD|
KIST-FM airs a Regional Mexican music format.
On September 8, 2004, the format was changed to a commercial alternative rock music format under the branding "FM 107.7".
On January 16, 2007, the format was changed to Regional Mexican under the branding of "Radio Bronco".
On December 15, 2009, KIST-FM changed their call letters to KQIE.
On February 10, 2010, KQIE changed their call letters back to KIST-FM.
On July 20, 2010, KIST-FM changed their call letters to KFYZ.
On September 10, 2010, KFYZ changed their call letters back to KIST-FM.
On December 23, 2010, KFYZ flipped to Top 40, but KIST continued with the current format.
Oldies (1998-2000) COOL OLDIES 107.7
CHR/Top 40 (2000-2004) KISS 107 FM
Alternative Rock (2004-2007) FM 107.7
Regional Mexican (2007–Present) RADIO BRONCO 107.7
- Official Website
- Callsign History
- Query the FCC's FM station database for KIST
- Radio-Locator information on KIST
- Query Nielsen Audio's FM station database for KIST
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