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KMIX La Tricolor 100.9 logo.jpg
City Tracy, California
Broadcast area Stockton, California
Branding Tricolor 100.9
Slogan ¡Puros Trancazos!
Frequency 100.9 MHz
Format Regional Mexican
ERP 6,000 watts
HAAT 100 meters
Class A
Facility ID 60420
Transmitter coordinates 37°37′29.00″N 121°23′57.00″W / 37.6247222°N 121.3991667°W / 37.6247222; -121.3991667
Owner Entravision Communications
(Entravision Holdings, LLC)
Webcast Listen Live

KMIX (100.9 FM, "La Tricolor 100.9") is a radio station broadcasting a Regional Mexican format. Licensed to Tracy, California, United States, it serves the Stockton area. The station is currently owned by Entravision Communications.


For many years, the 100.9 frequency was a sister station to KWG. The station was known as KSRT (for Stereo Radio Tracy), KWGF, KYBB (B-101), KSGO (Stockton's Golden Oldies), and KEXX (Xtra 101). The format evolved as an Adult Contemporary station in the late 1980s, then into an Oldies position in the 1990s.

KEXX dropped 1970s oldies for country music in 1995, changing its letters to KMIX.[1]


  1. ^ "Vox Jox". Billboard. 107 (11): 78. March 18, 1995. 

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