KMYR

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KMYR
KMYR 1041 logo.jpg
City Ames, Iowa
Broadcast area Des Moines, Iowa
Branding More 104.1
Slogan More Music, More Fun!
Frequency 104.1 MHz
First air date 1967 (as KLFM)
Format Adult Contemporary
Christmas music (Nov.-Dec.)
ERP 100,000 watts
HAAT 308 meters (1,010 ft)
Class C0
Facility ID 7823
Transmitter coordinates 41°54′9″N 93°54′15″W / 41.90250°N 93.90417°W / 41.90250; -93.90417Coordinates: 41°54′9″N 93°54′15″W / 41.90250°N 93.90417°W / 41.90250; -93.90417
Former callsigns KLFM (1967-1981)
KEZT (1981-1997)
KLTI-FM (1997-2014)
Owner Saga Communications
(Saga Communications of Iowa, LLC)
Sister stations KAZR, KPSZ, KIOA, KRNT, KSTZ
Webcast Listen Live
Website more1041.com

KMYR (104.1 FM, "More 104.1") is an American radio station broadcasting an adult contemporary music format.[1] Licensed to Ames, Iowa, United States, the station serves the Des Moines area. The station is currently owned by Saga Communications.[2]

The station originally aired in 1967 as KLFM and branded itself as "KLFM-Stereo - Ames; central Iowa's first 24-hour FM station" with a beautiful music/easy listening format and FM Radio network news 15 minutes after the hour.

In 1981, it became KEZT with a Soft Contemporary format. With the switch to KEZT, there were no more beautiful music/easy listening format stations in central Iowa.

In 1997, the station was purchased by Saga Communications, was rebranded as "Lite 104.1 KLTI," and the studios were moved to their current location at 1416 Locust Street in Des Moines.

On March 3, 2014, the station rebranded to move away from the Soft Contemporary format to a more upbeat Adult Contemporary sound. The call letters were changed to KMYR and the station was renamed "MORE 104," later expanded to the current "MORE 104.1."[3]

On-air staff[edit]

Current on-air staff[edit]

  • Jay Wells - weekdays 5:00 AM-9:00 AM
  • Kate Garner - weekdays 9:00 AM-3:00 PM
  • Scott Allen - weekdays 3:00 PM-6:00 PM
  • Luke Matthews - weekdays 6:00 PM-Midnight
  • Mariah - weekends

Christmas Music[edit]

Each holiday season since 1998, KMYR drops their regular music format and plays continuous Christmas music through Christmas Day. The station traditionally flips to Christmas music prior to Thanksgiving. Currently, KMYR is the only commercial-licensed station in the Des Moines market to devote all of their daily programming to the holiday format. Other stations in the Des Moines market attempted to compete with KMYR in playing the Christmas format. KPTL (now KDXA) in 2013 and KMXD (now KDRB) in 2004, both owned by iHeartMedia (Then Clear Channel) flipped to all-Christmas music for a single year but did not continue in subsequent years.

Logos[edit]

References[edit]

  1. ^ "Station Information Profile". Arbitron. Winter 2010. Archived from the original on 2010-03-01. Retrieved 2010-02-18. 
  2. ^ "KMYR Facility Record". United States Federal Communications Commission, audio division. Retrieved 2010-02-18. 
  3. ^ "Lite 104.1 Des Moines Shows Off More" from Radio Insight (March 3, 2014)

External links[edit]